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Opinion & Analysis

Stop making excuses: 5 cost-efficient ways to start golfing (and improve)

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  • “I want to start playing golf, but it’s too expensive.”
  • “I never get any better at golf, and it’s too expensive to improve.”
  • “I can’t afford new clubs or a golf membership, so I can’t possibly get better.”

Please stop saying these things, because for 99 percent of people, they’re simply not true.

The vast majority of Americans have enough money to be able to purchase one used putter, one used sand wedge, one used 7 iron, and one used golf ball. That’s all you need to start playing golf… and not just start playing, you can actually get really good at golf with just three clubs and a golf ball. If you have exactly zero extra money, then sell a few things on eBay to support your initial golf club purchase. If you have nothing to sell, go to a local garage sale and purchase something for a deal, then flip it on eBay. Or better yet, find golf clubs at a garage sale! If you simply can’t come up with any money at all, and you can’t find a friend or relative who has old clubs you can borrow, get to your local golf course and I bet they’ll give you a few clubs for free out of the lost and found. If you want to play golf, or you want to get better at golf, there are plenty of ways to do it for cheap and/or free!

And if you can afford to purchase a Starbucks coffee in the morning, pay cover at a nightclub on Fridays, or have enough to eat out at restaurants (not during happy hour) then you have enough to play golf!

As you may already know, I’m the editor of GolfWRX. In May, I switched from playing golf righty for my entire life, to playing lefty. Why? Because of a back injury… and the challenge to break 100. Since I switched to south paw three months ago, I’ve not only broken 100, but I broke 90 and 85. My low score so far is an 83 (on a relatively easy course: 68.8, 115). Do you know how much money I’ve spent on golf since I switched? According to all my bank account transactions over that time period, I’ve spent $908. That’s including my full set of clubs, range sessions, all rounds of golf, lead tape for my slice, golf gloves, and other equipment. And you know what? I’ve overspent. I’ve played rounds of golf I didn’t need to play, bought buckets of balls I didn’t need to and spent too much on golf clubs. The reality is that I could have easily spent way less.

Golf can be as expensive as you want it to be. You can spend $50k on a membership, $10k on golf trips, $10k on a set of clubs, and $500 or more per golf outfit. Or, you can hit TJ Maxx or a thrift shop for collared shirts if you need them, and follow my guide below to learn how to play golf for cheap.

Full disclosure: Yes, I get golf balls for free (perks of the job) and had obviously already had golf apparel from throughout my career. For video footage, I received a free club fitting from Club Champion (the fitting was free, not the used golf clubs I bought), and a free full swing analysis from Urban Golf Performance. 

1) Used golf clubs

This is the number one barrier to entry into the sport of golf, in my opinion. An all-too-common misconception is that you need to spend $500 on a driver, $1000 on irons, $300 on wedges, and of course, at least $200 on a putter. This is so wrong that it hurts my soul — and I’m a journalist, who don’t even have souls.

If you’re a beginning golfer who’s never played the game, head to your nearest big box store (Golf Galaxy, Dicks, etc) or a used golf store (do a quick google search in your area) and pick out the cheapest putter, wedge and 7 iron you can find. Or, head to a local golf course and check out the lost and found; they will either sell you a club for $5, or often, they’ll just give it to you for free. You do not need a driver or a fairway wood or a hybrid or a full set of irons. We’re simply learning the game right now — how to make contact, get the ball airborne, what it means to swing a golf club, etc. A beginning artist doesn’t need to buy expensive paint brushes and fancy tools; just get a cheap paint brush and some paints and start experimenting.

If you’re someone who sort of knows how to play golf already, or you’ve played a few times and want to have a full set, used golf clubs are a great option. Search eBay, rockbottomgolf, TGW, local used shops or the other many options online for a set of golf clubs. Technology that goes back as far as 10 years is all you need; and the bigger the better when it comes to irons and wedges. You want big soles and big toplines (ask customer service for game-improvement wedges and irons)… these will offer you the most forgiveness and help you achieve more height and distance on your golf shots. Also, invest in a bunch of used golf balls; there are plenty of online options, or spend $10 at a local golf course scouring the used golf ball bin. You don’t need premium $50-a-dozen golf balls. You can even buy foam or plastic golf balls to hit in your house, apartment or backyard.

