Connect with us

Opinion & Analysis

How to train for playing golf in Ireland

Published

on

Ireland is a fantastic golfing location with an abundance of great links courses, steeped in history and beauty. For those lucky enough to make the pilgrimage, I have some thoughts and advice. You don’t just turn up; you need to go into training.

Playing in wind and rain

golfirelandwind

Unless you are exceptionally lucky, the odds are that you will play at least some of your golf in strong wind and rain. Get into training by standing in a cold shower in your wet gear and then filling your suit with ice cubes to get a feel for swinging a club while you are in the early stages of hypothermia.

Tight lies

So one of the virtues of links golf are the tight lies. It feels like you are trying to pick the ball off the car park, in fact you should start by trying to play shots off asphalt. The ball doesn’t tend to sit up on the closely cropped ground, but the good news is that the ball runs for miles. Expect to land the ball short of the green and watch it run up. Greens can get pretty firm in the summer, so the chances of holding a green us slim, especially downwind. You are bound to get a few ‘Irish stingers’ where you hit it thin and your hands sting like they have been slapped hard!

Rough

Oh and did I mention the rough? I guess it depends on how the weather has been. A wet Spring and early Summer (the norm) can leave rough like lush green cabbage. A dry and hot summer (more unusual) will leave the rough playing like burned hay. Either way the advice is to keep out of it. And I’m not even going to talk about the gorse and buckthorn! The more it looks like an artist’s pallet the more you have to fear!

Flight it low

Learn how to keep the ball down by playing half shots and punch shots. Keeping the ball close to the ground is a distinct advantage on a windy hard course. Just ask the Texans!

Long-range putting

If there is one piece of advice I can impart, it’s keeping the ball close to the ground around the green. Play your putter where you can. Lob wedges are more of a hindrance than a help off deadpan. You can be 50 yards from the green, and as long as there is no trouble in your way, the best shot choice is a putt. Sure, you may look incompetent, but just watch the locals — especially the older guys. What they lack in power they make up for in guile.

Visualization

One of the biggest issues facing golfers playing links golf for the first time is relativity. With virtually no trees, it’s hard to follow your ball into the rough and dunes. I once played with an American golfer who never watched where his ball went. I got upset quickly, as I spent the whole round guiding him to his ball. Soon enough, I asked him why he didn’t bother looking. His response was he felt lost. The course seemed liked a sea of nothing, and he couldn’t judge depth or distance. It does take a bit of getting used to. So get into practice with a few Where’s Wally books.

Understanding the language

The Irish talk quick and generally tend to use 30 more words than needed to answer a question. Watch episodes of Father Ted, The Field or The Guard to get acquainted. Here’s a few wee expressions to give you a flavor:

  • Pishing it down the day: Some rain is forecast
  • Wee bit gusty: The wind is blowing at gale force
  • Brass monkeys: A little chilly
  • Sweltered: Quite warm
  • Aye: Yes
  • Nah: No
  • Whataboutye: How are you doing?
  • It was some craic: It was a fun time!

Playing with a hangover

golfirelandguinness

One of the things Ireland is known for is its warm hospitality. And with that comes alcohol in the form of Guinness and Whiskey. Both are extremely easy to drink, but the problem is that they tend to lead to late nights followed by shocking hangovers the next morning. Unless you have the willpower of a Saint, the chances are that at least one of your rounds will be played with a pounding head, dizzy spells, nausea and trembling hands. Advil helps, but sometimes the only way to get through it is to sweat it out. The good news? You could train for this in advance to build up tolerance.

Money

You will need two currencies visiting Ireland. The North uses £ sterling, the Queens money. The South uses Euro, as they do across the rest of Europe. Don’t sweat it, as most places will convert and you can always use your card as well.

Pack for every conceivable weather condition

golfirelandweatherchange

Even during the course of a round, you may find yourself getting sunburned at one point and then a few minutes later getting pelted with hailstones. There’s a great expression in Ireland. “If you don’t like the weather, just give it 10 minutes.” This means packing your bag with extra stuff, and it’s worth it. In Ireland, there’s no such thing as bad weather; only the wrong clothes.

Get a caddy

Most of the top courses have caddies. And it’s worth the money for an experienced guide to shepherd you round. You may find them hard to understand and at times a little uncouth, but you’ll enjoy the “craic” and they will make it easier especially when the weather is bad. Like everything in life you get what you pay for and you will get everything from the Old Tom Morris type right through to the young school kid who doesn’t really look old enough to be out on his own or strong enough to lift that behemoth golf bag and its 48 things in it.

