Connect with us

Opinion & Analysis

10 reasons you must make a golf trip to St. Andrews

Published

on

There are literally dozens — perhaps even hundreds — of reasons to travel to Scotland and experience St. Andrews. You could write a book about them. Some people already have. So when GolfWRX asked Golfbreaks.com to come up with a few, we took a deep breath and tried to condense the Auld Grey Toon, which could be considered a country within a small town, into just 10 memorable soundbites that encapsulate what the hype is all about.

Kate, Wills and The Tingle…

St. Andrews University.

St. Andrews University.

St Andrews town is a living, breathing monument. Its revered university (yes, the one where Prince William and Kate met) is the third oldest in the English-speaking world, while the striking castle and cathedral date back to medieval times. There is a tangible sense of period to St. Andrews, contrasting with the youthful and vibrant population during the academic year and summer, which provides the town with a unique feeling and atmosphere that visitors find extremely alluring.

The Old Course and Walking in the Footsteps of Legends

Old_Tom_Morris_Golf_Shop

When the words history and St. Andrews are mentioned in the same breath, most knowledgeable students of the game don’t immediately think of those old buildings with a violent past. They conjure up thoughts of the Old Course, Tom Morris, and all of those Open Championships.

Golf’s oldest major has been played at the legendary venue on a record 29 occasions, with the likes of Tiger Woods, Jack Nicklaus, Seve Ballesteros, Sam Snead, and Bobby Jones all lifting the Claret Jug on that most hallowed of turf. When playing the Old Lady, you are literally walking in the footsteps of those legends and all of those that have come since. It really is quite special.

With the Royal and Ancient Clubhouse situated behind the first tee, and Old Tom Morris’ original golf store still open for business across from the 18th tee, you are surrounded by the origins of the game. This is where golf, as we know it to be now, was born. Why does your standard course comprise of 18 holes? That is what the Old Course has. Just imagine how long a round would take if the original 22-hole layout remained intact?

Champions, the game, memories… were, and still are, created here. Now, THAT is history worth celebrating.

That Moment… On The 1st Tee

No. 1 at St. Andrews (Old Course).

No. 1 at St. Andrews (Old Course).

Oh, yes, standing on the first tee waiting to begin your walk with destiny is more excruciating than preparing to enter your dream job interview, or in the minutes leading up to your wedding. The anticipation and nervous excitement is palpable, but that energy is released with a crushing drive down the gigantic fairway, beginning your stroll with the legends, the most memorable round of your life. Just to experience this moment justifies making the trip to St Andrews.

The Links Trust… and In Golf We Trust!

Eden Course, St. Andrews.

Eden Course, St. Andrews.

Don’t forget that there are six other fantastic courses (apart from the Old Course) in the town under the Links Trust umbrella, with the New, adjacent to the Old, being the best known of the lot. The course was designed by that bearded doyen of St. Andrews, Old Tom, in the late 19th century, and although the name does seem a little ironic these days, The New remains a fresh and thoroughly satisfying test. It is also frequently cited as a favorite of the locals.

The Jubilee, whose 18-hole layout was remodeled only a few decades ago, is to be found next to the New and runs alongside the dunes to the edge of the West Sands beach, where a famous scene from the 1981 British movie Chariots of Fire was filmed. It’s also, if you believe him, where nine-time major champion Gary Player slept during the 1957 Open Championship.

The Eden, arguably the most testing of the Trust’s courses along with the Jubilee, can be found on the other side of the Old. Although shorter than its sibling, it’s a thrillingly enjoyable challenge and its imaginative Harry Colt-designed greens require you to have a sharp short game.

Just outside of the town, you’ll discover the modern Castle Course, an undulating and craftily envisaged layout that boasts stunning views and some crazily fun holes. It can be just a little infuriating to play with a card in your hand, though!

10 Courses in One Small Town

No. 17 at the Torrence Course.

No. 17 at the Torrence Course.

In total, there are 10 18-hole courses within a mile of the town, none of which can be sniffed at. Outside of the seven at the Links Trust, the Kohler-owned Dukes, a heathland layout, provides the only alternative to the seaside fare on offer elsewhere. And remember not to overlook the two top-class links courses, the Torrance and Kittocks, on the town’s boundaries at the Fairmont Hotel.

In fact, staying in St Andrews is like being in a multiplex cinema that is only showing classic movies. The town breathes golf and the game has largely defined its worldwide identity. It’s a intoxicating atmosphere for any lover of the game.

Test Yourself Against the Very Best

No. 11 at St. Andrews (Old Course).

