Connect with us

Opinion & Analysis

What to do near Chambers Bay at the U.S. Open: Drink, eat and shop

Published

on

Chambers Bay. YES, we are excited!

For the first time in the history of the Pacific Northwest, we are finally getting a U.S. Open. The 2015 U.S. Open will mark the largest-attended sporting event we’ve ever seen in these parts. If early ticket sales and volunteer applications indicate anything, it’s plain to see the Pacific Northwest is more than thrilled to be hosting such a fine event. 

As an Oregon resident for more than 20 years, I’ve had the absolute privilege to visit some of the fine fescue golf establishments in the Pacific Northwest and experience many of our illustrious attractions. Whether you’re coming from far or near, below is a list of places to drink, golf and shop on your visit. I consider myself a part-time professional in each of these capacities… in my own mind anyway.

Beer

One thing folks are somewhat aware of is the fact that the Pacific Northwest is a growing region for a number of crops. Washington’s Yakima Valley and Oregon’s Willamette (pronounced to rhyme with “damn it”) Valley are two of the world’s eminent hop growing regions. While Oregon and Washington have brought to fame the Pacific Northwest style India Pale Ale (IPA), there are a few breweries in the Seattle area to take a look at for a broader sense of the microbrewery scene here. 

Pike Brewing Company located right in downtown Seattle, 1st Avenue, has an assortment of Scottish-inspired ales. One in particular, the Kilt Lifter, is a Ruby Ale with a rich malty effervescence and flavour (I just used the u in flavour because it’s cool). The subtle, but apparent smoky finish is the result of a Peated Malt variety that could very well draw comparisons to a highland whisky. The Weisse wheat ale is also a “go to” as winner of the most refreshing in my book. 

The second brewery I’d like to highlight is Mac & Jacks and its legendary African Amber. This beer is unfiltered, malty and simply in a class of its own. They do not have a pub and really just sell growlers with some minimal tasting in a retail outlet at the back corner of a corporate park in Redmond, Wash. (home to Microsoft, among other technology giants). If you can find it in a pub, and it’s in most in the Seattle area, that means you are too close for missiles and you need to switch to guns and indulge. 

Elysian Brewing Company

Elysian Brewing Company has brewed more than 350 different types of craft beers since its inception in 1997, including the highly recommended LOSER Pale ale.

The third brewery I’d like to highlight is Elysian. It has pretty much perfected the art of crafting a beer you can fall asleep holding. My favorite is called LOSER. Perhaps it is all marketing, but the beer is a fine Pale ale that is drinkable for all. Believe it or not, you don’t have to be a loser to appreciate this fine beverage.

Wine

East of the Cascades lies the lush growing country of the Columbia Valley. Aside from growing the spuds that feed into about 50 percent of the world’s French fry consumption, the Columbia Valley gets nice and hot in the summers and gives crops a nice freeze in the winters. These factors combined with some others I don’t understand give rise to what would seem to be the ideal circumstances for cultivating Cabernet Sauvignon (among other varietals). There are more than 750 wineries in Washington, so to fully enjoy the wine experience you might have to book a complete separate trip. This site is a great resource for researching Seattle-area wineries.

Domaine Drouhin Winery was established in the late 1980s, but the Drouhin family has been making wine in France and later the U.S. since 1880.

Domaine Drouhin Winery was established in the late 1980s, but the Drouhin family has been making wine in France and later the U.S. since 1880.

Owing to lack of experience, I can’t speak to the wineries in Washington as well as those in my backyard in the Willamette Valley, which is known for the Pinot Noir. A few of the more serious contenders are Penner Ash, Domaine Drouhin and Erath. These Vineyards are about 45 minutes to an hour southwest of Portland. Of these, I’d highlight the tasting experiences at Domaine Drouin and Ponzi. Views from these tasting rooms are absolutely stunning. Bear in mind that Reidel made a special trip to this region to specially design a Pinot Noir glass that kicks the wine to the back of your tongue where most of your taste buds reside.