Enjoy!

This is a different type of game than the one you are probably used to. You’ll likely experience hitting 170-yard 9 irons downwind and 140-yard 3 woods into par 3s. You’ll suffer horrendous bounces, but you’ll probably also get your fair share of ‘”members nudges.” You’ll watch in horror as the wind catches your putt and sends it off the green 30 yards away, or face a lie in a pothole bunker that will have your chiropractor rubbing his hands in glee. But it’s been played like this for hundreds of years. You’ll get a better feel and understanding for the pros the next time you watch the Open on TV. Just remember one thing to look forward is the reflection that this is how golf was originally meant to be played. No matter how bad it is you will feel a sense of exhilaration having made the journey over!

Mark Donaghy is a writer and author from Northern Ireland, living in the picturesque seaside town of Portstewart. He is married to Christine and they have three boys. Mark is a "golf nut," and is lucky to be a member of a classic links, Portstewart Golf Club. At college he played for the Irish Universities golf team, and today he still deludes himself that he can play to that standard. He recently released Caddy Attitudes: 'Looping' for the Rich and Famous in New York. It recounts the life experiences of two young Irish lads working as caddies at the prestigious Shinnecock Hills course in the Hamptons. Mark has a unique writing style, with humorous observations of golfers and their caddies, navigating both the golf course and their respective attitudes. Toss in the personal experiences of a virtually broke couple of young men trying to make a few bucks and their adventures in a culture and society somewhat unknown to them... and you have Caddy Attitudes. From scintillating sex in a sand trap to the comparison of societal status with caddy shack status, the book will grab the attention of anyone who plays the game. Caddy Attitudes is available on Amazon/Kindle and to date it has had excellent reviews.

14 Comments

14 Comments

  1. Patrick

    Mar 17, 2016 at 7:44 am

    Good info for my upcoming May trip! Starting playing golf 9 years ago and have been to Ireland many times prior to picking it up. I’ve been dying to play there every since. Playing Lahinch Old Course, Old Course at Ballybunion, Tralee Golf Club, Waterville Golf Links and Old Head. I can only hope and pray for good weather. Need to hit the treadmill hard!

  2. Derek

    Mar 17, 2016 at 12:01 am

    I would also add the value of perfecting a low punch shot/ tiger’s stinger shot. You will find a new found love for your 3 iron.

  3. Jim H

    Mar 14, 2016 at 3:39 pm

    Wonderful article Mark! I’ve been to the “old sod” twice and enjoyed every minute of both trips. You are so right about the changing weather though. It may be just fine in the early morning, perfect for a simple polo shirt and sunscreen, but by the time you make the turn, you’ll wish you had purchased several Irish woolen sweaters to stuff under your rain/wind jacket.

    I believe our last trip was in 2007, and our final four days were spent at the Adare Manor Castle and Golf Resort (about 45 minutes south of the Shannon Airport) over the New Year holiday. The castle was exquisite, the food was exceptional and the golf was perfect…for awhile. On our final day, we were greeted by a chilly grey sky and gusting winds. The range was closed due to the wind, and after we teed off, the temperature began dropping by the minute.

    By the fourth or fifth hole, snow flurries arrived (for those unfamiliar, it seldom snows in Ireland). By the seventh hole, the swirling wind made all shots impossible to gauge for distance, and the snow intensified to the point we couldn’t follow each others drives. The ninth hole was a long Par-5 that looked more like a cross-country ski run, as approximately two inches of snow had accumulated and it continued with relentless abandon. My son lost his ball in the middle of the fairway and I only found mine because it landed in a bunker. They closed the course at the turn and refunded our greens fees.

    Smartly, they took several photos of the old castle next to the course, and to this day they send out “White Christmas” cards from that snow-drenched holiday.

  4. Fran

    Mar 14, 2016 at 2:08 pm

    Humorous but sound advice. I played Portstewart when I was Ireland for a golf trip. Maybe the two best opening holes I’ve ever played. I thought hole 8 was the best hole on our visit.
    Funny thing, when I was there it didn’t rain for the entire week! We had some drizzle on the ride to our hotel. The rest of the week was like May in the US. My face was sunburned and peeled for a week after I returned. I had read all of the weather warnings for travelers and had warm sweaters, wool hats, a complete rainproof outfit with rain gloves. I could have packed my shorts and sunscreen and saved myself the aching back from hauling all my foul weather gear around. I hope everyone enjoys the weather I had but I still wish I would have played one round in typical Irish weather.

