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Who is Seth Waugh, new CEO of PGA of America?

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Meet Seth Waugh, the new CEO of PGA of America. Waugh, 60, was announced as Pete Bevacqua’s replacement on Tuesday, laying out his mission to grow the game of golf and to improve the lives of the organization’s 29,000 members.

But who exactly is he?

The 60-year-old is a successful business executive with a net worth of $80 million. Waugh rose to become CEO of Deutsche Bank America, and he has been credited as being the mastermind behind Deutsche Bank’s expansion in the United States, while at the same time also spreading a philanthropic initiative. So just what has motivated the multi-millionaire with a very comfortable lifestyle to want to answer to 29,000 members regarding their dues? Well, Waugh’s passion for the game of golf runs deep, and the sport has played a significant role in his life.

Waugh’s son, Clancy, played golf collegiately at SMU and Wake Forest, and he has recently turned professional and is currently competing in a pre-qualifying event with aspirations of claiming a Web.com Tour card. The link doesn’t stop there, however, as Waugh met his wife, Jane, on a golf course in Oregon while caddying for his son at an amateur event almost three years ago.

Waugh, who is a native of Massachusetts, helped build the Deutsche Bank Open into the hugely successful event that had been a permanent fixture in the FedEx Cup playoffs before the events sponsorship change this year which created the Dell Technologies Open. Alastair Johnson, the IMG vice chairman, whose company collaborated with Waugh to make the Deutsche Bank Championship the success that it was appeared very enthusiastic today when asked about his thoughts behind the appointment, fully endorsing Waugh for the role.

“I have known Seth for a long time, and I can certainly understand why the PGA of America would select him as its new chief executive, First of all, he brings to the table amazing respect within the golf industry. His business acumen and understanding of how the various institutions and federations within the golf world integrate and relate to one another will be paramount to the ongoing status of the PGA Championship and with broader horizons, the Ryder Cup.”

The multi-millionaire will not be entering his new position without allies and will have a wealth of experience to lean on should he need any advice, due to his close ties throughout the years with both the man he is succeeding and current PGA Tour Commissioner, Jay Monahan. Despite only being announced today, rumours of significant changes that Waugh has supposedly planned have spread like wildfire throughout social media. His close relationship with Monahan, in particular, being one of the reasons for much speculation regarding a possible merger between the PGA of America and the PGA Tour.

However, when asked today about the potential of such a move, Waugh was quick to distance himself from the idea

“I certainly haven’t had any conversations about that, and I asked around and no one has. No one in the PGA [of America] headquarters has had any inkling of a conversation about that. I think it’s fun for people to speculate about things, but that’s all it is. There’s no substance to it at all.”

Waugh’s official first day at the office will be on the 24th of September, which happens to be the week of this year’s Ryder Cup. Initial issues that Waugh has stated are a priority to him is the negotiation for the television rights for the PGA Championship and the proposed move of PGA headquarters to the Dallas area. The plan that Waugh has in mind is not just to complete an expensive office complex but to build golf courses that are worthy of hosting both the PGA Championship and the Ryder Cup in the future. Waugh also made his thoughts clear on his ambition of growing the game, and introducing the sport to more kids:

“I believe the game is worthy and hugely important in all its values. Societally, I think it’s important. We all talk about growing it, but how do we make it into our kids’ game as opposed to our parents’ game or our game? I don’t pretend to know what the answers are. But I look forward to being a collaborator and partner with the other leaders in our game to work in the best interest of the game.”

There will be many people interested to see precisely how Waugh goes about implementing the changes that he wishes to make. Should a merger deal between the PGA of America and PGA Tour happen, what would the effect be on the game in the U.S.?  Waugh’s close relationship with Jay Monahan makes this an intriguing appointment and one that will place plenty of scrutiny on both men over the coming months.

Gianni is the Managing Editor at GolfWRX. He can be contacted at [email protected]

2 Comments

2 Comments

  1. ogo

    Aug 30, 2018 at 1:24 am

    I bet he’s playing PXGs…. or Honma (gold plated Beres models)…. and a Kramski putter with sapphire inserts on the back….!!!

    • Rascal

      Aug 30, 2018 at 2:43 am

      Don’t forget the seven dreamers shafts!

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Tour Photo Galleries

Photos from the 2026 Memorial Tournament

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GolfWRX is on site this week at the Memorial Tournament, with both Alistair Cameron and Tour Photographer Greg Moore on the ground in Dublin, Ohio, where a strong field is assembled to pay homage to the Golden Bear.

