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The 23 golfers who can win the Masters

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As the world’s most popular golf tournament plays this week, I wanted to give a rundown of the Masters from a statistical perspective.

First, I want to discuss what I call the “Critical Holes” in a golf tournament. These are holes that based on tournament history are where the top finishers have gained the most strokes versus the field. For Augusta, they are Nos. 7, 12, 15, 17 and 18. So as you are tracking the tournament, I would key in on these particular holes as they have the largest influence on a golfer’s success at Augusta.

The neat thing about the Masters is it is a limited field, and we can immediately eliminate about one fifth of the field as not having a realistic chance of winning the tournament. I would put these as most of the past champions and the amateurs.

  • Ben Crenshaw
  • Bernhard Langer
  • Craig Stadler
  • Fred Couples
  • Ian Woosnam
  • Jose Maria Olazabal
  • Larry Mize
  • Mark O’Meara
  • Mike Weir
  • Sandy Lyle
  • Tom Watson
  • Alan Dunbar
  • Michael Weaver
  • Steven Fox
  • T. J. Vogel
  • Tianlang Guan
  • Nathan Smith

I would also eliminate the following:

  1. Players who are first-time invitees
  2. Players whose first Tour win came this year

Since 1935, only one winner has won The Masters in his first appearance; Fuzzy Zoeller in 1979. So I would shy away from picking these players:

  • Branden Grace
  • David Lynn
  • George Coetzee
  • Jamie Donaldson
  • John Huh
  • John Peterson
  • Nicolas Colsaerts
  • Russell Henley
  • Scott Piercy
  • Ted Potter Jr.
  • Thaworn Wiratchant
  • Thorbjørn Olesen
  • Kevin Streelman
  • John Merrick
No. 12 green at Augusta National

No. 12 at Augusta National, a par 3 that is one of Hunt’s “Critical Holes” for a Masters Champion.

I would also eliminate players who missed the cut at the Valero Open this past week:

  • David Toms
  • Gonzalo Fdez-Castano

I will also filter out the European Tour players that I do not have substantial data on:

  • Thomas Bjorn
  • Paul Lawrie
  • Richard Sterne
  • Francesco Molinari

Now, we start to get to the nitty-gritty of Augusta. Over the past 10 years, Augusta has heavily favored long hitters who hit the ball well from what I call “The Danger Zone.”

The Danger Zone is approach shots from 175- to 225 yards. This is the biggest key because without quality Danger Zone play at the Masters, the golfer will not be successful.

While Augusta National is known for its greens, the make percentage on putts is fairly high from inside 15 feet; likely due to the excellent putting surfaces. The real difficulty on the greens at Augusta is from longer than 20 feet away.

Between the undulations and the super-fast green speed, it becomes a task to not 3-putt on long putts at Augusta. The big reason why long hitters do so well at Augusta now is that the course plays like a par 68 for them, and that allows them to get away with putting worse. So, if a player is not long, they had been bring their putting and Danger Zone play with them. If a player is long, they can get away with lesser putting.

First, I will eliminate the players that I think are too short to play well at Augusta National:

  • Tim Clark
  • Brian Gay
  • Jim Furyk
  • Matteo Manassero
  • Ben Curtis
  • Kevin Na
  • Hiroyuki Fujita
  • Zach Johnson

I will also take out the players that have struggled from the Danger Zone this year.

  • Martin Kaymer
  • Ryan Moore
  • Ian Poulter
  • Steve Stricker
  • Hunter Mahan
  • Jason Dufner
  • Ryo Ishikawa
  • Fredrik Jacobson
  • Trevor Immelman
  • Jason Day

Also, Augusta National does not take too kindly to low ball hitters.

Graeme McDowell's only major championship win came at the 2010 U.S. Open at Pebble Beach, where hit low ball flight helped him control the ball in the wind.

Graeme McDowell’s only major championship win came at the 2010 U.S. Open at Pebble Beach, where his low ball flight helped him control the ball in the wind.