    • Mark Donaghy

      Mar 14, 2016 at 3:48 pm

      Glad you enjoyed Portstewart Fran. Like I said the weather is variable, sunburned one minute and frozen the next. Best come prepared!

  5. doesnotno

    Mar 14, 2016 at 10:02 am

    Heh heh, brings back good memories of a few years spent in Portstewart and Portrush, having golf lessons in keeping the bal low dished out by the senior ladies 🙂 There’s nowhere finer.

  6. David

    Mar 13, 2016 at 6:21 pm

    Ermmm don’t the ball sit up on tight lies?

    That apart good to see a reasonably accurate article, I knew it was a fellow Norn Ironer when I saw the Whataboutye!

  7. golfraven

    Mar 13, 2016 at 5:14 pm

    Lived and played golf in Ireland and fully agree. Same would apply for most parts of Scotland. Have your waterproofs with you at any time and a flask with Rusty Nail (also to share) and you will be fine.

  8. don d.

    Mar 13, 2016 at 1:20 am

    Learn how to walk , no cart ballers here. Links golf will wear you down and beat you up. The majority of American golfers who show up do not have a chance of shooting anything close to their handicaps. Their scores are terrible. The comments by golfers are even more laughable than the scores. They blame it on the weather , the course , jet lag , and hangovers. Meanwhile, that 90 year old local is kicking your butt out there.

    • Mat

      Mar 13, 2016 at 6:15 am

      This is the best advice of all. Americans will be most pressed to actually walk 18. It sounds like not a big deal, but it’s a lot harder on Day 2, 3, and 4.

    • SV

      Mar 14, 2016 at 3:05 pm

      Walk. Walk Walk. You are correct, there are no buggies. Also, if you are playing 36 try to schedule the “flatter” course second. If not the second 18 becomes much longer than the card indicates.

    • Mark Donaghy

      Mar 14, 2016 at 3:52 pm

      Don you are correct about the walking. You Americans and your carts! It’s not so bad when you have a caddy, but the dunes and hills can make for a lengthy stroll and if you are not used to that sort of exertion it can catch up on you over a week. Best get on the treadmill in advance and clock up a few hundred miles!

    • Chris

      Mar 22, 2016 at 3:12 pm

      What a ridiculous stereotype. A lot of Americans walk as well.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Club Junkie

Tour Edge Exotics mini driver review + TaylorMade Spider ZT Max first look – Club Junkie

Published

on

On this episode of Club Junkie, I put the new Tour Edge Exotics Mini Driver to the test and break down the performance, forgiveness, distance, and where it fits compared to a traditional driver or strong fairway wood. If you have been curious about adding a mini driver to the bag, this one is worth a look.

I also dive into the new TaylorMade Spider ZT Max putter that was recently spotted and discuss the growing zero torque putter trend. Plus, there is a closer look at the new Project X Titan Yellow shaft showing up on the PGA Tour and what makes it different from other profiles currently out there.

 

Continue Reading

Opinion & Analysis

AVL: We’re talking about practice! My best tips for taking your game to the course

Published

on

With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game.

Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills.

While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice.

This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times.

Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy.

One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length. Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine.

It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season.

Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds.

Finding the right balance is something we’re all working on, one practice session at a time. With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game. Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills. While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice. This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times. Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy. One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length.

Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine. It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season. Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds. Finding the right balance is something we’re all working on, one practice session at a time.

Continue Reading

Equipment

Seoul Sensibilities: Is Korean golf fashion starting to shape the world?

Published

on

For Korean golfers, we always look forward to the last of the kkot-saem-chu-I for the true start of a new golf season. The term refers to a cold snap, but literally translates as “winter being jealous of the flowers beginning to bloom, thus lashing out one final time before surrendering to spring”.

A rather poetic mouthful packed into a short expression.

Koreans can be like that. Understated, yet oddly expressive at the same time. And nowhere is this more true on the golf course and in our golf bags. In fact, I suspect many Korean golfers look forward to new apparel and accessory drops more than they do actual equipment launches each year.