Spirits

IcY9r2XB13WOLZ8lXrPNnz0tBrVb1sgWFz7VnGGPxbQ

Established in 2012, Glass Distillery is distinctive because it uses grapes, and not potatoes or grains, to make vodka.

The Pacific Northwest is very serious about their craft movement, and spirits are not about to get left behind. For starters, and contrary to the abundance of whiskey here, we MUST showcase the fine Seattle Glass Distillery and its stunning Glass Vodka. Using Washington Sauvignon Blanc and Chardonnay grapes, this vodka should be shaken and could even, dare I say, be served neat. This stuff is seriously smooth. The founder, Mr. Ian McNeil, is a wonderful fellow, fine ambassador of golf, and great to chat with. 

If you should meander to Portland, the big buzz here is letting locally distilled whiskey or vodka sit in used Pinot Noir Oak barrels. While you read that again and ponder how awesome it could be, the best next step is to turn to Bull Run Distillery and Burnside Distillery to learn about their offerings and put some in your belly… or your flask for the next Birdie Train.

Coffee

Yes. Seattle is the home to Starbucks. Go to Pike Place and visit the first location, where I swear the Pike Street blend is bolder, richer, and simply more delicious. The line isn’t as long as it looks …. OK maybe it is. Outside of Starbucks, should you wander, a plethora of anal baristas can be found all over Ballard. Ask for an iced espresso and they will scoff, on the basis that it could SHOCK the espresso and ask you to leave. Closer to the core of Seattle, I always have to mention Stumptown, since it’s Portland-based and has built a cult-like following. Also Caffe Vita is worth trying for its mild and delicious blends, but honestly it’s such a fast moving and growing space that there will invariably be a brand new shop not far from where you’re staying.

Caffe Vita

Caffe Vita imports its coffee beans directly from farms, and brews them on-site at their nine locations in Washington and Oregon.

Golf

Unless you are one of the elite exempt or resilient qualifiers, there is a low likelihood of having your chance to play Chambers Bay the week of the U.S. Open. Before you begin booking in the surrounding area, bear in mind that more than 200,000 golf-minded folk will also be interested in …. well you guessed it … GOLF. Getting out won’t be an issue in every case and there is one course and project creating a ton of excitement not more than three driving hours away. 

Gamble Sands, located in Brewster, Wash., is a David McLay Kidd gem. This course is an absolute must and imperative to play if this is your one and only trip to the Pacific Northwest. The course has impressive 360-degree views and is downright awesome. Kidd describes it as “pure, unadulterated golf.”

KslkPV6jdpbQlzB6frJDNJBDubBW99h4IuG7KyPqb3w

Gamble Sands sits high above the Columbia River and is surrounded by the Cascade Mountains, thousands of acres of manicured apple and cherry orchards, multiple river vistas and mountains of black basalt.

Others courses worth checking out include: Wine Valley, in wine country, designed by Links master Dan Hixson. I’ve heard the new Salish Cliffs is stunning, but haven’t had the chance to make the trek there yet. TPC Snoqualmie wraps a majestic mountain, boasts amazing views of the Cascades and is host to the Boeing Champions Tour event.

Wandering types with extra time could make a trek down to Bandon. A short three-hour flight from Seattle to North Bend can solve the time or driving concerns.  

Man Shopping: Effing Made in the USA

Between all the drinking and golfing, you might have time to do some shopping. Here are a few of my recommendations for top quality goods with Pacific Northwest roots.

Filson: Durable. Quality. Heavyweight. Filson is headquartered in Seattle and committed to making some of the finest hunting inspired bag and accessory lines. Wax Canvas, heavy cotton twill and Pacific Northwest wool are combined to make some of the very essentials to for the well-accessorized gentleman.

Alial Fital: Gibran Hamden, founder and designer, makes some of the most exhilarating polos with contrasting, patterned, collars and bright colors. A stretchy fit and available man sizing make these shirts very appropriate for the discerning golfer.  Let’s not forget that touring professional Bo Van Pelt started buying these stylish shirts and wearing them unendorsed. You can schedule an appointment to visit the showroom of this Seattle-based brand for a one of a kind shopping experience.