No. 11 at St. Andrews (Old Course).

For serious golfers, the chance to experience links golf at its purest should be an absolute thrill. Demanding the ability to create shots for each situation on the course, having to judge the bounce and roll on those firm fairways, and to play for the wind, there is never a dull moment.

The key to success on a seaside layout is to ultimately accept those conditions as your friend, rather than as something to fear. There are enough individual elements to St. Andrews that are intimidating, not the least the fearsome Road Hole, which is likely the best known in the game, and certainly among the most enduringly challenging.

On the Old Course, the par-three 11th and par-five 14th, which features the ominous Hell Bunker, are also among the highlights. Additionally, both the ninth and 10th holes of the New Course are equally as formidable. Playing these holes well, and escaping the innumerable traps, could be considered as an achievement in itself.

Lifetime Bragging Rights

No. 9 at St. Andrews (New Course).

No. 9 at St. Andrews (New Course).

We all like to impress (and annoy) our golfing friends with tales of success or grandeur. We regale them with tales of the great five-iron you played to the last hole, or the 40-foot eagle putt on a par-five that is unreachable for most. Spending time in St. Andrews and playing the Old Course is just about the ultimate thing to brag about for a golfer.

Enthral (and bore) your buddies with a shot-by-shot recount of your round, that adrenaline boosted drive down the first fairway, or the extraordinary par you made on the Road Hole, before striding up the last to hole a sweeping putt for birdie… sending the on-looking, fish-and-chip munching crowd into rapturous applause. Tell them how great the beer was at the Jigger Inn, how it surprisingly didn’t rain once, and how beautiful the sunset was every evening. Although we can’t guarantee that last bit, sadly.

And finally, show them the obligatory Swilcan Bridge picture.

Get that Priceless Picture on the Swilcan Bridge

The Swilcan Bridge. 

The Swilcan Bridge.

Everyone has done it. The key is trying to make that most famous image in golf as unique for you as possible. Will you go for the Nicklaus pose? Or the Arnold Palmer wave? Or perhaps something of your own. The possibilities are endless. Just keep your clothes on. Trust me.

With the most photographed skyline in the game right behind you, the centuries old bridge has been crossed by all the greats, so stopping time for that brief moment is the perfect way to close out a round on the most iconic of courses. Capturing that treasured picture is worth the trip alone.

Experience the Pubs (…and pub golf)

Courtesy_Old_Course_Hotel

Once you’ve taken that iconic photo, holed the final putt, and shook hands, it’s probably time for a pint or whiskey to help loosen the tongue for a post-round discussion. The obvious haunts are the famous Jigger Inn, situated alongside the Road Hole, or the popular and welcoming Dunvegan Hotel, which is one of the most revered 19-holes to be found anywhere in the world.

If pub golf is your agenda, then other watering holes include the Keys, or even Rascals, situated next to the cinema, which younger visitors in particular will enjoy. The good news is that there are more than enough pubs to satisfy the most seasoned of drinkers…. and a full 18, if you have the stamina!

The Gateway to Great Golf and More…

No. 18 at Kingsbarns.

No. 18 at Kingsbarns.

Situated only 50 miles from Scotland’s historic capital of Edinburgh, St. Andrews is easy to reach and an ideal base for embarking on a golfing and cultural expedition of your own. The great city is among the most picturesque in Europe, with enough attractions to satisfy a trip of its own.

From a golf perspective, Kingsbarns, the breath-taking modern classic now considered to be one of the world’s finest courses, is only a short drive from the town, while the likes of Crail and Scotscraig are also within the surrounding area.

However, it is slightly farther afield where you will discover the ultimate gems. Carnoustie, the famed Open Championship venue, is just a 40-minute drive away, while East Lothian (Scotland’s Golf Coast) is less than two hours to the south, where Muirfield, Gullane, North Berwick and Kilspindie can all be ticked off the proverbial bucket list.

If you travel a similar distance north you’ll come to the city of Aberdeen, which boasts some of the country’s best on its doorstep, including the Balgownie Links of Royal Aberdeen, Murcar, and the enchanting Cruden Bay; now a cult favourite with visitors worldwide.

St. Andrews is not only the ultimate destination, but also the perfect gateway to Scotland’s other world class golf destinations.

By now we should have convinced you that St. Andrews is a golfing mecca to which every golfer must come at least once in their lifetime. Just one trip won’t however be enough, but every golfer deserves to have at least a taste. So, if it is not already on your bucket list… then stop, pull out a pen and ink it in!

