Opinion & Analysis
I did that! An interview with Driver vs. Driver winner Eric Sillies
A $50 pair of shoes! That was the big extravagance for Eric Sillies after winning the $500,000 prize on Golf Channel’s television show Driver vs. Driver presented by Wilson. That might make him sound dull, but after talking to him recently, I’ve learned he’s anything but. I spent almost an hour chatting to him about life since Wilson chose his driver, Triton, to be the company’s flagship model for 2017.
It been more than a month since the Triton hit shelves at golf retailers, and aside from a non-conformity hiccup with the USGA (which has since been resolved) the initial reaction to the driver has been very positive. A lot of people followed the show and liked the concept, and many have been curious enough to find their way to a store to try a Triton.
Sillies isn’t privy to the current sales numbers, but he did say that Wilson seems to be very happy with the exposure so far. The feedback he’s received since launch has been mostly about how forgiving the driver is in the hands of ordinary golfers, which makes him very satisfied.
“Its always great to get direct feedback from real golfers,” Eric said. “To see trends and patterns of feedback that focus on key benefits, it translates theory into reality.”
Related: See more in-hand photos of the Triton driver
In terms of his relationship with the company moving forward, Sillies is on the Wilson Advisory Staff for the foreseeable future and will be at the upcoming PGA Merchandise Show in Orlando later this month. And in talking to him, he is a great ambassador for Wilson, mixing enthusiasm with professionalism. But for now he is back to his day job in Cincinnati with LPK, a global product design agency.
Since winning, Sillies has had a lot of press interviews and speaking engagements, far more than he ever envisaged. “Work has been great, giving me time to deal with all these commitments,” he said. “But I’m still focused on my day job.” The word grounded springs to mind when talking with Sillies.
As for the Driver vs. Driver show itself, Sillies said it was surprisingly authentic and pretty true to what appeared on people’s screens. A few of his early ideas got dropped, but Sillies is used to the iterative process involved in product design and understood that there are a lot of restrictions in play because of USGA rules.
Sillies had some concepts on a modified grip and his initial weighting idea was based on a sliding rail. He also had some ideas on innovative weighting fins to improve aerodynamics. They were built into an early prototype, but analysis by Wilson Labs showed that they had no impact on aerodynamics so again the idea was canned. And his original name for the driver, “Manta,” was switched to Triton along the way. He said both he and Wilson were very happy with the final product, which is arguably the most adjustable driver in the industry.
During the 12-month process of filming and airing the TV show, Sillies said he felt very much felt a part of the Wilson Golf team. He got to meet and work closely with a bunch of people from Wilson, including Wilson Golf’s General Manager Tim Clarke. Clarke called him first thing in the morning before the news broke about the non-conformity issue.
He also met PGA Tour player Kevin Streelman, who endorses and uses Wilson Golf equipment. “It was only when the cameras were off and I spent some time one on one with him that I found out how genuine [Streelman] was,” Eric said. “He gave me a bunch of advice and very useful feedback on my designs.”
Sillies also praised Michael Vrska, Wilson’s Global Director of Golf R&D, as a great guy and crucial to his success. “Mike and his team got the club through from the design prototyping stage to the finished product, with the rendering, design graphics, production, sales and marketing, Sillies said. “He is hugely knowledgeable and very experienced at what works and what doesn’t work.”
Talking about Vrska led Sillies to admit how much of a huge learning curve there was in the process, and how much stress there was in the relatively short time frame from concept to launch. Sillies said Vrska allowed him to be central in the process all the way through. “This is your club, you need to decide,” Vrska reminded him.
Sillies nearly didn’t enter the competition at all, but for a work colleague suggesting it to him. Not being much of a golfer, he relied on his product design skills honed at LPK. He had some golf pedigree, working as an intern at Dick’s Sporting Goods and designing the aesthetic direction for its 2012 Nickent golf club line. But in terms of a brand new club concept it was new ground, so he resorted to his mantra of making things better by making better things.
In the few weeks before the entry deadline approached, Sillies spent time during his lunch breaks and at night researching golf instruction videos. He had three main ideas. One was to put a white spot on the top of the club that was the width of the ball to show golfers where they should make contact.