Alial Fital

Alial Fital was founded by former NFL quarterback Gibran Hamdan in 2011.

HAMMER + AWLCool-crafted things are not just for hipsters. The accessories stocked here are tailored and designed to the exacting specifications of their makers. The well-vetted and curated brands in this shop are there for a reason, a commitment to making only the highest-quality goods.  

Tanner Goods: If you do make it to Portland, a must visit is Tanner Goods. I get giddy whenever I step foot in this place. A good friend and local saddle maker hero LP Streifel helped a group of artisans start one of the finest leather craft companies we’ve seen in some time. Tanner Goods makes belts, wallets, and bags from the most gorgeous hand selected hides and natural materials. If you are on Instagram, search the hashtag for #worthholdingonto where fans share the nicely broken in leather goods.  

Tanner Goods

At the Portland Tanner Goods location, you can get your purchase monogrammed, and you can find goods exclusively there before they get shipped to Tanner Goods’ three other locations in the U.S.

As you can see, there’s a wealth of goodness in the Pacific Northwest, much more than I’ve mentioned here. We’re happy a prestigious event such as the U.S. Open provides an opportunity for visitors to discover the great golf and more of that this region has to offer.

Hopefully we’ll prove reason for visitors and high profile golf to come back again.

Akbar Chisti is president and co-founder of SEAMUS GOLF, a craft maker of fine goods for the enthusiast golfer including its signature golf head covers hand cut and sewn in Oregon. Featured in some of the finest golf shops in the U.S., including Bandon Dunes, Pebble Beach, and Harbor Town, SEAMUS is proud to be the first Oregon-based woolen golf accessories brand where each product is carefully designed, cut, sewn and packaged by hand for each individual customer. SEAMUS is named after the family Irish Terrier, and was founded in 2011 by married couple Megan and Akbar Chisti.  SEAMUS will present collaborations with Pendleton and a Portland artisan blacksmith during the 2015 U.S. Open at Chambers Bay with head covers, pouches, ball marks, bag tags and blankets.

15 Comments

15 Comments

  1. Jwowzer

    Jun 14, 2015 at 1:07 am

    Mac & Jacks getting some love!

  2. Chris

    Jun 12, 2015 at 12:30 am

    I really University Place. It can get rough heading east toward Tacoma, but every time I’ve been I wish I could stay longer. Washington is a beautiful state. Best to make a trip north to Seattle if you want social life.

  3. cwbam

    Jun 11, 2015 at 12:15 am

    Shopping: some nice used clubs, wedges, putters at Highland Golf Course a nice 9 hole venue.
    Puetz golf, Sportco Warehouse (hunt & fish)
    Some great parks
    Point Defiance Zoo & Aquarium , park ect.. some great exhibits and people watching
    Browns Point Park
    JBLM can have lots of traffic early in am along with traffic headed to Seattle and Bellevue
    Afternoon traffic leaving Seattle and Bellevue
    Mariners games around 7pm Wed-Sat

  4. Matt Pugh

    Jun 10, 2015 at 6:26 pm

    Okay, I’d like to clarify a few things about this post for those who are traveling to Tacoma to watch the US Open at Chambers Bay, or are not from the Pacific Northwest.

    First off, the distance between Pike Place Market and Chambers is roughly 42 miles. This isn’t an altogether big distance to travel, but the stretch of I-5 between Seattle and Tacoma is often pretty slow moving, and traffic jams are not uncommon. Though, you can’t go wrong at Pike Brewery (check out: Kilt Lifter), or walking around the Seattle Waterfront and Pike Place Market, especially if this is your first trip to the area.

    Along with Elysian, and the other breweries listed above, another great choice would be Georgetown Brewing in Georgetown (south Seattle). Here you will find an offering of beers for many different palettes, including Mannys Pale Ale, Choppers Porter, and Lucille IPA. Also, Two Beers Brewing in south Seattle, is another great option. If spirits are your thing, why not check out Westland Distillery, who is the biggest distillery on the west coast.