In addition to WITB galleries, we’ve already been treated to an in-hand look at Tommy Fleetwood’s new TaylorMade Spider putters.

Check out links to all our photos below.

General Albums

WITB Albums

Pullout Albums

 

 

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Tour Tech Rundown: Heroic Henley

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Around the world, the golf wheel spun this final week in May of 2026. From New Jersey to Austria, with stops in Korea, Texas, and North Carolina (don’t let me route your next trip) the world’s finest put their golf games on display. There were three playoffs, some known commodities and some new talent. It was the sort of week that we hope to have at this point in the seasons. June and July afford double-digit major events, and perhaps, one of this week’s champions will use this success as a springboard to new heights. Time to run it all down, tech style, in this week’s Tour Tech Rundown.

Thanks to WITBHub, Today’s Golfer, GolfWRX, and Inside Tour Golf for initial research into equipment.

PGA Tour @ Charles Schwab Challenge: Heroic Henley denies Cole

Eric Cole did nearly everything that a fellow can do, to secure a first PGA Tour title. He stayed one shot clear of Ryder Cup player Ben Griffin. He kept US Open champion Gary Woodland and wunderkind Michael Brennan two shots distant. He posted 70 on day four to reach twelve under par. And then, Russell Henley revealed his Dr. Strange cloak. Henley made 47 feet of birdie putts on holes 16, 17, and 18, to jump from minus-nine to twelve-deep, and secured a spot in a playoff with Cole. The duo returned to the final tee, and put on a stripe show.

Both golfers found the fairway off the tee, and Henley improved on his regulation play with an approach to four feet. Cole did himself proud, tucking an iron to a dozen feet, but he was unable to convert the putt for three. Henley is one of the best putters on tour, and he proved it once more by draining a putt for a fourth consecutive birdie, and a sixth PGA Tour title. For Eric Cole, that first victory should come, and soon. He has done everything necessary to earn the chalice lift.

Henley’s Suitcase

  • Driver: Titleist TSi3 at 10 degrees. Shaft: Project X HZRDUS Smoke Black 70g 6.5 TX
  • Metal: Titleist TS3 at 16.5 degrees. Shaft: Project X HZRDUS Smoke Black 80 TX
  • Hybrid: Titleist TSi2 at 21 degrees. Shaft: Mitsubishi MMT hybrid 100 TX
  • Iron: Titleist T250 4-iron. Shaft: True Temper Dynamic Golf AMT Tour White X100
  • Irons: Titleist T100 5-6 irons. Shaft: True Temper Dynamic Golf AMT Tour White X100
  • Irons: Titleist T100 7-9 irons. Shaft: True Temper Dynamic Gold Tour Issue X100
  • Wedges: Titleist Vokey Design SM11 at 48 and 50 degrees. Shaft: True Temper Dynamic Golf Tour Issue X100
  • Wedges: Titleist Vokey Design SM11 at 54 and 60 degrees. Shaft: rue Temper Dynamic Golf Tour Issue S400
  • Putter: Titleist Scotty Cameron T5 Tour Prototype

LPGA @ Shoprite LPGA: Welcome back, Celine!

Soo Bin Joo had her eyes on a maiden LPGA title. She held the lead after two rounds, then hit a red light at the intersection of can-I and how-To. Joo posted plus-two on day three in New Jersey, and dropped to a T4 finish, which was still a career-best for the young Korean golfer. Instead of a new face, a familiar face returned to the top of the podium.

Celine Boutier was the It Girl in 2023. She collected four victories, including a major title at Evian. Boutier reached world number one status, then simply faded into the background. No wins came her way over the next 30 months. On Sunday, she collected LPGA victory number seven, at the same trace as LPGA victory number two.

Day three saw Boutier manage the windswept Seaview Bay course with six birdies and a bogey. She was challenged in the end by Thailand’s Arpichaya Yubol, who signed for a 66 of her own. Yubol came up one shot shy of the top ladder rung. Finishing in third place at -7, two back of the winner, was Ireland’s Lauren Walsh.

Celine’s Suitcase

  • Driver: PXG 0311 Black Ops Tour-1 at 9 degrees. Shaft: Graphite Design AD IZ-5
  • Hybrid: PXG 0311 Black Ops at 19 and 22 degrees. Shaft: KBS Hybrid Prototype
  • Hybrid: PXG 0311 Gen5.
  • Iron: PXG 0311 P Gen 4 5-9 irons
  • Wedge: PXG 0311 T Gen 4 PW
  • Wedges: PXG 0311 Sugar Daddy II at 50, 54, 58 degrees
  • Putter: Bettinardi Studio Stock 3 DASS

DP World Tour @ Austrian Alpine: KK? KK!

