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How does the iPING putter app work?

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Golf is becoming more and more technological. Well, strictly speaking, the game is the same but the clubs you use and the innovations available to help analyze your swing and your ball flight are advancing fast. Here in the engineering department at Ping, we use simulation and measurement tools today that Karsten Solheim would have dreamed about. It is a great time to be a sports scientist.

iPING’s Beginnings

I remember the day in 2006 when we decided to create our own fitting software using launch-monitor data from new devices on the market such as Vector and TrackMan. I’d spent much of the previous year testing and validating a predictive ball-flight model that could take speeds, angles and spin rates and paint any golf shot into a 3D environment.

Our aim with our nFlight fitting software was to bring fitting into the 21st Century by applying real analysis to launch-monitor data and give meaningful fitting recommendations. We pioneered a few things like optimal shot bands, dispersion ellipses and gapping analysis. A couple of years later we started to talk about applying MEMS technology to measuring a club during a fitting. MEMS (Micro Electro Mechanical Systems) are small, lightweight sensors that measure movement. The devices contain two main types of sensors – three-axis gyroscopes that measure rotational movement (yaw, pitch and roll), and three-axis accelerometers that measure straight-line movement (x, y and z). These sensors are used in many different industries and can track any kind of movement, but they aren’t infallible – they drift over time and there is noise in the data. It’s not realistic to expect the sensors to keep an accurate track of the position of an object for long periods of time, but they are perfect for measuring short-duration movements.

One of our engineers had the idea to take an iPhone 4 and strap it to a putter, using the sensors in the phone itself to measure a putting stroke. I was pretty skeptical about both the sensor quality in the phone and the extra weight affecting the putting stroke, but I was happy to be proven wrong on both counts. The phone is placed close to the grip and doesn’t affect the swing weight of the putter much at all. The extra weight is easily detectible by a golfer but not distracting, even to our tour players. We also verified that the device doesn’t change the putting stroke and gives us accurate enough readings, all for the cost of a plastic cradle.

iPING reliably captures the closing angle (stroke type), impact angle, tempo, shaft lean and lie angle. It is important to note that iPING has no way to know where the hole is, which is typical for any MEMS device. As a result, you will see that many of the attributes we track are internal to the stroke, say from address to impact. We can’t tell you whether the putter face was open or closed to the target because we can’t know where the target is, however, the sensor does know which way is down by measuring gravity and this is how we measure a real shaft lean and lie angle.

Consistency is Key

So, what benefit do we get from tracking a putting stroke? Well, primarily we want to measure consistency. All our research with elite players and tour players shows that even though the motion of their putting strokes varied, the single thing they all have in common is a high degree of consistency when compared to higher-handicap players. Based on our experiments, it doesn’t seem to matter how much arc is in your stroke, if you align at the hole or consistently left or right, or if your tempo is quick or slow, so long as there is consistency in the stroke. The key was that we established a relationship between the consistency (standard deviation, the statistical term for it) of any given attribute when repeated over five putts and a player’s handicap.

Figure 1 (below) shows this relationship for closing angle. We put this together to create a score for a five-putt session in iPING that rates your consistency over five attributes against players of a certain handicap. So if your score for a session is 9.0, you putted like a typical 9-handicap player. Using this score gives players an instant understanding of what is good and bad, and allows someone to quantify whether one session is significantly better than another. For example, you can use this in practice to measure technique changes. Just try using iPING outside in the wind and then inside on a flat green to see what impact that has on your consistency.

Consistency_of_Stroke_Type_vs_ Player_Handicap

iPING Data

When we use iPING in fitting we can take stroke type, impact angle, tempo, shaft lean, and lie angle readings to dial in the best putter for your stroke. Figure 2 shows how we would take each of the five main attributes and recommend a putter that will improve a player’s consistency. This is based on a lot of experiments in the putter lab.

There are a few things that stand out from the nearly 10 million putts registered on iPING.