    One of the pioneers of Craft brewing is Red Hook, which is located north east of Seattle(further from Tacoma) in Woodinville. The distance between Woodinville and Chambers is 55 miles. If wine is your thing, Woodinville is a great place on the west side of the mountains, and there are a bunch of wineries in the surrounding area, including the Chateau Ste. Michelle.

    Down in Tacoma, Ruston Way is a great place to check out. There is a 2 mile long park on the waterfront, as well as many different restaurant options as well. A little further south from Ruston is the Museum of Glass which features many of Dale Chihuly’s creations. Some great place to eat and drink in the greater Tacoma area are Harmon Brewery and Eatery, Crockett’s Public House, The Red Hot (try the Hilltop Hot Dog), The Parkway Tavern, Pint Defiance, Engine House #9, and my inside sources tells me that the Golf Channel will be set up at Doyles Public House.

    The distance between Portland and Chambers is 169 miles.

    The distance between Chambers Bay and Gamble Sands is 235 miles.

    If you are looking to play some golf while you are in the area, rest assured there are many good courses much, much closer. The Home Course is about 12 miles south of Chambers in DuPont. Washington National is about 27 miles to the north east in Aubrun. Across the Tacoma Narrows Bridge are both Gold Mountain(a 2 course complex), and Trophy Lake, and neither will disappoint. The Olympic Course at Gold Mountain is in fantastic shape having just recently held an NCAA sectional tournament. Further up towards Bellevue (due east from Seattle) are Maplewood Golf Course, Newcastle Golf Course, and Willows Run(another 2 course complex). If you are looking for great views of Seattle, and want to play some great golf on a budget, in my opinion, the best Seattle Municipal course is West Seattle Golf Course (when you reach the switchbacks on the back 9 you will see what I’m talking about).

    • Andy Gold

      Jun 10, 2015 at 11:02 pm

      Wow, what a great comment. Seems like you should have written the post in the first place. Thanks for the awesome tips Matt!

    • Matthew H.

      Jun 11, 2015 at 12:56 am

      @Matt Pugh – I wouldn’t assume everyone is flying, let alone into SeaTac. I know plenty that are flying into PDX and making a short commute (Might even be less than the stretch that you mention at rush hour). Who in the area of Chambers Bay would have known about David Mclay Kidd’s Gamble Sands from a simple google search? Minimal in my opinion. I enjoy articles that aren’t stating the obvious. I’d be lying if I don’t drive an extra 50+ Miles for a hidden gem every once in a while. I’ll be up in the area and hope to get to Seattle for a night and peak around some of your suggestions as well as Mr. Chisti’s. Thanks for the info in your comment.

  5. Jimmy O

    Jun 10, 2015 at 4:32 pm

    Some additional local beer recommendations for the bold. Freemont Brewing Sister Imperial IPA, Elysian Dragonstooth Stout and Elysian Spacedust IPA. Just like our tastes in golf clubs, everyone has different tastes in beer! Enjoy!

  6. myron miller

    Jun 10, 2015 at 12:15 pm

    There are a ton of other elite courses on the wet side of the mountains, not just the ones in Eastern Washington that are being overlooked by Mr. Chisti. Olympic course at Gold Mountain, The Home Course Dupont, Trophy course Port Orchard, amongst others are a few exceptional courses in the area. One doesn’t have to drive as far as he’s driving to play top quality courses. Loomis trail, Semiahmoo are not that far away either. And by no means is this a comprehensive list of very good courses available in the area.

    What I’m saying is certainly the courses in Eastern Washington are fine but one doesn’t have to drive that far to play some pretty decent courses.

    • Double Mocha Man

      Jun 10, 2015 at 12:56 pm

      Careful with Semiahmoo. It has been built up so much there are now houses (closely) lining every golf hole. Feels like you are playing on people’s lawns.