At this point, Korean golf fashion may exist on its own timeline. (courtesy of @seonbi_golfer)

There is ample evidence to support that suspicion. Korea is the world’s third-largest golf market behind the United States and Japan, yet its appetite for golf apparel exceeds that of both countries combined. Recent estimates suggest that Korea accounts for nearly 40 percent of the global golf apparel market, placing it among the world’s most influential golf fashion markets and punching well above its size.

Simply, we care deeply about how new golf clubs look and feel, but enjoy looking good while swinging them even more.

Golfers in the West may laugh and say that golf is played on a course, not a fashion runway. Perhaps. But what’s the harm in trying to look and feel good, if the added self-confidence can help actual performance? It certainly seems to have worked for Jason Day, who may have unlocked a new stats category: dormant strokes gained. Coincidence?

During the COVID-era, estimates placed the market near $9 billion, an astonishing figure for a single country.

As a proud member of Gen X, I’ve witnessed the highs and lows of golf fashion firsthand. The pleated trousers and wing-tipped shoes of Jack Nicklaus, the stylish plus-fours and knickers of Payne Stewart, the baggy black trousers and fitted mock-necks of Tiger Woods, and the thigh-hugging athletic tailoring of Rory McIlroy. Golf fashion, like the golf swing itself, has rarely stood still.

But nowhere have those trends shifted, evolved, and been scrutinized quite as relentlessly as in Korea. Here, golf fashion moves faster than fairway gossip, and consumers dissect brands with a level of discernment that can be both impressive and mildly terrifying. New brands are studied, judged, embraced, or dismissed with startling efficiency.

The result is a consumer base with one of the sharpest eyes for quality and authenticity anywhere in the world. It is difficult to quantify, but easy to recognize. Clean lines without trying too hard. Luxury mixed with utility. Trend awareness balanced by restraint and purpose.

It’s golf fashion shaped by one of the world’s most style-literate cities, something I like to call Seoul Sensibilities, referring to the taste level forged by a uniquely competitive environment.

And increasingly, global brands have noticed.

Many golf brands in Korea have their own flagship shops dedicated to apparel only

Titleist understood this years ago, when its apparel business in Korea took on a life of its own under new ownership and local direction. What had once been a straightforward extension of an iconic equipment giant became something sharper and more premium. By going all in on the serious Tour-player look (I couldn’t even fit into their XL sizes), Titleist struck the right chord with Korean consumers and helped its fledgling apparel business break into the mainstream. Titleist became a household name even for non-golfers who wore its caps, shirts, and windbreakers in daily life. In many ways, it proved that even heritage golf brands could carry real fashion credibility when viewed through a Korean lens.

Several years later, PXG took a page out of Titleist’s playbook and followed suit. Korean consumers helped transform the brand from one known largely for irons and loud commercials into something broader and more stylish. PXG apparel’s growth in Korea was explosive, where it found an early audience and turned the category into something more than mere logo merchandise. It is still hard to walk anywhere in Seoul without seeing its palindrome logo.

Malbon’s meteoric rise in the United States was genuine, but its ascent into a global golf lifestyle brand owes much to Korea, where it was elevated by a market already fluent in modern golf style. Korea did not simply embrace Malbon. It pressure-tested the concept, refined its appeal, and helped push it into the global spotlight.

As such, new brands may arrive from abroad, but more often than not, their sharpest evolution happens here. If a brand can earn credibility in Seoul, it’s deemed to have passed one of the toughest style audits in the game.

That is why the next meaningful chapter may not come from outside, but from a Korean brand moving in the opposite direction, carrying those Seoul Sensibilities outward as K-pop once did.

Play young Stay dope.

From Seoul, With Intent

Khalhon is a label that feels less like a trend-chasing newcomer and more like the product of a market that has already seen everything. Golfers here have long been surrounded by luxury logos, technical fabrics, and tour uniforms disguised as lifestyle wear and vice-versa. In other words, novelty alone rarely lasts here, and the Koreans seems to understand that instinctively.

Its style language leans into clean silhouettes, relaxed but tailored proportions, muted palettes, and premium materials that speak quietly but confidently. There is a modern city aesthetic running through it all, with strong layering pieces, thoughtful textures, and subtle branding that suggests sophistication rather than demanding attention.

“Built for the course. Designed beyond it.”

Most importantly, the garments seem designed to blur the line between golfwear and everyday style. Shirts, trousers, knitwear, and outer layers move comfortably between a game of screen golf, a lunch reservation, an airport gate, or an afternoon coffee in Gangnam with friends.