“It’s so hard to hit a golf ball anyway that setting up well is a big part of it,” Sillies said. “I thought, why isn’t there a club that’s solving for that? So I decided to make one.”
He also added a removable piece that attached at the bottom of the club, which could adjust the weight of the club at several different points to fit a golfer’s swing. Both ideas ultimately made it to the final product.
Finally, he wanted the most aerodynamic club he could find. He said he was inspired to come up with an aerodynamic design by animals, specifically a manta ray. His driver wound up being the most aerodynamic of any on the show.
Surprising, Sillies doesn’t yet have a final version of a Triton driver to call his own, but he was recently fitted and is expecting one soon. He called being fit for a driver he designed “a surreal experience.” Did he enjoy being on camera and being the center of attention?
“To my surprise, I found I loved it.” he said. “Everyone was so nice, so helpful and supportive. It couldn’t have been a better experience for me. I would encourage anyone to go through the same experience.”
So what did he think was the coolest thing in the whole process?
“To me it is being able to now go into a golf store with friends and see my driver on the shelves and knowing that people across the country are going to be playing it and thinking, ‘I did that!'” he said.
Club Junkie
Tour Edge Exotics mini driver review + TaylorMade Spider ZT Max first look – Club Junkie
On this episode of Club Junkie, I put the new Tour Edge Exotics Mini Driver to the test and break down the performance, forgiveness, distance, and where it fits compared to a traditional driver or strong fairway wood. If you have been curious about adding a mini driver to the bag, this one is worth a look.
I also dive into the new TaylorMade Spider ZT Max putter that was recently spotted and discuss the growing zero torque putter trend. Plus, there is a closer look at the new Project X Titan Yellow shaft showing up on the PGA Tour and what makes it different from other profiles currently out there.
Opinion & Analysis
AVL: We’re talking about practice! My best tips for taking your game to the course
With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game.
Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills.
While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.
Drills
From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice.
This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.
My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times.
Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.
This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.
Game Mode
Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy.
One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length. Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine.
It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.
Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.
This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.
Competition
Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season.
Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.
When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds.
Finding the right balance is something we’re all working on, one practice session at a time. With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game. Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills. While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.
Drills
From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice. This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.
My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times. Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.
This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.
Game Mode
Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy. One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length.
Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine. It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.
Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.
This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.
Competition
Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season. Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.
When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds. Finding the right balance is something we’re all working on, one practice session at a time.
Equipment
Seoul Sensibilities: Is Korean golf fashion starting to shape the world?
For Korean golfers, we always look forward to the last of the kkot-saem-chu-I for the true start of a new golf season. The term refers to a cold snap, but literally translates as “winter being jealous of the flowers beginning to bloom, thus lashing out one final time before surrendering to spring”.
A rather poetic mouthful packed into a short expression.
Koreans can be like that. Understated, yet oddly expressive at the same time. And nowhere is this more true on the golf course and in our golf bags. In fact, I suspect many Korean golfers look forward to new apparel and accessory drops more than they do actual equipment launches each year.