  • There is no such thing as Tour tempo. Tour players have an average tempo of close to 2.0 on iPING, but there are some as low as 1.4 and some over 2.5, all with good putting numbers on the tour.
  • Beginner golfers often have a very flat lie angle and upwards of 10 degrees of arc in the stroke. We really don’t ever see this among elite golfers, which would suggest it is detrimental to producing good results. The average tour player has about 5 degrees of arc in his or her putting stroke (on a putt from 10 feet).
  • The general public tends to add a little loft with the hands on average; elite and tour players tend to de-loft the putter a little.
  • Even among the very best players, very few have the putter face totally square to the hole at address. Some good tour players consistently line up 4 or 5 degrees to one side of the hole. Since we have no evidence that it’s important to consistency, it’s not something we try to “fix.” If putts are consistently missed left or right, then a choice of alignment features and/or hang angle can help that.

The ability to acquire and analyze large sets of information from tools like iPING has certainly helped us answer some big questions about putter design and fitting, and hopefully help a few people make some more putts.

IPing_How_to

Paul is the Vice President of Engineering at Ping, coordinating a department responsible for club design, development, innovation and testing. He moved there in 2005 after completing a PhD studying Solar Flares in the Mathematics Department at St Andrews University, Scotland. He has spent most of his time with Ping in the research department working on the physics of ball flight, the club-ball impact and many other aspects of golf science. Some of his projects at Ping include the nFlight fitting software, iPing, Turbulators and TR face technology. The idea behind these articles is to explain a bit about popular scientific topics in golf in a way that is accessible to most. Hopefully that will be easier than it sounds. www.ping.com

21 Comments

21 Comments

  1. Anna Simon

    Nov 4, 2015 at 5:10 pm

    Hi Paul,

    I am currently working with a company that is building a new product that helps golfers improve and analyze their golf swing, taking a multi-sensor approach to the swing analyzers products on the market. The product’s Kickstarter will be launching later this month. Would you like us to get in touch with you to test the product? If so, please send me your email to [email protected].

    Many Thanks,

    Anna Simon

  2. Ian Jones

    Feb 10, 2015 at 8:23 pm

    Yes – bought it for the galaxy S3 (even got the S3 because Ping did this alleged great app)….. AND….of course it didnt work. very disappointed. Surprisingly Ping customer service didnt seem to want to know when I called. Was there a recall since it didnt work ? Now have a $30 piece of plastic sat in a box, keeping company with old yardage books.

  3. killerbgolfer

    Feb 8, 2015 at 10:27 pm

    Love what you do PING. Consistently the most progressive company with outstanding products and service.

  4. Mike

    Feb 7, 2015 at 3:05 pm

    Do Ping have plans to release an iPhone 6 cradle? I’m lost without one.

  5. Rene Realme

    Feb 6, 2015 at 4:27 pm

    Galaxy S4 cradle please!

  6. Mark

    Feb 6, 2015 at 3:27 pm

    So any thoughts on providing this app for Android users who are 50% of the smartphone market??????

    • Paul Wood

      Feb 6, 2015 at 6:50 pm

      Unfortunately, the android platform makes this really tough. There’s so much variation in phones and sensors. We looked at it seriously and even briefly released a version for the Galaxy S3 but even just that 1 model had something like 10 different hardware versions, so it made it almost impossible to ensure functionality and accuracy. Maybe we’ll have to look at something where we use a MEMS device instead of the phone to link up to iPing as a solution for Android users. We’ll keep looking!

  7. Mike Olsen

    Feb 6, 2015 at 12:53 pm

    Paul,

    Just curious as to how the iPing data stands up to the SAM Puttlab output…both in terms of accuracy and consistency of the data? Thanks

    • Paul Wood

      Feb 6, 2015 at 6:54 pm

      We have a SAM Puttlab in our lab and we used both the SAM and high speed video data to check the accuracy and consistency of our data. I myself was surprised how good the phone’s sensors did in our testing. Clearly there are quite a few aspects of the putt that the SAM measures that we don’t but the SAM is quite a big investment for someone.

  8. John Grossi

    Feb 6, 2015 at 5:42 am

    Paul, Thanks for this explanation on Ping’s putter app. However, I am interested in Ping’s NFlight(sp) device. Would you consider an article on it? These MEMS devices are very interesting on how they relate to the golf swing.

    • Paul Wood

      Feb 6, 2015 at 11:00 am

      I’d certainly be very happy to do an article on nFlight. I might try to cover a couple of other topics relating to club technology or golf physics first but I’ll try to come back to fitting tools again. I’m really interested in MEMS technology personally – it would be a pleasure to write more on the subject.