It raises the question of whether this is golfwear that happens to look good off the course, or everyday clothing that performs beautifully on the fairways.

Personally, I have long appreciated Nike Golf for its clean, athletic modernization of golf attire. It also has the useful side effect of making me look like a more serious golfer than I probably am. But off the course, there are times when being instantly identified as the golf guy in a crowd of non-golfers can feel a touch self-conscious.

“Built for the course. Designed beyond it.”

That is part of what drew me to Khalhon, which seemed to blend golf and everyday wear naturally. While some of the outfits may be slightly beyond my personal confidence level, the brand also offers tasteful options for older guys like me who still want to express a little personality without regretting the decision later.

These are not simply flashy outfits worn on the course and then banished to the closet until the next tee time. They work surprisingly well off the course too, and I suspect many of the pieces will still look right a couple of years from now, which would certainly be kinder to my wallet than most golf fashion trends tend to be.

And perhaps that broader lifestyle positioning also helps explain why someone like Sean Wotherspoon would find Khalhon creatively interesting in the first place.

“Built for the course. Designed beyond it.”

“Korea is not only one of the most fashion-forward golf markets in the world, but one of the most fashion-forward markets globally. Korea is ahead, and I love to watch and try to catch up.” – Sean Wotherspoon, Creative Director at Khalhon

Seoul and Beyond

If Khalhon’s rise says something about where Korean golf fashion is today, its relationship with Sean Wotherspoon says even more about where it is heading.

For readers less familiar with Sean Wotherspoon, his arrival at Khalhon is not some routine celebrity endorsement or influencer collaboration. In design and streetwear circles, Wotherspoon is regarded as one of the more influential creative voices of his generation, particularly when it comes to blending nostalgia, storytelling, and contemporary culture into products that people can connect with.

He first gained widespread attention through his now-famous Nike sneaker collaborations, where his vintage-inspired designs and instinct for color helped turn him into one of the defining artists of the late-2010s sneaker era. His work gradually expanded beyond footwear into apparel, automotive collaborations, collectibles, and broader lifestyle design.

Modern golf style now extends well beyond the fairways, where performance and functionality are largely expected by default. And while plenty of brands already make technically competent golfwear, Khalhon seems more focused on designing clothes people would genuinely want to wear even after the round ends.

And when guys at Wotherspoon’s level show genuine interest in working with a Korean golf brand as its new Creative Director, fashion circles tend to sit up and pay attention. There’s already a huge buzz among the fashion-conscious here about upcoming collabs with iconic sports stars and brands.

“My creative direction for Khalhon is disruptive, colorful, nostalgic, and modern. My goal is to blend these avenues seamlessly within each collection.” – Sean Wotherspoon

In chatting with Sean, what stood out most to me was how genuinely energized he sounded about the project itself. Despite having already worked across and countless other creative spaces, he described golf as a completely fresh category for him, saying that Khalhon “will be an amazing vehicle for my design work.”

At the same time, his enthusiasm seemed tied just as much to Korea itself. He spoke openly about admiring Korea’s fashion culture while repeatedly insisting he is still a terrible golfer.

There was something oddly refreshing about that humility. Rather than sounding like a celebrity parachuting into golf simply because the category suddenly became fashionable, Sean sounded genuinely curious about what Korea might do with the category next.

And perhaps that is what makes Khalhon feel interesting right now. The brand feels less like a trend-chaser and more like the natural result of a market now confident enough to export its own point of view.

For years, global brands came to Korea to sharpen their image against one of the most discerning audiences anywhere. Now, a Korean label appears ready to send those Seoul Sensibilities outward instead.

Which brings us back to kkot-saem-chu-i.

That final cold snap before spring always arrives with a reminder that seasons are changing, whether we notice it immediately or not. Golf fashion feels a little like that right now as well, as the old boundaries between sport, streetwear, luxury, and everyday style continue to soften.

And somewhere in Seoul, a Korean golf label already seems prepared for whatever season comes next. I just hope they have everything in my size.

Continue Reading

Announcement

Our Privacy Policy and Terms of Use have been updated as of January 29th, 2026. Please review the updated policies here Privacy Policy | Terms of Use. By continuing to use our site after January 29th, 2026, you agree to the changes.

WITB

Facebook

Trending