  7. Matthew H.

    Jun 10, 2015 at 11:45 am

    If you happen to be flying into Portland and like coffee, check out Barista. By far the best coffee in Portland. Their Valrhona Mocha is life changing as well. Check them out at http://baristapdx.com/

  8. Michael

    Jun 10, 2015 at 11:02 am

    For hop heads out there head up to Ballard, about 15 minutes north of downtown Seattle. Some of the best breweries in the city (and state) have popped up there in the last few years:

    http://www.myballard.com/breweries/

    My favorites are Reuben’s Brews (Crikey IPA and the Imperial Black IPA are amazing) and Stoup Brewing (Citra IPA and Mosaic Pale).

  9. MJS

    Jun 10, 2015 at 10:39 am

    Regarding your opening few lines, didn’t Sahalee host the 1998 PGA Championship, or am I missing some nuanced definition of the Pacific Northwest?

    • Zak Kozuchowski

      Jun 10, 2015 at 10:46 am

      You’re right, MJS, and this is the first U.S. Open.

    • Double Mocha Man

      Jun 10, 2015 at 10:48 am

      Nah, that was some small potatoes, side show tournament that Vijay Singh won.

    • AKBAR

      Jun 10, 2015 at 6:12 pm

      MJS: On the subject of majors, lest not forget the 1946 PGA Championship at Portland Golf Club, where Ben Hogan won his first major. Double Mocha Man: The Ryder Cup almost died until a local grocer Mr. Hudson footed the bill to bring a dozen europeans to Portland Golf Club in 1947. Not a Major (with a capital EMMM), but hardly side show and bears some significance.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Club Junkie

Tour Edge Exotics mini driver review + TaylorMade Spider ZT Max first look – Club Junkie

Published

on

On this episode of Club Junkie, I put the new Tour Edge Exotics Mini Driver to the test and break down the performance, forgiveness, distance, and where it fits compared to a traditional driver or strong fairway wood. If you have been curious about adding a mini driver to the bag, this one is worth a look.

I also dive into the new TaylorMade Spider ZT Max putter that was recently spotted and discuss the growing zero torque putter trend. Plus, there is a closer look at the new Project X Titan Yellow shaft showing up on the PGA Tour and what makes it different from other profiles currently out there.

 

Continue Reading

Opinion & Analysis

AVL: We’re talking about practice! My best tips for taking your game to the course

Published

on

With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game.

Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills.

While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice.

This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times.

Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy.

One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length. Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine.

It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season.

Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds.

Finding the right balance is something we’re all working on, one practice session at a time. With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game. Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills. While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice. This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times. Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy. One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length.

Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine. It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season. Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds. Finding the right balance is something we’re all working on, one practice session at a time.

Continue Reading

Equipment

Seoul Sensibilities: Is Korean golf fashion starting to shape the world?

Published

on

For Korean golfers, we always look forward to the last of the kkot-saem-chu-I for the true start of a new golf season. The term refers to a cold snap, but literally translates as “winter being jealous of the flowers beginning to bloom, thus lashing out one final time before surrendering to spring”.

A rather poetic mouthful packed into a short expression.

Koreans can be like that. Understated, yet oddly expressive at the same time. And nowhere is this more true on the golf course and in our golf bags. In fact, I suspect many Korean golfers look forward to new apparel and accessory drops more than they do actual equipment launches each year.

At this point, Korean golf fashion may exist on its own timeline. (courtesy of @seonbi_golfer)

There is ample evidence to support that suspicion. Korea is the world’s third-largest golf market behind the United States and Japan, yet its appetite for golf apparel exceeds that of both countries combined. Recent estimates suggest that Korea accounts for nearly 40 percent of the global golf apparel market, placing it among the world’s most influential golf fashion markets and punching well above its size.

Simply, we care deeply about how new golf clubs look and feel, but enjoy looking good while swinging them even more.

Golfers in the West may laugh and say that golf is played on a course, not a fashion runway. Perhaps. But what’s the harm in trying to look and feel good, if the added self-confidence can help actual performance? It certainly seems to have worked for Jason Day, who may have unlocked a new stats category: dormant strokes gained. Coincidence?