Here’s are the clubs I bought for my lefty set, and it cost me only $430!

2) Short game practice area

When you’re starting out, short game practice should make up 100 percent of your time and effort. At first, don’t even go to a range or a golf course. Putt on a carpet in your living room while watching golf on TV. Try to mimic the tempo, grip, and look of the strokes you see (don’t watch Adam Scott, though). Set up a solo cup or a shoe as your target. If you have a carpet, or a small backyard, you can start chipping using your wedge, too. Work on hitting down and through the ball. Remember, swing down and hit the ground to get the ball to pop up. Golf is a game of opposites.

After you’re comfortable and ready to head to a real green, seek out a local short game area. Most golf courses have a putting green that allows you to chip and putt. The best part? They typically don’t charge for the use of this area!! My local muni has both a chipping green and a putting green; this is where I spent 95 percent of my time practicing during the first few weeks I switched to lefty. Learn how to get the ball airborne on chip shots, how to simply hit the green every time from a variety of lies, how to not three putt from twenty feet, and how to make those 3 foot putts. These are crucial skills to learn, and they will provide you the fundamentals for when you hit the range and take your first full swings on a range.

Again, this is completely free.

3) The range

Once you get your short game and putting to the point where you’re comfortable, it’s time to hit the range for the next few weeks. Yes, many public ranges give you only 30 balls for 5 bucks, or 80 for $10, BUT, most local ranges also have range membership deals, or some cash-saving deal where you get more range balls or tokens for your money. Invest in that deal. Take advantage of what they’re offering, because you’re going to be grinding day-in and day-out at this range. If it’s 100 bucks for 12 jumbo tokens instead of getting only 10 for full retail, do that! This is where you’re going to make yourself into a real golfer, and for WAY cheaper than playing golf everyday at a real course. If you can get an unlimited range membership? Even better! Capitalize on any range deal you can find. If you’re lucky enough to have a local golf course that has a free hitting mat and a net (yes, these do exist), then you’re in luck. You just found a free range and saved yourself hundreds of dollars.

Now, what are we going to do at the range… bang drivers? NO. For the first week or two at the range, really we only need a wedge and a seven iron. Spend your entire jumbo bucket hitting wedges and seven irons, teaching yourself how to hit the ball and get it in the air. You already know that hitting down on the ball is the most effective way to get the ball into the air, because you’ve been practicing that technique over and over and over again at the short game area for the past two weeks. And you’ve developed some great hand-eye coordination in that time as well. Now, we’re just lengthening the swing and teaching our bodies how to react at a faster pace. It’s all about getting the ball into the air consistently and teaching ourselves the golf motion, which will feel very weird at first, but your body will adjust.

Many golfers and people in the golf industry will tell you that you need to get lessons before even bothering going to the range. I disagree, for most cases. Give yourself a chance to develop the proper hand-eye coordination necessary to play golf by yourself before muddying your thoughts with professional advice. The human body and brain is smart… it will take only a few dozen times topping the ball or completely whiffing for you to start to self correct. You just need to give yourself the freedom to learn on your own and experiment.

Remember: Hit down on the ball for it to pop up!

When you start being able to get the ball in the air every time, then and only then is it time to start experimenting with a driver. But, you don’t even need to learn how to hit a driver before heading to the golf course…

4) Executive/Par 3 courses

Full-length 18-hole golf courses are not the only way to play golf, improve, and have a good time playing the sport. Actually, in my opinion, they’re not even the best option.

Chances are, there’s an executive course (consisting of mostly par 3s, but also par 4s or even par 5s), or a pitch-n-putt course (mostly short par-3s) nearby where you live. The chances are also high that playing the course will run you less than $20, and probably more like $8-10.

These courses will give you the opportunity to play real golf against a set par, but you won’t have to deal with the long time commitment, pressure of impatient golfers, or the large cost to play a full 18 holes at a course. Playing an executive or pitch-n-putt course over and over again will allow you to get comfortable actually playing the sport of golf; hitting tee shots, trying to save bogey or par, holing out under pressure for a score, walking a golf course, figuring out yardages, basic etiquette and pace of play.