At this point, Korean golf fashion may exist on its own timeline. (courtesy of @seonbi_golfer)
There is ample evidence to support that suspicion. Korea is the world’s third-largest golf market behind the United States and Japan, yet its appetite for golf apparel exceeds that of both countries combined. Recent estimates suggest that Korea accounts for nearly 40 percent of the global golf apparel market, placing it among the world’s most influential golf fashion markets and punching well above its size.
Simply, we care deeply about how new golf clubs look and feel, but enjoy looking good while swinging them even more.
Golfers in the West may laugh and say that golf is played on a course, not a fashion runway. Perhaps. But what’s the harm in trying to look and feel good, if the added self-confidence can help actual performance? It certainly seems to have worked for Jason Day, who may have unlocked a new stats category: dormant strokes gained. Coincidence?

During the COVID-era, estimates placed the market near $9 billion, an astonishing figure for a single country.
As a proud member of Gen X, I’ve witnessed the highs and lows of golf fashion firsthand. The pleated trousers and wing-tipped shoes of Jack Nicklaus, the stylish plus-fours and knickers of Payne Stewart, the baggy black trousers and fitted mock-necks of Tiger Woods, and the thigh-hugging athletic tailoring of Rory McIlroy. Golf fashion, like the golf swing itself, has rarely stood still.
But nowhere have those trends shifted, evolved, and been scrutinized quite as relentlessly as in Korea. Here, golf fashion moves faster than fairway gossip, and consumers dissect brands with a level of discernment that can be both impressive and mildly terrifying. New brands are studied, judged, embraced, or dismissed with startling efficiency.
The result is a consumer base with one of the sharpest eyes for quality and authenticity anywhere in the world. It is difficult to quantify, but easy to recognize. Clean lines without trying too hard. Luxury mixed with utility. Trend awareness balanced by restraint and purpose.
It’s golf fashion shaped by one of the world’s most style-literate cities, something I like to call Seoul Sensibilities, referring to the taste level forged by a uniquely competitive environment.
And increasingly, global brands have noticed.

Many golf brands in Korea have their own flagship shops dedicated to apparel only
Titleist understood this years ago, when its apparel business in Korea took on a life of its own under new ownership and local direction. What had once been a straightforward extension of an iconic equipment giant became something sharper and more premium. By going all in on the serious Tour-player look (I couldn’t even fit into their XL sizes), Titleist struck the right chord with Korean consumers and helped its fledgling apparel business break into the mainstream. Titleist became a household name even for non-golfers who wore its caps, shirts, and windbreakers in daily life. In many ways, it proved that even heritage golf brands could carry real fashion credibility when viewed through a Korean lens.
Several years later, PXG took a page out of Titleist’s playbook and followed suit. Korean consumers helped transform the brand from one known largely for irons and loud commercials into something broader and more stylish. PXG apparel’s growth in Korea was explosive, where it found an early audience and turned the category into something more than mere logo merchandise. It is still hard to walk anywhere in Seoul without seeing its palindrome logo.
Malbon’s meteoric rise in the United States was genuine, but its ascent into a global golf lifestyle brand owes much to Korea, where it was elevated by a market already fluent in modern golf style. Korea did not simply embrace Malbon. It pressure-tested the concept, refined its appeal, and helped push it into the global spotlight.
As such, new brands may arrive from abroad, but more often than not, their sharpest evolution happens here. If a brand can earn credibility in Seoul, it’s deemed to have passed one of the toughest style audits in the game.
That is why the next meaningful chapter may not come from outside, but from a Korean brand moving in the opposite direction, carrying those Seoul Sensibilities outward as K-pop once did.

Play young Stay dope.
From Seoul, With Intent
Khalhon is a label that feels less like a trend-chasing newcomer and more like the product of a market that has already seen everything. Golfers here have long been surrounded by luxury logos, technical fabrics, and tour uniforms disguised as lifestyle wear and vice-versa. In other words, novelty alone rarely lasts here, and the Koreans seems to understand that instinctively.
Its style language leans into clean silhouettes, relaxed but tailored proportions, muted palettes, and premium materials that speak quietly but confidently. There is a modern city aesthetic running through it all, with strong layering pieces, thoughtful textures, and subtle branding that suggests sophistication rather than demanding attention.