During the COVID-era, estimates placed the market near $9 billion, an astonishing figure for a single country.

As a proud member of Gen X, I’ve witnessed the highs and lows of golf fashion firsthand. The pleated trousers and wing-tipped shoes of Jack Nicklaus, the stylish plus-fours and knickers of Payne Stewart, the baggy black trousers and fitted mock-necks of Tiger Woods, and the thigh-hugging athletic tailoring of Rory McIlroy. Golf fashion, like the golf swing itself, has rarely stood still.

But nowhere have those trends shifted, evolved, and been scrutinized quite as relentlessly as in Korea. Here, golf fashion moves faster than fairway gossip, and consumers dissect brands with a level of discernment that can be both impressive and mildly terrifying. New brands are studied, judged, embraced, or dismissed with startling efficiency.

The result is a consumer base with one of the sharpest eyes for quality and authenticity anywhere in the world. It is difficult to quantify, but easy to recognize. Clean lines without trying too hard. Luxury mixed with utility. Trend awareness balanced by restraint and purpose.

It’s golf fashion shaped by one of the world’s most style-literate cities, something I like to call Seoul Sensibilities, referring to the taste level forged by a uniquely competitive environment.

And increasingly, global brands have noticed.

Many golf brands in Korea have their own flagship shops dedicated to apparel only

Titleist understood this years ago, when its apparel business in Korea took on a life of its own under new ownership and local direction. What had once been a straightforward extension of an iconic equipment giant became something sharper and more premium. By going all in on the serious Tour-player look (I couldn’t even fit into their XL sizes), Titleist struck the right chord with Korean consumers and helped its fledgling apparel business break into the mainstream. Titleist became a household name even for non-golfers who wore its caps, shirts, and windbreakers in daily life. In many ways, it proved that even heritage golf brands could carry real fashion credibility when viewed through a Korean lens.

Several years later, PXG took a page out of Titleist’s playbook and followed suit. Korean consumers helped transform the brand from one known largely for irons and loud commercials into something broader and more stylish. PXG apparel’s growth in Korea was explosive, where it found an early audience and turned the category into something more than mere logo merchandise. It is still hard to walk anywhere in Seoul without seeing its palindrome logo.

Malbon’s meteoric rise in the United States was genuine, but its ascent into a global golf lifestyle brand owes much to Korea, where it was elevated by a market already fluent in modern golf style. Korea did not simply embrace Malbon. It pressure-tested the concept, refined its appeal, and helped push it into the global spotlight.

As such, new brands may arrive from abroad, but more often than not, their sharpest evolution happens here. If a brand can earn credibility in Seoul, it’s deemed to have passed one of the toughest style audits in the game.

That is why the next meaningful chapter may not come from outside, but from a Korean brand moving in the opposite direction, carrying those Seoul Sensibilities outward as K-pop once did.

Play young Stay dope.

From Seoul, With Intent

Khalhon is a label that feels less like a trend-chasing newcomer and more like the product of a market that has already seen everything. Golfers here have long been surrounded by luxury logos, technical fabrics, and tour uniforms disguised as lifestyle wear and vice-versa. In other words, novelty alone rarely lasts here, and the Koreans seems to understand that instinctively.

Its style language leans into clean silhouettes, relaxed but tailored proportions, muted palettes, and premium materials that speak quietly but confidently. There is a modern city aesthetic running through it all, with strong layering pieces, thoughtful textures, and subtle branding that suggests sophistication rather than demanding attention.

“Built for the course. Designed beyond it.”

Most importantly, the garments seem designed to blur the line between golfwear and everyday style. Shirts, trousers, knitwear, and outer layers move comfortably between a game of screen golf, a lunch reservation, an airport gate, or an afternoon coffee in Gangnam with friends.

It raises the question of whether this is golfwear that happens to look good off the course, or everyday clothing that performs beautifully on the fairways.