I’ve told this story on the Two Guys Talking Golf podcast, but when I was growing up, my dad refused to allow me to play golf on a full 18 hole course until I beat him (he’d give me a stroke per hole) on our local pitch n putt course. It took me several rounds and lots of heartbreak to beat him, but once I did, I was fully prepared to play on a real course because I had so much practice playing golf already. You should do this too as a beginner.

5) Twilight golf

So, it’s finally time to go play a full 18 holes for the first time. But, you start checking out the course rates online and the weekend prices are absurd. “Fifty bucks just to play golf? Who can afford that?!” you may be thinking. And you know what, I agree. Golf is ridiculously expensive… but it doesn’t have to be!

Twilight golf is the greatest thing ever for broke golfers who want to improve. Almost every course I’ve ever been to has a twilight rate during the weekdays.

Here’s how it works: If you tee off after a certain time, say 5pm or 6pm, you get a wildly reduced rate than if you play during the day. Sometimes the twilight rate can be half the daily rate, or even less. Yes, it’s named twilight for a reason; because at some point during your round the sun will set. But that’s fine, because there’s several advantages…

  1. If you play quickly, you can still get in 18 holes. And you didn’t have to pay the full price for it.
  2. Often, there aren’t many other twilight golfers out there. You essentially have the course to yourself. Want to hit a few extra chip shots or tee shots for practice? Fire away. Sometimes, I’ll even play two balls per hole. While the USGA doesn’t recognize it as a real round if you’re taking practice shots or playing more than one ball, it doesn’t really matter. The goal is to get better at golf for cheap, and what better way to do that than on an actual 18 hole golf course, for a reduced rate?
  3. In the summer, you aren’t getting the worst of the midday or morning heat.
  4. You can play after work or school. You don’t have to take a day off, or even leave early from work, and you do’t have to take up your entire weekend day. Leave work at your normal 5pm time, get to the course by 530, play until dark at 8:30pm, then get some dinner and have plenty of time to relax or enjoy family time before bed.

So, buy/acquire used clubs, go to the free short game area or range for a few weeks to a month, then start playing executive or pitch-n-putt courses until you’re comfortable. Then, play some twilight golf! After a couple months, reward yourself for all of the money saved and improvements made, and make a weekend tee time at a course in your area that you want to play with some of your friends who golf. They’ll be shocked that you just started playing a few months ago and can already beat them. What they won’t know is that you spent next to nothing to do it.

Other tips and tricks to save money

  • Use tees and golf balls that you find throughout the course instead of buying new ones.
  • Walk instead of taking a cart… carts can be a ripoff depending on the course rates, and walking is very relaxing.
  • Budget your money — decide how much money you want to spend on golf per month, and don’t go over no matter what. If that means going to the short game area instead of the golf course one day, then your score will probably thank you for it anyway. And it’s rare that you actually NEED that new wedge, or putter, or driver. If it’s not in the budget, then don’t feel pressure to make any purchases.
  • Watch YouTube videos instead of getting lessons. YouTube can be a great place to learn the physics, fundamentals and techniques that are required to improve your golf game. No, you’re not going to get personalized swing advice on YouTube, and you’re not going to suddenly start breaking par after watching a few videos, but in terms of gaining knowledge about the game, it’s a free and great place to start. There are a plethora of professional instructors who have YouTube channels that will be very helpful in your journey.
  • Take care of your equipment. Clean your clubs; don’t snap them over your leg or throw them down the fairway. Don’t toss your glove or head cover near the cart and drive away and leave it on the ground. Don’t get pissed after a shot and slam the leg of your golf bag and break it. As we established, golf is expensive enough already; don’t make yourself purchase things twice.

Is there anything I missed? If you have any cost-saving tips for beginners, or for avid golfers on a budget, leave them in the comments below!

He played on the Hawaii Pacific University Men's Golf team and earned a Masters degree in Communications. He also played college golf at Rutgers University, where he graduated with a Bachelor of Arts in Journalism.