Golfbreaks logo

Fortunately Golfbreaks.com is at hand to make that trip a reality, and, we’ll do all the work for you as well as save you time and money! Simply send us an inquiry by contacting our Golf Vacation Specialists at usa.golfbreaks.com or by calling (+1) 855.699.5853 Toll Free. Golfbreaks.com’s UK and Irish 4-night, 4-round golf tours start from just $640 pp.

Guy Proddow is a Director and Co-Founder of Golfbreaks.com, a recognized market leader in golf travel. The company was set up in 1998 with the specific goal of making golf travel both easy to organize and affordable to all golfers. With over 150 employees worldwide and offices in Charleston South Carolina, Windsor, UK and Copenhagen, Denmark, you'll benefit from 18 years of experience and an expert team passionate about golf travel. In 2015 more than 220,000 golfers booked their vacations with us. Golfbreaks.com genuinely cares, and always aims to give you the very best price for your vacations, as well as save you time. In fact, 98 percent of our customers have told us that they would book with us again

10 Comments

10 Comments

  1. Peaky

    Jul 10, 2016 at 3:43 pm

    Hey Smiz you is funny innit

  2. Peaky

    Jul 10, 2016 at 3:41 pm

    Hey Smiz you is funny boy innit!

    • Pat

      Jul 10, 2016 at 11:46 pm

      I’m convinced he has to have the most miserable life of anyone who frequents this site. I get he’s just a troll, and hats what trolls do…but to be the ONE person who consistently tries to breed negativity and controversy on this website, he has to be horribly miserable, bored, and/or lonely. I’m amazed the people who run golfwrx haven’t put an end to him.

      • Charlie

        Jul 11, 2016 at 8:34 am

        Agreed. I am anxiously awaiting the negative response to my post.

      • Pat

        Jul 11, 2016 at 10:02 am

        Nope. You are just a sad, sad, sad, sad representation of a human being, and feel the need to show us all how deep that goes. Daily. No one is actually annoyed or bothered by your nonsense, it’s just hard to watch, and it’s amazing that Golfwrx (who has all our email addresses if we are posting and can block people the same as Reddit) allows one person to be the turd in the punch bowl. Over and over and over again.

        • Pat

          Jul 11, 2016 at 10:17 pm

          Super typical of people of your nature. Total lack of self awareness. Refusal to accept responsibility. Always playing the victim. Again, just a sad representation of a person. I hope, for your sake, you find some sort of happiness. You’re just showing all of us how pathetic your life is.

  3. gwillis7

    Jul 10, 2016 at 3:10 pm

    Definitely is on my bucket list…playing that course and seeing all the history there is going to be amazing.

  4. Milo

    Jul 10, 2016 at 1:32 pm

    Sweet advertisement

  5. NoBrainer

    Jul 10, 2016 at 1:00 pm

    This is a no brainer. St. Andrews is awesome. Old Course may be the big draw but all of the courses are excellent. Personal favorite was the New Course (which isn’t that “new” anymore)!

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Club Junkie

Tour Edge Exotics mini driver review + TaylorMade Spider ZT Max first look – Club Junkie

Published

on

On this episode of Club Junkie, I put the new Tour Edge Exotics Mini Driver to the test and break down the performance, forgiveness, distance, and where it fits compared to a traditional driver or strong fairway wood. If you have been curious about adding a mini driver to the bag, this one is worth a look.

I also dive into the new TaylorMade Spider ZT Max putter that was recently spotted and discuss the growing zero torque putter trend. Plus, there is a closer look at the new Project X Titan Yellow shaft showing up on the PGA Tour and what makes it different from other profiles currently out there.

 

Continue Reading

Opinion & Analysis

AVL: We’re talking about practice! My best tips for taking your game to the course

Published

on

With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game.

Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills.

While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice.

This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times.

Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy.

One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length. Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine.

It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season.

Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds.

Finding the right balance is something we’re all working on, one practice session at a time. With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game. Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills. While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice. This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times. Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy. One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length.

Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine. It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season. Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds. Finding the right balance is something we’re all working on, one practice session at a time.

Continue Reading

Equipment

Seoul Sensibilities: Is Korean golf fashion starting to shape the world?

Published

on

For Korean golfers, we always look forward to the last of the kkot-saem-chu-I for the true start of a new golf season. The term refers to a cold snap, but literally translates as “winter being jealous of the flowers beginning to bloom, thus lashing out one final time before surrendering to spring”.

A rather poetic mouthful packed into a short expression.