“Built for the course. Designed beyond it.”
Most importantly, the garments seem designed to blur the line between golfwear and everyday style. Shirts, trousers, knitwear, and outer layers move comfortably between a game of screen golf, a lunch reservation, an airport gate, or an afternoon coffee in Gangnam with friends.
It raises the question of whether this is golfwear that happens to look good off the course, or everyday clothing that performs beautifully on the fairways.
Personally, I have long appreciated Nike Golf for its clean, athletic modernization of golf attire. It also has the useful side effect of making me look like a more serious golfer than I probably am. But off the course, there are times when being instantly identified as the golf guy in a crowd of non-golfers can feel a touch self-conscious.

“Built for the course. Designed beyond it.”
That is part of what drew me to Khalhon, which seemed to blend golf and everyday wear naturally. While some of the outfits may be slightly beyond my personal confidence level, the brand also offers tasteful options for older guys like me who still want to express a little personality without regretting the decision later.
These are not simply flashy outfits worn on the course and then banished to the closet until the next tee time. They work surprisingly well off the course too, and I suspect many of the pieces will still look right a couple of years from now, which would certainly be kinder to my wallet than most golf fashion trends tend to be.
And perhaps that broader lifestyle positioning also helps explain why someone like Sean Wotherspoon would find Khalhon creatively interesting in the first place.

“Built for the course. Designed beyond it.”
“Korea is not only one of the most fashion-forward golf markets in the world, but one of the most fashion-forward markets globally. Korea is ahead, and I love to watch and try to catch up.” – Sean Wotherspoon, Creative Director at Khalhon
Seoul and Beyond
If Khalhon’s rise says something about where Korean golf fashion is today, its relationship with Sean Wotherspoon says even more about where it is heading.
For readers less familiar with Sean Wotherspoon, his arrival at Khalhon is not some routine celebrity endorsement or influencer collaboration. In design and streetwear circles, Wotherspoon is regarded as one of the more influential creative voices of his generation, particularly when it comes to blending nostalgia, storytelling, and contemporary culture into products that people can connect with.
He first gained widespread attention through his now-famous Nike sneaker collaborations, where his vintage-inspired designs and instinct for color helped turn him into one of the defining artists of the late-2010s sneaker era. His work gradually expanded beyond footwear into apparel, automotive collaborations, collectibles, and broader lifestyle design.
Modern golf style now extends well beyond the fairways, where performance and functionality are largely expected by default. And while plenty of brands already make technically competent golfwear, Khalhon seems more focused on designing clothes people would genuinely want to wear even after the round ends.
And when guys at Wotherspoon’s level show genuine interest in working with a Korean golf brand as its new Creative Director, fashion circles tend to sit up and pay attention. There’s already a huge buzz among the fashion-conscious here about upcoming collabs with iconic sports stars and brands.

“My creative direction for Khalhon is disruptive, colorful, nostalgic, and modern. My goal is to blend these avenues seamlessly within each collection.” – Sean Wotherspoon
In chatting with Sean, what stood out most to me was how genuinely energized he sounded about the project itself. Despite having already worked across and countless other creative spaces, he described golf as a completely fresh category for him, saying that Khalhon “will be an amazing vehicle for my design work.”
At the same time, his enthusiasm seemed tied just as much to Korea itself. He spoke openly about admiring Korea’s fashion culture while repeatedly insisting he is still a terrible golfer.
There was something oddly refreshing about that humility. Rather than sounding like a celebrity parachuting into golf simply because the category suddenly became fashionable, Sean sounded genuinely curious about what Korea might do with the category next.
And perhaps that is what makes Khalhon feel interesting right now. The brand feels less like a trend-chaser and more like the natural result of a market now confident enough to export its own point of view.
For years, global brands came to Korea to sharpen their image against one of the most discerning audiences anywhere. Now, a Korean label appears ready to send those Seoul Sensibilities outward instead.
Which brings us back to kkot-saem-chu-i.
That final cold snap before spring always arrives with a reminder that seasons are changing, whether we notice it immediately or not. Golf fashion feels a little like that right now as well, as the old boundaries between sport, streetwear, luxury, and everyday style continue to soften.
And somewhere in Seoul, a Korean golf label already seems prepared for whatever season comes next. I just hope they have everything in my size.