16 Comments

16 Comments

  1. Adam

    Feb 19, 2021 at 10:37 am

    This article was a few years ago, but I have to say that if you have a few more dollars you can save a ton of time looking for used clubs by purchasing a new, custom 7-iron from Gigagolf for about $25 plus shipping. Add a wedge for another $25 and a putter for about the same, and you have a simple setup for maybe $85. Once you have those, you can add a great hybrid for $60 plus shipping.

    Also, you can grab a bag of x-outs from Walmart for $10.

    Any hobby or sport takes time and money, but golf doesn’t have to be crazy expensive. The author of the article is young, and I think the big advantage young people have for learning golf is that they often have more time than adults to devote to it.

  2. A. Commoner

    Aug 28, 2018 at 4:09 pm

    Mr. Tursky,you have written an excellent treatise and deserve plaudits. Unfortunately, the level of reading comprehension, inability to grasp simple concepts, and unwillingness to rid oneself of biases and faulty constructs show in reactions.

  3. SV

    Aug 23, 2018 at 3:49 pm

    It’s easy to save money on clubs, don’t buy new. I have played for years and it has been years since I bought new, other than at clearance price with an additional markdown to get it out of inventory.
    Also, I agree about starting on Par 3 or executive courses. As a matter of fact PLEASE start on one of these. Start your kids there too. There is nothing worse than having a beginner in prime time clogging up a course when they can’t get the ball airborne and/or hit it over 20 yards.

  4. Lovejoy

    Aug 23, 2018 at 1:50 pm

    Watch YouTube instructional videos?

    You mean like Shiels and Crossfield?

    No,no,no.

    Even beginners’ group instruction is a better option to learn the fundamentals properly.

  5. Darryl

    Aug 23, 2018 at 7:26 am

    Why do you have an account on a golf forum then?

  6. Rascal

    Aug 23, 2018 at 12:46 am

    If you wanted to let all your insecurities out, may I suggest the bar?

  7. mo_golf_joe

    Aug 22, 2018 at 7:24 pm

    Great read! Ideas I’ve never considered were mentioned but also kudos to the editor on scoring in the 80’s after switching to southpaw! Awesome.

    Cost-efficient ways to start golfing, I mean it’s in the title.
    1. So trying to be mindful of a budget implies we have income to spend.
    2. Starting any sport or hobby implies we have the time available to do just that.

    Sarcastically obvious, but we realize choosing the hobby of golfing is a ‘first world problem’. Heck so is griping on the internet.

    Wow some of these comments are unbelievable! So let me get this straight. Folks come to the GOLF WRX site forums to bash golf or golfers with assumptions of a ‘privileged’ social status? Well some people don’t and never will have access to internet. What a privilege you have in using the internet to speak about something done for leisure so negatively.

    Gadzooks. Why log in to GOLFWRX at all?

  8. Nack Jicklaus

    Aug 22, 2018 at 6:48 pm

    I play better the less I attempt to practice. I quit spending money on range balls and have never been happier golf wise.

  9. acew/7iron

    Aug 22, 2018 at 4:55 pm

    We spend money on what we enjoy and WANT to do…If Golf is in your DNA you will spend the money and you will play. If its not then you do what PPl who dont golf do.

  10. Tom

    Aug 22, 2018 at 3:59 pm

    Golf seems to be following what has happened to tennis, people enjoy watching the best players play, but don’t play much themselves…the cost excuse isn’t the real objection, its the time.

    • Beat

      Aug 23, 2018 at 12:06 pm

      Not even the same. People gave up tennis because they didn’t want to be BEATEN by somebody else. And because most don’t want to run around like that and hurt their legs and ankles and egos. In golf you’re just doing it to yourself.

  11. iutodd

    Aug 22, 2018 at 3:38 pm

    So…if you want to start golfing cheaply…first go to Dick’s. Then a used golf store. Then look online (hope you have a credit card). Then head to Goodwill. Then to a golf course to see if they have any lost/found club. So…4-5 trips just to hunt down 5 golf clubs. And/or wait a week for them to get shipped to you.

    Then go buy golf balls. Make sure you get them at the golf course, or look on line again. Another trip, another week.

    Now you have to PRACTICE. Spend all your spare time at the chipping green – 5-7 trips. Then spend $100 for a range membership – another 10 trips.

