Equipment
Miura offers fully assembled custom club e-commerce service
Miura Golf has announced that the company now offers fully assembled custom clubs direct to consumers through its website.
The new e-commerce platform was launched over Thanksgiving weekend, and it allows golfers to build an entire set of clubs custom to their preference. Golfers can choose from 10 different types of irons and custom make their club by choosing between different head, shaft and grip options. As well as the irons, Miura also provides golfers with the opportunity to custom make their driving irons, wedges and putter.
For Miura’s premium club, the MC-501 Chrome (4-iron-PW), customers have the choice between eight different heads, 13 shafts, and 14 grips.
Speaking on the new service, Miura Golf President Hoyt McGarity stated
“We are committed to introducing more golfers to the pure pleasure of hitting a Miura club. With miuragolf.com’s new e-commerce capability, it has never been easier for golfers to have such direct access to Miura products.”
Lawrence Place, CFO, spoke to the target consumer for the fully assembled custom club offerings
“Miuragolf.com is primarily for someone who already knows his/her specs or doesn’t have easy access to an authorized dealer. Our eCommerce offering is not intended to replace a full fitting at an authorized dealer, as we still believe that this is the best way to fit into a set of Miura’s.”
While long-time Miura enthusiasts may be wondering why the company chose this route now, it seems the answer is simple economics: demand.
On that subject, Will Miele, North America Sales Manager, said
“At this point, we wanted to be able to fulfill the demand for consumers who did not have an option to order full built sets of Miura products. So this phase one release gives golfers, who have their specs, the opportunity to go online and place a custom order. We highly recommend golfers seek out Miura dealers in their area through our dealer locator on our website and get properly fit.
“As we develop our website we will be adding features that will help consumers who cannot get to a local dealer a way to narrow down their options for better performance.”
The most expensive custom made iron options begin at $1,960, while the most affordable options start at $1,350. The custom clubs are available now at MiuraGolf.com.
Neal Shipley was the first to admit that he enjoyed his food while in college. But since his days at Ohio State, he’s slimmed down and earned a PGA Tour Card.
That hasn’t stopped him from having fun with his wedge stampings, though it’s led to some misunderstandings.
On the 54 (degree), we have ‘Big Fudge,'” Shipley told GolfWRX. “It was supposed to be ‘Big Fridge,’ so this happened a little while ago. ‘Big Fridge’ was a nickname between my college teammates and I, with ‘fridge’ meaning stomach, a big stomach.
“We told the Ping guys to put … ‘Big Fridge’ on it, and I think maybe some bad cell service or something, and they thought I said ‘fudge,’ so they put fudge on it.”
On Shipley’s 50-degree he also continues the food theme, this time with his go-to order at the “Golden Arches,” and his stamping “DONS 7.”
“The number 7 meal, the two cheeseburger meal, that was my McDonald’s order, back when I would have McDonald’s frequently,” Shipley shared.
At GolfWRX, we are a community of like-minded individuals who all experience and express our enjoyment of the game in many ways.
It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buying and selling equipment.
Currently, in our GolfWRX buy/sell/trade (BST) forum, @raw10628 has a L.A.B. DF3 putter and Masters putter cover up for grabs.
From the listing: “Some great items here today, time to thin out and make room for next set of gear. All prices include shipping.
LAB DF3 Purple 33.5” 68° lie with TPT – $725. LAB Masters release DF3 cover – $150.”
To check out the full listing in our BST forum, head through the link. If you are curious about the rules to participate in the BST Forum, you can learn more here: GolfWRX BST Rules
Driver: Ping G440 LST (9 degrees)
Shaft: Accra TourZ Green 5-M4
3-wood: Ping G440 Max (15 degrees)
Shaft: Accra TourZ Green 6-M4
5-wood: Ping G440 Max (19 degrees @18)
Shaft: Accra TourZ Green 6-M4
Hybrid: Ping G440 (23 degrees)
Shaft: Oban Isawa Red Hybrid Shaft 04 Flex 70 Gms
Irons: Srixon ZXi7 (5-P)
Shafts: Aerotech SteelFiber Private Reserve i80
Wedges: Cleveland RTZ (50-MID, 54-FULL, 58-MID)
Shafts: Aerotech SteelFiber Private Reserve i105
Putter: L.A.B. Golf OZ.1i
Shaft: ACCRA Putter Shaft
Grips: Golf Pride Tour Velvet
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Maria Torres WITB 2026 (June)
Driver: Ping G440 LST (9 degrees) Shaft: Accra TourZ Green 5-M4 3-wood: Ping G440 Max (15 degrees) Shaft: Accra TourZ Green 6-M4 5-wood: Ping G440...