  9. mike

    Feb 5, 2015 at 5:16 pm

    Great product. It is very consistent and helped me to slow down my putts.

  10. Golfraven

    Feb 5, 2015 at 2:40 pm

    The cradle still fits the iphone 5 but I am not sure I tested it never iphone 6 model. reminds me to take it out of my golf bag locker and use it again. Saddly the app is lacking better stats analysis and is not showing dates when you did the putting therefor difficult to compare unless you write dates in your notepad. i agree that putting with the phone does not affect the stroke itself but I feel the weight of it and also the impact sound is slighly different. however it is great tool which provides important data on stroke type, tempo, shaft lean, lie angle etc.. I would say biggest feedback is weather your stroke is consistent, independent of how you roll the ball. I am close to +PHcp and it helps me to focus when practicing. All pros are around +4 and comparing against those is good indication what your putting is lacking. So as with anything in golf, consistency is key

    • MS

      Feb 5, 2015 at 4:38 pm

      Golfraven – On the “Measure” screen, you can change the name of each session. Look at the picture above where it says “Session 17” – if you tape on the name (not the drop down arrow), it will bring up the keyboard and you can change the session to a date or whatever you would to call it.

      The best way to utilize this is on a day when you are putting well. Take a quick session and save it by date, “good putting day”, etc so you know where to find it. Then you will have it stored what your stats are when you are rolling it well. Helps you go back and compare when you have an off day and can help figure out why.

      • Golfraven

        Feb 5, 2015 at 5:48 pm

        Thanks for the hint, much appreciated. been using this now for last 2-3 years and never figured it out.

  11. bph

    Feb 5, 2015 at 1:41 pm

    How does it work? The answer is it doesn’t. Be careful before buying this. The app has been broken for at least a year (on iPhone at least), leaving me with a useless $30 piece of plastic.

    • MS

      Feb 5, 2015 at 4:39 pm

      Have you tried deleting the app and reinstalling?

    • Paul Wood

      Feb 5, 2015 at 6:29 pm

      I’m really sorry to hear your app is not working correctly. Our application support would be happy to help you get that figured out. Their number is 855-687-5700 or [email protected] We do our best to make sure it works for as many people as possible, but I’m not going to lie, making apps is hard when hardware and software are progressing at such a fast pace.

  12. Ed

    Feb 5, 2015 at 1:08 pm

    I have one for my iphone4, which i don’t have anymore..
    Will ping discount if i get one for iphone 5 or 6?

  13. Double Mocha Man

    Feb 5, 2015 at 1:05 pm

    The app works great. But finding a cradle that fits my phone is problematic. So I’ve used duct tape in the past. One more use for duct tape…

  14. Tom Stickney

    Feb 5, 2015 at 10:29 am

    It’s a great tool for sure.

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Club Junkie

Tour Edge Exotics mini driver review + TaylorMade Spider ZT Max first look – Club Junkie

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On this episode of Club Junkie, I put the new Tour Edge Exotics Mini Driver to the test and break down the performance, forgiveness, distance, and where it fits compared to a traditional driver or strong fairway wood. If you have been curious about adding a mini driver to the bag, this one is worth a look.

I also dive into the new TaylorMade Spider ZT Max putter that was recently spotted and discuss the growing zero torque putter trend. Plus, there is a closer look at the new Project X Titan Yellow shaft showing up on the PGA Tour and what makes it different from other profiles currently out there.

 

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Opinion & Analysis

AVL: We’re talking about practice! My best tips for taking your game to the course

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With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game.

Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills.

While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice.

This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times.

Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy.

One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length. Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine.

It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season.

Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds.

Finding the right balance is something we’re all working on, one practice session at a time. With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game. Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills. While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice. This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times. Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy. One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length.

Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine. It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season. Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds. Finding the right balance is something we’re all working on, one practice session at a time.

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Equipment

Seoul Sensibilities: Is Korean golf fashion starting to shape the world?

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For Korean golfers, we always look forward to the last of the kkot-saem-chu-I for the true start of a new golf season. The term refers to a cold snap, but literally translates as “winter being jealous of the flowers beginning to bloom, thus lashing out one final time before surrendering to spring”.

A rather poetic mouthful packed into a short expression.

Koreans can be like that. Understated, yet oddly expressive at the same time. And nowhere is this more true on the golf course and in our golf bags. In fact, I suspect many Korean golfers look forward to new apparel and accessory drops more than they do actual equipment launches each year.