Koreans can be like that. Understated, yet oddly expressive at the same time. And nowhere is this more true on the golf course and in our golf bags. In fact, I suspect many Korean golfers look forward to new apparel and accessory drops more than they do actual equipment launches each year.

At this point, Korean golf fashion may exist on its own timeline. (courtesy of @seonbi_golfer)

There is ample evidence to support that suspicion. Korea is the world’s third-largest golf market behind the United States and Japan, yet its appetite for golf apparel exceeds that of both countries combined. Recent estimates suggest that Korea accounts for nearly 40 percent of the global golf apparel market, placing it among the world’s most influential golf fashion markets and punching well above its size.

Simply, we care deeply about how new golf clubs look and feel, but enjoy looking good while swinging them even more.

Golfers in the West may laugh and say that golf is played on a course, not a fashion runway. Perhaps. But what’s the harm in trying to look and feel good, if the added self-confidence can help actual performance? It certainly seems to have worked for Jason Day, who may have unlocked a new stats category: dormant strokes gained. Coincidence?

During the COVID-era, estimates placed the market near $9 billion, an astonishing figure for a single country.

As a proud member of Gen X, I’ve witnessed the highs and lows of golf fashion firsthand. The pleated trousers and wing-tipped shoes of Jack Nicklaus, the stylish plus-fours and knickers of Payne Stewart, the baggy black trousers and fitted mock-necks of Tiger Woods, and the thigh-hugging athletic tailoring of Rory McIlroy. Golf fashion, like the golf swing itself, has rarely stood still.

But nowhere have those trends shifted, evolved, and been scrutinized quite as relentlessly as in Korea. Here, golf fashion moves faster than fairway gossip, and consumers dissect brands with a level of discernment that can be both impressive and mildly terrifying. New brands are studied, judged, embraced, or dismissed with startling efficiency.

The result is a consumer base with one of the sharpest eyes for quality and authenticity anywhere in the world. It is difficult to quantify, but easy to recognize. Clean lines without trying too hard. Luxury mixed with utility. Trend awareness balanced by restraint and purpose.

It’s golf fashion shaped by one of the world’s most style-literate cities, something I like to call Seoul Sensibilities, referring to the taste level forged by a uniquely competitive environment.

And increasingly, global brands have noticed.

Many golf brands in Korea have their own flagship shops dedicated to apparel only

Titleist understood this years ago, when its apparel business in Korea took on a life of its own under new ownership and local direction. What had once been a straightforward extension of an iconic equipment giant became something sharper and more premium. By going all in on the serious Tour-player look (I couldn’t even fit into their XL sizes), Titleist struck the right chord with Korean consumers and helped its fledgling apparel business break into the mainstream. Titleist became a household name even for non-golfers who wore its caps, shirts, and windbreakers in daily life. In many ways, it proved that even heritage golf brands could carry real fashion credibility when viewed through a Korean lens.

Several years later, PXG took a page out of Titleist’s playbook and followed suit. Korean consumers helped transform the brand from one known largely for irons and loud commercials into something broader and more stylish. PXG apparel’s growth in Korea was explosive, where it found an early audience and turned the category into something more than mere logo merchandise. It is still hard to walk anywhere in Seoul without seeing its palindrome logo.

Malbon’s meteoric rise in the United States was genuine, but its ascent into a global golf lifestyle brand owes much to Korea, where it was elevated by a market already fluent in modern golf style. Korea did not simply embrace Malbon. It pressure-tested the concept, refined its appeal, and helped push it into the global spotlight.

As such, new brands may arrive from abroad, but more often than not, their sharpest evolution happens here. If a brand can earn credibility in Seoul, it’s deemed to have passed one of the toughest style audits in the game.

That is why the next meaningful chapter may not come from outside, but from a Korean brand moving in the opposite direction, carrying those Seoul Sensibilities outward as K-pop once did.

Play young Stay dope.

From Seoul, With Intent

Khalhon is a label that feels less like a trend-chasing newcomer and more like the product of a market that has already seen everything. Golfers here have long been surrounded by luxury logos, technical fabrics, and tour uniforms disguised as lifestyle wear and vice-versa. In other words, novelty alone rarely lasts here, and the Koreans seems to understand that instinctively.

Its style language leans into clean silhouettes, relaxed but tailored proportions, muted palettes, and premium materials that speak quietly but confidently. There is a modern city aesthetic running through it all, with strong layering pieces, thoughtful textures, and subtle branding that suggests sophistication rather than demanding attention.

“Built for the course. Designed beyond it.”