    NOW you might actually sort of be ready to go out and play golf.

    Maybe it’s not the cost that keeps people from picking up the game. I love golf and I’ve played 5 rounds this year. Been to the range ONCE. And I already have all the stuff and actively want to play. But….life you know? Two kids and a pregnant wife and a house that needs updating…finding the time to golf is hard enough even when I’m already pretty good at it.

    Golf requires a lot of time and has steep learning curve. It also requires fairly serious monetary investment. $430 is a LOT of money to a lot of people. This article seems relevant:

    https://www.cnbc.com/2018/05/22/fed-survey-40-percent-of-adults-cant-cover-400-emergency-expense.html

    But, yeah, 99% of us can just drop $430 on clubs and another $200 on practice/rounds of golf just to learn the game – to say nothing of the huge time investment. Sure.

    I don’t disagree with the advice on how to get started – I disagree vehemently with the tone and how this article is framed. Tone deaf and privileged come to mind.

    • DIRTY D NASTY

      Aug 22, 2018 at 7:12 pm

      Privileged is embedding a cnbc link from your smart phone, guy. Golf is accessible if you really want to play is the tone of this piece.

  12. millennial82

    Aug 22, 2018 at 3:25 pm

    use a penny not a quarter for ball markers.

  13. duffer987

    Aug 22, 2018 at 2:04 pm

    “I want to start playing golf, but it’s too expensive.”
    “I never get any better at golf, and it’s too expensive to improve.”
    “I can’t afford new clubs or a golf membership, so I can’t possibly get better.”

    Please stop saying these things, because for 99 percent of people, they’re simply not true…
    …And if you can afford to purchase a Starbucks coffee in the morning, pay cover at a nightclub on Fridays, or have enough to eat out at restaurants (not during happy hour) then you have enough to play golf!

    Sorry but this is disingenuous nonsense. “99% of people”? You’d have to be in the gilded 1% if you think 99% of the people are doing that every week and it’s skipping one night out to pay for golf instead.

    I get it, that golf does not need to mean $50k buy ins and $500/month, but how many people get good at golf and enjoy it – and more importantly stick with it – when they are using 4 or 5 clubs from Goodwill and lurk around their local muni’s practice green?

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Club Junkie

Tour Edge Exotics mini driver review + TaylorMade Spider ZT Max first look – Club Junkie

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On this episode of Club Junkie, I put the new Tour Edge Exotics Mini Driver to the test and break down the performance, forgiveness, distance, and where it fits compared to a traditional driver or strong fairway wood. If you have been curious about adding a mini driver to the bag, this one is worth a look.

I also dive into the new TaylorMade Spider ZT Max putter that was recently spotted and discuss the growing zero torque putter trend. Plus, there is a closer look at the new Project X Titan Yellow shaft showing up on the PGA Tour and what makes it different from other profiles currently out there.

 

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Opinion & Analysis

AVL: We’re talking about practice! My best tips for taking your game to the course

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With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game.

Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills.

While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice.

This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times.

Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy.

One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length. Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine.

It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season.

Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds.

Finding the right balance is something we’re all working on, one practice session at a time. With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game. Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills. While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice. This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times. Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy. One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length.

Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine. It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season. Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds. Finding the right balance is something we’re all working on, one practice session at a time.

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Equipment

Seoul Sensibilities: Is Korean golf fashion starting to shape the world?

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For Korean golfers, we always look forward to the last of the kkot-saem-chu-I for the true start of a new golf season. The term refers to a cold snap, but literally translates as “winter being jealous of the flowers beginning to bloom, thus lashing out one final time before surrendering to spring”.

A rather poetic mouthful packed into a short expression.

Koreans can be like that. Understated, yet oddly expressive at the same time. And nowhere is this more true on the golf course and in our golf bags. In fact, I suspect many Korean golfers look forward to new apparel and accessory drops more than they do actual equipment launches each year.

At this point, Korean golf fashion may exist on its own timeline. (courtesy of @seonbi_golfer)

There is ample evidence to support that suspicion. Korea is the world’s third-largest golf market behind the United States and Japan, yet its appetite for golf apparel exceeds that of both countries combined. Recent estimates suggest that Korea accounts for nearly 40 percent of the global golf apparel market, placing it among the world’s most influential golf fashion markets and punching well above its size.