At this point, Korean golf fashion may exist on its own timeline. (courtesy of @seonbi_golfer)

There is ample evidence to support that suspicion. Korea is the world’s third-largest golf market behind the United States and Japan, yet its appetite for golf apparel exceeds that of both countries combined. Recent estimates suggest that Korea accounts for nearly 40 percent of the global golf apparel market, placing it among the world’s most influential golf fashion markets and punching well above its size.

Simply, we care deeply about how new golf clubs look and feel, but enjoy looking good while swinging them even more.

Golfers in the West may laugh and say that golf is played on a course, not a fashion runway. Perhaps. But what’s the harm in trying to look and feel good, if the added self-confidence can help actual performance? It certainly seems to have worked for Jason Day, who may have unlocked a new stats category: dormant strokes gained. Coincidence?

During the COVID-era, estimates placed the market near $9 billion, an astonishing figure for a single country.

As a proud member of Gen X, I’ve witnessed the highs and lows of golf fashion firsthand. The pleated trousers and wing-tipped shoes of Jack Nicklaus, the stylish plus-fours and knickers of Payne Stewart, the baggy black trousers and fitted mock-necks of Tiger Woods, and the thigh-hugging athletic tailoring of Rory McIlroy. Golf fashion, like the golf swing itself, has rarely stood still.

But nowhere have those trends shifted, evolved, and been scrutinized quite as relentlessly as in Korea. Here, golf fashion moves faster than fairway gossip, and consumers dissect brands with a level of discernment that can be both impressive and mildly terrifying. New brands are studied, judged, embraced, or dismissed with startling efficiency.

The result is a consumer base with one of the sharpest eyes for quality and authenticity anywhere in the world. It is difficult to quantify, but easy to recognize. Clean lines without trying too hard. Luxury mixed with utility. Trend awareness balanced by restraint and purpose.

It’s golf fashion shaped by one of the world’s most style-literate cities, something I like to call Seoul Sensibilities, referring to the taste level forged by a uniquely competitive environment.

And increasingly, global brands have noticed.

Many golf brands in Korea have their own flagship shops dedicated to apparel only

Titleist understood this years ago, when its apparel business in Korea took on a life of its own under new ownership and local direction. What had once been a straightforward extension of an iconic equipment giant became something sharper and more premium. By going all in on the serious Tour-player look (I couldn’t even fit into their XL sizes), Titleist struck the right chord with Korean consumers and helped its fledgling apparel business break into the mainstream. Titleist became a household name even for non-golfers who wore its caps, shirts, and windbreakers in daily life. In many ways, it proved that even heritage golf brands could carry real fashion credibility when viewed through a Korean lens.

Several years later, PXG took a page out of Titleist’s playbook and followed suit. Korean consumers helped transform the brand from one known largely for irons and loud commercials into something broader and more stylish. PXG apparel’s growth in Korea was explosive, where it found an early audience and turned the category into something more than mere logo merchandise. It is still hard to walk anywhere in Seoul without seeing its palindrome logo.

Malbon’s meteoric rise in the United States was genuine, but its ascent into a global golf lifestyle brand owes much to Korea, where it was elevated by a market already fluent in modern golf style. Korea did not simply embrace Malbon. It pressure-tested the concept, refined its appeal, and helped push it into the global spotlight.

As such, new brands may arrive from abroad, but more often than not, their sharpest evolution happens here. If a brand can earn credibility in Seoul, it’s deemed to have passed one of the toughest style audits in the game.

That is why the next meaningful chapter may not come from outside, but from a Korean brand moving in the opposite direction, carrying those Seoul Sensibilities outward as K-pop once did.

Play young Stay dope.

From Seoul, With Intent

Khalhon is a label that feels less like a trend-chasing newcomer and more like the product of a market that has already seen everything. Golfers here have long been surrounded by luxury logos, technical fabrics, and tour uniforms disguised as lifestyle wear and vice-versa. In other words, novelty alone rarely lasts here, and the Koreans seems to understand that instinctively.

Its style language leans into clean silhouettes, relaxed but tailored proportions, muted palettes, and premium materials that speak quietly but confidently. There is a modern city aesthetic running through it all, with strong layering pieces, thoughtful textures, and subtle branding that suggests sophistication rather than demanding attention.