Most importantly, the garments seem designed to blur the line between golfwear and everyday style. Shirts, trousers, knitwear, and outer layers move comfortably between a game of screen golf, a lunch reservation, an airport gate, or an afternoon coffee in Gangnam with friends.

It raises the question of whether this is golfwear that happens to look good off the course, or everyday clothing that performs beautifully on the fairways.

Personally, I have long appreciated Nike Golf for its clean, athletic modernization of golf attire. It also has the useful side effect of making me look like a more serious golfer than I probably am. But off the course, there are times when being instantly identified as the golf guy in a crowd of non-golfers can feel a touch self-conscious.

“Built for the course. Designed beyond it.”

That is part of what drew me to Khalhon, which seemed to blend golf and everyday wear naturally. While some of the outfits may be slightly beyond my personal confidence level, the brand also offers tasteful options for older guys like me who still want to express a little personality without regretting the decision later.

These are not simply flashy outfits worn on the course and then banished to the closet until the next tee time. They work surprisingly well off the course too, and I suspect many of the pieces will still look right a couple of years from now, which would certainly be kinder to my wallet than most golf fashion trends tend to be.

And perhaps that broader lifestyle positioning also helps explain why someone like Sean Wotherspoon would find Khalhon creatively interesting in the first place.

“Built for the course. Designed beyond it.”

“Korea is not only one of the most fashion-forward golf markets in the world, but one of the most fashion-forward markets globally. Korea is ahead, and I love to watch and try to catch up.” – Sean Wotherspoon, Creative Director at Khalhon

Seoul and Beyond

If Khalhon’s rise says something about where Korean golf fashion is today, its relationship with Sean Wotherspoon says even more about where it is heading.

For readers less familiar with Sean Wotherspoon, his arrival at Khalhon is not some routine celebrity endorsement or influencer collaboration. In design and streetwear circles, Wotherspoon is regarded as one of the more influential creative voices of his generation, particularly when it comes to blending nostalgia, storytelling, and contemporary culture into products that people can connect with.

He first gained widespread attention through his now-famous Nike sneaker collaborations, where his vintage-inspired designs and instinct for color helped turn him into one of the defining artists of the late-2010s sneaker era. His work gradually expanded beyond footwear into apparel, automotive collaborations, collectibles, and broader lifestyle design.

Modern golf style now extends well beyond the fairways, where performance and functionality are largely expected by default. And while plenty of brands already make technically competent golfwear, Khalhon seems more focused on designing clothes people would genuinely want to wear even after the round ends.

And when guys at Wotherspoon’s level show genuine interest in working with a Korean golf brand as its new Creative Director, fashion circles tend to sit up and pay attention. There’s already a huge buzz among the fashion-conscious here about upcoming collabs with iconic sports stars and brands.

“My creative direction for Khalhon is disruptive, colorful, nostalgic, and modern. My goal is to blend these avenues seamlessly within each collection.” – Sean Wotherspoon

In chatting with Sean, what stood out most to me was how genuinely energized he sounded about the project itself. Despite having already worked across and countless other creative spaces, he described golf as a completely fresh category for him, saying that Khalhon “will be an amazing vehicle for my design work.”

At the same time, his enthusiasm seemed tied just as much to Korea itself. He spoke openly about admiring Korea’s fashion culture while repeatedly insisting he is still a terrible golfer.

There was something oddly refreshing about that humility. Rather than sounding like a celebrity parachuting into golf simply because the category suddenly became fashionable, Sean sounded genuinely curious about what Korea might do with the category next.

And perhaps that is what makes Khalhon feel interesting right now. The brand feels less like a trend-chaser and more like the natural result of a market now confident enough to export its own point of view.

For years, global brands came to Korea to sharpen their image against one of the most discerning audiences anywhere. Now, a Korean label appears ready to send those Seoul Sensibilities outward instead.

Which brings us back to kkot-saem-chu-i.

That final cold snap before spring always arrives with a reminder that seasons are changing, whether we notice it immediately or not. Golf fashion feels a little like that right now as well, as the old boundaries between sport, streetwear, luxury, and everyday style continue to soften.

And somewhere in Seoul, a Korean golf label already seems prepared for whatever season comes next. I just hope they have everything in my size.

Continue Reading

Announcement

Our Privacy Policy and Terms of Use have been updated as of January 29th, 2026. Please review the updated policies here Privacy Policy | Terms of Use. By continuing to use our site after January 29th, 2026, you agree to the changes.

WITB

Facebook

Trending