Kota Kaneko has a rhythmic name. It has strong vowels and a run of voiceless stops in its crunchy K sounds. On Sunday in Austria, Kaneko put a stop to a challenge from Portugal’s Ricardo Gouveia and everyone else, and claimed a first-ever title on the DP World Tour. Gouveia did well to reach 16-under par over four days, but Kaneko held firm, two shots in the clear.

Davis Bryant of the USA also forged a strong challenge for the win. He ended in a tie with Gouveia for second place. Kaneko began and finished his final round in a bit of a malaise, but he caught fire midway through. Birdies at 10, 12, and 13 provided the necessary cushion to cruise to the finish line without breaking a serious sweat.

Kaneko’s Suitcase

  • Driver: Ping Max G440
  • Metals: TaylorMade Qi4D at 15, 16.5, 21, and 24 degrees
  • Irons: TaylorMade P760 5 and 6 irons
  • Irons: TaylorMade P7TW 7-9 irons
  • Wedges: Titleist Vokey Design at 46, 52, 56, and 60 degrees
  • Putter: Odyssey Ai-One Cruiser Arm Lock #7

Korn Ferry Tour @ UNC Health Championship: Improbably Alvaro

Alvaro Ortiz may have had a bit of scare on the outward nine on Sunday, but he came through in clutch fashion in the end. Ortiz began the day bogey-double, and added another double bogey at the 11th hole. He was mired in a downward trend, spiraling away from the top of the leader’s board. Ortiz found hope at the 14th, where his first birdie of the day tumbled home. Inspired, he closed with birdies and 17 and 18 to catch Ross Steelman at 10-under par, and the duo returned to the 18th deck for overtime.

The extra session concluded in brief time. Ortiz, buoyed by his newly-retrieved confidence, hit the fairway with driver, then approached to six feet and drained the putt. Gobsmacked, Steelman could do little more than smile and applaud, as his run at the top came to a close. The victory was the first for Ortiz on the KFT, and will implant him squarely in the chase for a PGA Tour promotion.

Alvaro’s Suitcase

  • Driver: Ping G430 MAX driver at 9 degrees loft
  • Metal: Ping G430 MAX 3W
  • Iron: Ping iDi Driving Iron
  • Irons: Ping Blueprint S irons
  • Wedges
  • Putter: Scottsdale TR Piper C

LIV @ Korea: Me llamo Joaquin

Chile’s Joaquin Niemann had been away from the LIV winner’s circle throughout all of 2026. This week in Korea, he reminded us that he is still a force to consider. Niemann chased down Taylor Gooch over the closing holes at Asiad Country Club, then claimed victory with a hole-one birdie in extra time. Bryson DeChambeau claimed solo third, one shot in arrears at minus-eleven. Dustin Johnson finished on fourth, one putt farther back.

Niemann’s Suitcase

  • Driver: Ping 440 LST
  • Metal: Ping G440 Max at 15 degrees
  • Metal: Ping G425 Max at 21 degrees
  • Hybrid: Ping G430 at 25 degrees
  • Irons: Ping Blueprint S 5 through PW
  • Wedges: Ping S159 at 52, 56, and 60 degrees
  • Putter: Ping PLD Anser

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Russell Henley’s winning WITB: 2026 Charles Schwab Challenge

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Driver: Titleist TSi3 (10 degrees)
Shaft: Project X HZRDUS Smoke Black 70 6.5 TX

3-wood: Titleist TS3 (16.5 degrees)
Shaft: Project X HZRDUS Smoke Black 80 TX

7-wood: Titleist GTS3 (21 degrees)
Shaft: Project X Denali Black 80 TX

Irons: Titleist T250 (4), Titleist T100 (5-9)
Shafts: True Temper Dynamic Gold AMT (4-6), True Temper Dynamic Gold Tour Issue S400 (7-9)

Wedges: Titleist Vokey Design SM11 (48-10F @47, 50-08F @51, 54-10S @55, 60-04T)
Shafts: True Temper Dynamic Gold Tour Issue X100 (48), S400 (47)

Putter: Scotty Cameron Phantom X5 Tour Prototype

Grips: Golf Pride Tour Velvet

Ball: Titleist Pro V1x

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