Joey
Mar 1, 2017 at 11:10 am
That would be so sweet to make tour own club.
Chris C.
Jan 24, 2017 at 9:58 pm
The local GG now has the conforming Tritons. With one 6 gram and two 2 gram weights, the swingweight was C-6. If you go with a two 6 gram and one 2 gram configuration, you can get the club up to C-8. Does anyone recall a major OEM release with a lighter swingweight? Anything close? It is a shame that this club has been ruined.
chip
Jan 23, 2017 at 10:46 am
Hey Mark, if you ever decide to write another article, use Spell Check and Grammar Check. That was a disaster.
Ccshop
Jan 21, 2017 at 6:31 pm
Happy someone could fulfill there’s dreams and get a product on such a competitive market. That being said, hitting the driver in person, ugly look and ugly numbers. Don’t know how successful this driver will be at the price point
Chris C.
Jan 21, 2017 at 11:45 am
Unfortunately, Wilson’s decision to eliminate the 12 gram weights makes use of the carbon sole plate impractical. That is, unless you like swing weights lower than D-0.
Dat
Jan 21, 2017 at 2:01 am
Good for him! Shame the USGA caused this product to be a slight downer on launch, but otherwise a decent 1st attempt at crowd-sourcing design.
Fah Q
Jan 20, 2017 at 10:35 pm
USGA deemed it non-conforming. Therefore Wilson had to remove them from store shelves and change the design. Does he feel like he should give his money back and give it to the other guy who lost who would have won legitimately?
Jim
Jan 20, 2017 at 7:36 pm
The show was a little contrived but overall pretty fun to see how the design process works with golf clubs. I hope the club does well but Wilson really needs to step up their marketing and endorsements if they expect any big sales. I’m a little surprised that Wilson didn’t offer Sillies a job though, especially as he is already in product design. At least he got the money for the rights to his club design.
Matt
Jan 20, 2017 at 6:29 pm
Most aerodynamic driver on the show? I know you have to put stuff like that in this article to make Wilson Golf happy, but you’re ruining your credibility. Re-watch the show and you’ll clearly see it wasn’t even close to the most aerodynamic. Did you know it also didn’t meet USGA regulations as well?
Weston Maughan
Jan 20, 2017 at 5:47 pm
Eric is a genuine guy! I enjoyed competing against him on the show. Glad to see Streelman play the Triton on the PGATour this week too!
Tom Duckworth
Jan 20, 2017 at 4:23 pm
I’m really looking forward to how it tests out with the golfing press. I can’t think of a driver that you could do more with to change it around to fit you and change the sound as well. Not too many drivers you can get right inside of. I just hope it gets a fair test. I thought the show was a bit underwhelming but maybe a good driver in the end.
Kevin
Jan 20, 2017 at 3:23 pm
Hi Mark, just curious if you were able to watch the show. There was a large portion of an episode on aerodynamics, and the Triton was not the most aerodynamic by quite a bit. Just want to make sure consumers are getting the right information. Thanks!
Jeremy
Jan 20, 2017 at 2:02 pm
So how much of the final product was Eric’s and how much was Wilson’s?
TexasSnowman
Jan 20, 2017 at 1:31 pm
great personal story, but I don’t think it will sell.
S Hitter
Jan 20, 2017 at 12:22 pm
How does he feel about the design being judged to be non-conforming by the USGA, after all the trouble that the show’s producers went into hammering that point home to all the designers during the production phases in the show?
Rat
Jan 20, 2017 at 11:37 am
Great interview, I think he still may have ideas that could work with the Wilson Team guiding him.
I enjoyed the show and I am in process selecting may driver combination from Wilson’s Triton. So many shafts to choose from is great and most at no up charge. AWESOME…
How about a fairway wood design for the future?