“Built for the course. Designed beyond it.”

Most importantly, the garments seem designed to blur the line between golfwear and everyday style. Shirts, trousers, knitwear, and outer layers move comfortably between a game of screen golf, a lunch reservation, an airport gate, or an afternoon coffee in Gangnam with friends.

It raises the question of whether this is golfwear that happens to look good off the course, or everyday clothing that performs beautifully on the fairways.

Personally, I have long appreciated Nike Golf for its clean, athletic modernization of golf attire. It also has the useful side effect of making me look like a more serious golfer than I probably am. But off the course, there are times when being instantly identified as the golf guy in a crowd of non-golfers can feel a touch self-conscious.

“Built for the course. Designed beyond it.”

That is part of what drew me to Khalhon, which seemed to blend golf and everyday wear naturally. While some of the outfits may be slightly beyond my personal confidence level, the brand also offers tasteful options for older guys like me who still want to express a little personality without regretting the decision later.

These are not simply flashy outfits worn on the course and then banished to the closet until the next tee time. They work surprisingly well off the course too, and I suspect many of the pieces will still look right a couple of years from now, which would certainly be kinder to my wallet than most golf fashion trends tend to be.

And perhaps that broader lifestyle positioning also helps explain why someone like Sean Wotherspoon would find Khalhon creatively interesting in the first place.

“Built for the course. Designed beyond it.”

“Korea is not only one of the most fashion-forward golf markets in the world, but one of the most fashion-forward markets globally. Korea is ahead, and I love to watch and try to catch up.” – Sean Wotherspoon, Creative Director at Khalhon

Seoul and Beyond

If Khalhon’s rise says something about where Korean golf fashion is today, its relationship with Sean Wotherspoon says even more about where it is heading.

For readers less familiar with Sean Wotherspoon, his arrival at Khalhon is not some routine celebrity endorsement or influencer collaboration. In design and streetwear circles, Wotherspoon is regarded as one of the more influential creative voices of his generation, particularly when it comes to blending nostalgia, storytelling, and contemporary culture into products that people can connect with.

He first gained widespread attention through his now-famous Nike sneaker collaborations, where his vintage-inspired designs and instinct for color helped turn him into one of the defining artists of the late-2010s sneaker era. His work gradually expanded beyond footwear into apparel, automotive collaborations, collectibles, and broader lifestyle design.

Modern golf style now extends well beyond the fairways, where performance and functionality are largely expected by default. And while plenty of brands already make technically competent golfwear, Khalhon seems more focused on designing clothes people would genuinely want to wear even after the round ends.

And when guys at Wotherspoon’s level show genuine interest in working with a Korean golf brand as its new Creative Director, fashion circles tend to sit up and pay attention. There’s already a huge buzz among the fashion-conscious here about upcoming collabs with iconic sports stars and brands.

“My creative direction for Khalhon is disruptive, colorful, nostalgic, and modern. My goal is to blend these avenues seamlessly within each collection.” – Sean Wotherspoon

In chatting with Sean, what stood out most to me was how genuinely energized he sounded about the project itself. Despite having already worked across and countless other creative spaces, he described golf as a completely fresh category for him, saying that Khalhon “will be an amazing vehicle for my design work.”

At the same time, his enthusiasm seemed tied just as much to Korea itself. He spoke openly about admiring Korea’s fashion culture while repeatedly insisting he is still a terrible golfer.

There was something oddly refreshing about that humility. Rather than sounding like a celebrity parachuting into golf simply because the category suddenly became fashionable, Sean sounded genuinely curious about what Korea might do with the category next.

And perhaps that is what makes Khalhon feel interesting right now. The brand feels less like a trend-chaser and more like the natural result of a market now confident enough to export its own point of view.

For years, global brands came to Korea to sharpen their image against one of the most discerning audiences anywhere. Now, a Korean label appears ready to send those Seoul Sensibilities outward instead.

Which brings us back to kkot-saem-chu-i.

That final cold snap before spring always arrives with a reminder that seasons are changing, whether we notice it immediately or not. Golf fashion feels a little like that right now as well, as the old boundaries between sport, streetwear, luxury, and everyday style continue to soften.

And somewhere in Seoul, a Korean golf label already seems prepared for whatever season comes next. I just hope they have everything in my size.

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