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A Focus on Feel: Project X launches new Even Flow shafts

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Call them the “ying” to the HZRDUS “yang.” Project X’s new Even Flow shafts were designed with a focus on feel, a departure from the design of the company’s successful HZRDUS shaft lineup that focused on stability and improving launch conditions.

“The feedback from PGA Tour players has been unanimously, ‘This thing feels great,'” says Don Brown, Director of Innovation and Product Strategy for Project X’s parent company, True Temper.

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Brown says Even Flow shafts are much different than HZRDUS, and they’re much different for a reason. Despite the runaway success of the company’s HZRDUS shaft line, which are among the most-used shafts on the PGA Tour, Brown concluded that there was “something missing” from Project X’s lineup for golfers who wanted more feel from a shaft.

“HZRDUS is very stout through the mid-section,” Brown says. “It’s for people who have a very quick transition or don’t want to feel any lag. Even Flow will load a lot more uniformly, where as with HZRDUS you’re going to get a little bit more localized loading of the shaft.”

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According to Brown, the design of Even Flow encourages energy to flow more evenly through the shaft in the downswing, which most golfers will experience as a “smoother feel.” The shafts will also create higher launch angle and more spin, at least when compared to the company’s spin-killing HZRDUS T1100 shafts. But Brown says golfers looking to reduce spin shouldn’t automatically discount Even Flow.

The new shafts are available in two models: Black and Blue. The Even Flow Black is the firmer, lower-spinning version of the shaft, and is currently used by 2013 Masters Champion Adam Scott in his driver. Brown says the Even Flow Black can offer performance that’s comparable to the HZRDUS Black, albeit with a much different feel. Even Flow Blue models will launch higher and spin more, appealing to golfers who want an even smoother-feeling shaft or a higher ball flight.

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All Even Flow shafts are produced in the company’s San Diego manufacturing facility, and they’re hand-finished come with a swirl pattern that will be unique to each shaft. True Temper will also launch a Black and Blue Version of Even Flow hybrid shafts.

 The Rundown

  • Release Date: September 18
  • Price: $400 (driver), $175 (hybrid)
  • Weights: 65, 75 grams (driver) and 85 grams (hybrid)
  • Flexes: 5.5 (regular), 6.0 (stiff) and 6.5 (extra-stiff)

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1 Comment

1 Comment

  1. Jim Kessler

    Jul 12, 2018 at 8:38 pm

    The blue is not high launch. I hit it way too low compared to the diamana S+ blue and m+*red. I wouldn’t recomend it!

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Equipment

Neal Shipley, AKA, the “Big Fridge’s,” custom stamping

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Neal Shipley was the first to admit that he enjoyed his food while in college. But since his days at Ohio State, he’s slimmed down and earned a PGA Tour Card.

That hasn’t stopped him from having fun with his wedge stampings, though it’s led to some misunderstandings.

On the 54 (degree), we have ‘Big Fudge,'” Shipley told GolfWRX. “It was supposed to be ‘Big Fridge,’ so this happened a little while ago. ‘Big Fridge’ was a nickname between my college teammates and I, with ‘fridge’ meaning stomach, a big stomach.

“We told the Ping guys to put … ‘Big Fridge’ on it, and I think maybe some bad cell service or something, and they thought I said ‘fudge,’ so they put fudge on it.”

On Shipley’s 50-degree he also continues the food theme, this time with his go-to order at the “Golden Arches,” and his stamping “DONS 7.”

“The number 7 meal, the two cheeseburger meal, that was my McDonald’s order, back when I would have McDonald’s frequently,” Shipley shared.

Check out Shipley’s full what’s in the bag and the rest of his wedge stampings here on “Inside the Ropes” from Colonial.

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Equipment

From the GolfWRX Classifieds: L.A.B. Purple DF3 with Masters cover

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At GolfWRX, we are a community of like-minded individuals who all experience and express our enjoyment of the game in many ways.

It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buying and selling equipment.

Currently, in our GolfWRX buy/sell/trade (BST) forum, @raw10628 has a L.A.B. DF3 putter and Masters putter cover up for grabs.

From the listing: “Some great items here today, time to thin out and make room for next set of gear.  All prices include shipping. 
LAB DF3 Purple 33.5” 68° lie with TPT – $725. LAB Masters release DF3 cover – $150.

To check out the full listing in our BST forum, head through the link. If you are curious about the rules to participate in the BST Forum, you can learn more here: GolfWRX BST Rules

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Whats in the Bag

Maria Torres WITB 2026 (June)

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Driver: Ping G440 LST (9 degrees)
Shaft: Accra TourZ Green 5-M4

3-wood: Ping G440 Max (15 degrees)
Shaft: Accra TourZ Green 6-M4

5-wood: Ping G440 Max (19 degrees @18)
Shaft: Accra TourZ Green 6-M4

Hybrid: Ping G440 (23 degrees)
Shaft: Oban Isawa Red Hybrid Shaft 04 Flex 70 Gms

Irons: Srixon ZXi7 (5-P)
Shafts: Aerotech SteelFiber Private Reserve i80

Wedges: Cleveland RTZ (50-MID, 54-FULL, 58-MID)
Shafts: Aerotech SteelFiber Private Reserve i105

Putter: L.A.B. Golf OZ.1i
Shaft: ACCRA Putter Shaft

Grips: Golf Pride Tour Velvet

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