Simply, we care deeply about how new golf clubs look and feel, but enjoy looking good while swinging them even more.

Golfers in the West may laugh and say that golf is played on a course, not a fashion runway. Perhaps. But what’s the harm in trying to look and feel good, if the added self-confidence can help actual performance? It certainly seems to have worked for Jason Day, who may have unlocked a new stats category: dormant strokes gained. Coincidence?

During the COVID-era, estimates placed the market near $9 billion, an astonishing figure for a single country.

As a proud member of Gen X, I’ve witnessed the highs and lows of golf fashion firsthand. The pleated trousers and wing-tipped shoes of Jack Nicklaus, the stylish plus-fours and knickers of Payne Stewart, the baggy black trousers and fitted mock-necks of Tiger Woods, and the thigh-hugging athletic tailoring of Rory McIlroy. Golf fashion, like the golf swing itself, has rarely stood still.

But nowhere have those trends shifted, evolved, and been scrutinized quite as relentlessly as in Korea. Here, golf fashion moves faster than fairway gossip, and consumers dissect brands with a level of discernment that can be both impressive and mildly terrifying. New brands are studied, judged, embraced, or dismissed with startling efficiency.

The result is a consumer base with one of the sharpest eyes for quality and authenticity anywhere in the world. It is difficult to quantify, but easy to recognize. Clean lines without trying too hard. Luxury mixed with utility. Trend awareness balanced by restraint and purpose.

It’s golf fashion shaped by one of the world’s most style-literate cities, something I like to call Seoul Sensibilities, referring to the taste level forged by a uniquely competitive environment.

And increasingly, global brands have noticed.

Many golf brands in Korea have their own flagship shops dedicated to apparel only

Titleist understood this years ago, when its apparel business in Korea took on a life of its own under new ownership and local direction. What had once been a straightforward extension of an iconic equipment giant became something sharper and more premium. By going all in on the serious Tour-player look (I couldn’t even fit into their XL sizes), Titleist struck the right chord with Korean consumers and helped its fledgling apparel business break into the mainstream. Titleist became a household name even for non-golfers who wore its caps, shirts, and windbreakers in daily life. In many ways, it proved that even heritage golf brands could carry real fashion credibility when viewed through a Korean lens.

Several years later, PXG took a page out of Titleist’s playbook and followed suit. Korean consumers helped transform the brand from one known largely for irons and loud commercials into something broader and more stylish. PXG apparel’s growth in Korea was explosive, where it found an early audience and turned the category into something more than mere logo merchandise. It is still hard to walk anywhere in Seoul without seeing its palindrome logo.

Malbon’s meteoric rise in the United States was genuine, but its ascent into a global golf lifestyle brand owes much to Korea, where it was elevated by a market already fluent in modern golf style. Korea did not simply embrace Malbon. It pressure-tested the concept, refined its appeal, and helped push it into the global spotlight.

As such, new brands may arrive from abroad, but more often than not, their sharpest evolution happens here. If a brand can earn credibility in Seoul, it’s deemed to have passed one of the toughest style audits in the game.

That is why the next meaningful chapter may not come from outside, but from a Korean brand moving in the opposite direction, carrying those Seoul Sensibilities outward as K-pop once did.

Play young Stay dope.

From Seoul, With Intent

Khalhon is a label that feels less like a trend-chasing newcomer and more like the product of a market that has already seen everything. Golfers here have long been surrounded by luxury logos, technical fabrics, and tour uniforms disguised as lifestyle wear and vice-versa. In other words, novelty alone rarely lasts here, and the Koreans seems to understand that instinctively.

Its style language leans into clean silhouettes, relaxed but tailored proportions, muted palettes, and premium materials that speak quietly but confidently. There is a modern city aesthetic running through it all, with strong layering pieces, thoughtful textures, and subtle branding that suggests sophistication rather than demanding attention.

“Built for the course. Designed beyond it.”