Personally, I have long appreciated Nike Golf for its clean, athletic modernization of golf attire. It also has the useful side effect of making me look like a more serious golfer than I probably am. But off the course, there are times when being instantly identified as the golf guy in a crowd of non-golfers can feel a touch self-conscious.

“Built for the course. Designed beyond it.”

That is part of what drew me to Khalhon, which seemed to blend golf and everyday wear naturally. While some of the outfits may be slightly beyond my personal confidence level, the brand also offers tasteful options for older guys like me who still want to express a little personality without regretting the decision later.

These are not simply flashy outfits worn on the course and then banished to the closet until the next tee time. They work surprisingly well off the course too, and I suspect many of the pieces will still look right a couple of years from now, which would certainly be kinder to my wallet than most golf fashion trends tend to be.

And perhaps that broader lifestyle positioning also helps explain why someone like Sean Wotherspoon would find Khalhon creatively interesting in the first place.

“Built for the course. Designed beyond it.”

“Korea is not only one of the most fashion-forward golf markets in the world, but one of the most fashion-forward markets globally. Korea is ahead, and I love to watch and try to catch up.” – Sean Wotherspoon, Creative Director at Khalhon

Seoul and Beyond

If Khalhon’s rise says something about where Korean golf fashion is today, its relationship with Sean Wotherspoon says even more about where it is heading.

For readers less familiar with Sean Wotherspoon, his arrival at Khalhon is not some routine celebrity endorsement or influencer collaboration. In design and streetwear circles, Wotherspoon is regarded as one of the more influential creative voices of his generation, particularly when it comes to blending nostalgia, storytelling, and contemporary culture into products that people can connect with.

He first gained widespread attention through his now-famous Nike sneaker collaborations, where his vintage-inspired designs and instinct for color helped turn him into one of the defining artists of the late-2010s sneaker era. His work gradually expanded beyond footwear into apparel, automotive collaborations, collectibles, and broader lifestyle design.

Modern golf style now extends well beyond the fairways, where performance and functionality are largely expected by default. And while plenty of brands already make technically competent golfwear, Khalhon seems more focused on designing clothes people would genuinely want to wear even after the round ends.

And when guys at Wotherspoon’s level show genuine interest in working with a Korean golf brand as its new Creative Director, fashion circles tend to sit up and pay attention. There’s already a huge buzz among the fashion-conscious here about upcoming collabs with iconic sports stars and brands.

“My creative direction for Khalhon is disruptive, colorful, nostalgic, and modern. My goal is to blend these avenues seamlessly within each collection.” – Sean Wotherspoon

In chatting with Sean, what stood out most to me was how genuinely energized he sounded about the project itself. Despite having already worked across and countless other creative spaces, he described golf as a completely fresh category for him, saying that Khalhon “will be an amazing vehicle for my design work.”

At the same time, his enthusiasm seemed tied just as much to Korea itself. He spoke openly about admiring Korea’s fashion culture while repeatedly insisting he is still a terrible golfer.

There was something oddly refreshing about that humility. Rather than sounding like a celebrity parachuting into golf simply because the category suddenly became fashionable, Sean sounded genuinely curious about what Korea might do with the category next.

And perhaps that is what makes Khalhon feel interesting right now. The brand feels less like a trend-chaser and more like the natural result of a market now confident enough to export its own point of view.

For years, global brands came to Korea to sharpen their image against one of the most discerning audiences anywhere. Now, a Korean label appears ready to send those Seoul Sensibilities outward instead.

Which brings us back to kkot-saem-chu-i.

That final cold snap before spring always arrives with a reminder that seasons are changing, whether we notice it immediately or not. Golf fashion feels a little like that right now as well, as the old boundaries between sport, streetwear, luxury, and everyday style continue to soften.

And somewhere in Seoul, a Korean golf label already seems prepared for whatever season comes next. I just hope they have everything in my size.

Continue Reading

Announcement

Our Privacy Policy and Terms of Use have been updated as of January 29th, 2026. Please review the updated policies here Privacy Policy | Terms of Use. By continuing to use our site after January 29th, 2026, you agree to the changes.

WITB

Facebook

Trending