Eric Cole WITB 2026 (June)
Driver: PXG Lightning Tour Max (9 degrees) Shaft: Project X Titan Yellow 70 TX 3-wood: TaylorMade Qi4D (15 degrees) Shaft:...
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Driver: Callaway Quantum Triple Diamond (8.5 degrees) Shaft: Fujikura Ventus Black 6 X Mini driver: Callaway Paradym Ai Smoke Mini...
Wyndham Clark’s winning WITB: 2026 CJ Cup Byron Nelson
Driver: TaylorMade Qi4D (10.5 degrees) Shaft: Project X Titan Yellow 60 TX 3-wood: TaylorMade Qi4D Tour (15 degrees) Shaft: Project...
Alfredo Smith
Dec 14, 2018 at 1:26 pm
I was considering Miura wedges but not now. To heck with them cutting out the middle man. Even if you know your specs it could be difficult picking the correct shaft…
ogo
Dec 9, 2018 at 4:56 pm
8 iron models to choose from… 8 shaft options… that’s 64 combinations and permutations…. hmmmmmm…. what to do…???!!!!!
Klub
Dec 7, 2018 at 3:07 pm
More options! Except for you lefties! No clubs for you, Satan’s spawn!
Roger
Dec 7, 2018 at 12:24 pm
I dont see why anyone would pay $1,500 for irons. I know all my specs and can order the components off Ebay and have my club guy put them together for half that all in. Not to mention, its very unlikely Miura would actually get the specs right.
Randy Wall
Dec 7, 2018 at 11:45 am
Yeah, I’d definitely want to get fit first. I have a Miura sand wedge, that feels like a hot knife through butter. Having that through the bag would be wonderful.
Rich Douglas
Dec 6, 2018 at 8:44 pm
Where are the single-length clubs?
And omitting fitting? How is this any different from buying off-the-shelf? More options to confuse people who don’t know what they’re looking for?
Dave
Dec 6, 2018 at 9:42 am
I don’t use a 3 or 4 iron. They should have the option of bag set-up.
Miura Sucks Now
Dec 6, 2018 at 1:00 am
Miura used to make classy, beautiful golf clubs. Then they decided to do this global brand crap and bring over all the ugly JDM clubs. Bring back the baby blades.
Curt
Dec 5, 2018 at 8:31 pm
This is great. Agree completely, Miura players already know their specs and have been fitted at some point before placing the order. Now they can go direct and cut out the middle man. This is awesome news and others should follow suit.
SKip
Dec 7, 2018 at 3:14 pm
Cut out the middle man. The guy who’s supposed to provide the necessary fitting for the clubs. Terrible move and a kick in the nuts to all the fitters that supported the company.
Sounds greedy to me. I’m moving on to the next brand.
Jack
Dec 5, 2018 at 8:22 pm
Fitting ? What Muira player doesn’t know their specs by Heart all ready ?
Lar
Dec 6, 2018 at 1:14 am
Because they don’t. Clearly this whole e-commerce thing is to entice new customers, as it says in the above. Therefore, how the heck are the newbies who’ve never played these kinds of irons, but want to really get dialed in, know how to order their specs?
Downhill for Miura. There’ll be so many of these used irons the glitter of what made Miura, is gone. This is what happens when a Yankee capitalist buys the rights just to make money on some products by just selling the stuff and not really getting behind the quality and reasons for it.
Tiger Noods
Dec 5, 2018 at 7:21 pm
Agree; without a fitting, you’re missing most of the important stuff.
Scheiss
Dec 5, 2018 at 5:43 pm
Yeah skip the whole fitting thing.
Forget Miura. The quality has gone way down. If you’re not going to get fit for these, what’s the point?
junior
Dec 5, 2018 at 4:01 pm
… and make that double pepperoni too …. 😀