Most importantly, the garments seem designed to blur the line between golfwear and everyday style. Shirts, trousers, knitwear, and outer layers move comfortably between a game of screen golf, a lunch reservation, an airport gate, or an afternoon coffee in Gangnam with friends.

It raises the question of whether this is golfwear that happens to look good off the course, or everyday clothing that performs beautifully on the fairways.

Personally, I have long appreciated Nike Golf for its clean, athletic modernization of golf attire. It also has the useful side effect of making me look like a more serious golfer than I probably am. But off the course, there are times when being instantly identified as the golf guy in a crowd of non-golfers can feel a touch self-conscious.

“Built for the course. Designed beyond it.”

That is part of what drew me to Khalhon, which seemed to blend golf and everyday wear naturally. While some of the outfits may be slightly beyond my personal confidence level, the brand also offers tasteful options for older guys like me who still want to express a little personality without regretting the decision later.

These are not simply flashy outfits worn on the course and then banished to the closet until the next tee time. They work surprisingly well off the course too, and I suspect many of the pieces will still look right a couple of years from now, which would certainly be kinder to my wallet than most golf fashion trends tend to be.

And perhaps that broader lifestyle positioning also helps explain why someone like Sean Wotherspoon would find Khalhon creatively interesting in the first place.

“Built for the course. Designed beyond it.”

“Korea is not only one of the most fashion-forward golf markets in the world, but one of the most fashion-forward markets globally. Korea is ahead, and I love to watch and try to catch up.” – Sean Wotherspoon, Creative Director at Khalhon

Seoul and Beyond

If Khalhon’s rise says something about where Korean golf fashion is today, its relationship with Sean Wotherspoon says even more about where it is heading.

For readers less familiar with Sean Wotherspoon, his arrival at Khalhon is not some routine celebrity endorsement or influencer collaboration. In design and streetwear circles, Wotherspoon is regarded as one of the more influential creative voices of his generation, particularly when it comes to blending nostalgia, storytelling, and contemporary culture into products that people can connect with.

He first gained widespread attention through his now-famous Nike sneaker collaborations, where his vintage-inspired designs and instinct for color helped turn him into one of the defining artists of the late-2010s sneaker era. His work gradually expanded beyond footwear into apparel, automotive collaborations, collectibles, and broader lifestyle design.

Modern golf style now extends well beyond the fairways, where performance and functionality are largely expected by default. And while plenty of brands already make technically competent golfwear, Khalhon seems more focused on designing clothes people would genuinely want to wear even after the round ends.

And when guys at Wotherspoon’s level show genuine interest in working with a Korean golf brand as its new Creative Director, fashion circles tend to sit up and pay attention. There’s already a huge buzz among the fashion-conscious here about upcoming collabs with iconic sports stars and brands.

“My creative direction for Khalhon is disruptive, colorful, nostalgic, and modern. My goal is to blend these avenues seamlessly within each collection.” – Sean Wotherspoon

In chatting with Sean, what stood out most to me was how genuinely energized he sounded about the project itself. Despite having already worked across and countless other creative spaces, he described golf as a completely fresh category for him, saying that Khalhon “will be an amazing vehicle for my design work.”

At the same time, his enthusiasm seemed tied just as much to Korea itself. He spoke openly about admiring Korea’s fashion culture while repeatedly insisting he is still a terrible golfer.

There was something oddly refreshing about that humility. Rather than sounding like a celebrity parachuting into golf simply because the category suddenly became fashionable, Sean sounded genuinely curious about what Korea might do with the category next.

And perhaps that is what makes Khalhon feel interesting right now. The brand feels less like a trend-chaser and more like the natural result of a market now confident enough to export its own point of view.

For years, global brands came to Korea to sharpen their image against one of the most discerning audiences anywhere. Now, a Korean label appears ready to send those Seoul Sensibilities outward instead.

Which brings us back to kkot-saem-chu-i.

That final cold snap before spring always arrives with a reminder that seasons are changing, whether we notice it immediately or not. Golf fashion feels a little like that right now as well, as the old boundaries between sport, streetwear, luxury, and everyday style continue to soften.

And somewhere in Seoul, a Korean golf label already seems prepared for whatever season comes next. I just hope they have everything in my size.

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