  • John Senden
  • Carl Pettersson
  • Graeme McDowell
  • Stewart Cink
  • D.A. Points

These players simply have not done much this season to warrant a pick:

  • Robert Garrigus
  • Lucas Glover
  • Retief Goosen
  • Peter Hanson
  • Padraig Harrington
  • Vijay Singh
  • Michael Thompson
  • Bo Van Pelt
  • Ernie Els
  • Webb Simpson

That brings us down to 23 players:

  • Keegan Bradley
  • Angel Cabrera
  • K.J. Choi
  • Luke Donald
  • Rickie Fowler
  • Sergio Garcia
  • Bill Haas
  • Dustin Johnson
  • Matt Kuchar
  • Martin Laird
  • Marc Leishman
  • Rory McIlroy
  • Phil Mickelson
  • Louis Oosthuizen
  • Justin Rose
  • Charl Schwartzel
  • Adam Scott
  • Brandt Snedeker
  • Henrik Stenson
  • Nick Watney
  • Bubba Watson
  • Lee Westwood
  • Tiger Woods

I don’t pick players that are better than 10/1 odds, so that means Tiger (7/2) and Rory McIlroy (8/1) are out. But, let’s take a look at Tiger’s key metrics so far this year:

  • Driving Effectiveness: 108th
  • Birdie Zone (75-125 yards): 41st
  • Safe Zone (125-175 yards): 46th
  • Danger Zone (175-225 yards): 43rd
  • Short Game (1-20 yards): 20th
  • Strokes Gained Putting: 1st

While Tiger has been extremely successful this year, his effectiveness of the tee should be a concern. Furthermore, he’s been much more conservative off the tee by leaving his driver in the bag more often than he was last year.

The reason for Tiger’s success this year is due to his putting. Not only is he making a lot of putts, but he’s No. 1 in putts made from 15- to 25 feet. Typically, putts made from more than 15 feet on Tour is a ‘volatile’ metric. Meaning, a player can rank well in putts made from longer than 15 feet one month and then rankly poorly the next month.

With Tiger’s conservative nature off the tee, he’s giving up a lot of yards to the elite players on Tour. But, between his strong iron play and incredible long putting, he is able to find the green and make putts.

Tiger Woods puts the Green Jacket on 2003 Masters winner Mike Weir.

His game reminds me a bit of Mike Weir’s game in 2003 when Weir was a mediocre driver of the ball, but a top-5 player from 125-200 yards and a top-5 putter in the world. However, Weir needed soft conditions to help him win a Green Jacket. While Tiger hits the ball much longer than Weir did in 2003, I just tend to think that he’s leaving too much to risk if he goes conservative off the tee. I can understand making Tiger a favorite, but I think he’s more realistically a 9/1 odds or so to win.

And with that, here are my top-10 picks (Rory and Tiger excluded):

Phil Mickelson (10/1)
Justin Rose (20/1)
Dustin Johnson (25/1)
Lee Westwood (25/1)
Louis Oosthuizen (25/1)
Keegan Bradley (28/1)
Rickie Fowler (45/1)
Henrik Stenson (50/1)
Nick Watney (50/1)
Bill Haas (75/1)

Now it’s time to sit back and enjoy the show.

Richie Hunt is a statistician whose clients include PGA Tour players, their caddies and instructors in order to more accurately assess their games. He is also the author of the recently published e-book, 2018 Pro Golf Synopsis; the Moneyball Approach to the Game of Golf. He can be reached at [email protected] or on Twitter @Richie3Jack. GolfWRX Writer of the Month: March 2014 Purchase 2017 Pro Golf Synopsis E-book for $10

32 Comments

32 Comments

  1. gus Terranova

    Apr 15, 2013 at 6:26 pm

    Fowler will never win a major.

  2. harry

    Apr 15, 2013 at 8:15 am

    I’m impressed, 8 of the top 10 in your 23. Well played, and another 4 in the next 13. Please do this more often!

  3. Rimrock

    Apr 11, 2013 at 9:35 am

    Great post. However, too many times I have seen Mickelson fade in the last round especially his putting. Also, he is older and physically I don’t know if he is up to 72 holes especially if it gets hot. Justin Rose would be my pick.

    Glad to see you didn’t put Tiger in there.

    As we all know, anyone can breakout and play over their heads but with the pressure of “The Masters”, the weather and the media (not to exclude playing golf itself) for me it is anyones guess and all the stats go into a cocked hat.

  4. Chad

    Apr 10, 2013 at 11:41 pm

    Very good post. But how did Luke Donald escape your “too short to play well at Augusta” list?

    • Richie Hunt

      Apr 11, 2013 at 8:34 am

      The too short list is more about clubhead speed than actual distance. Luke is not long off the tee due to having a downward attack angle with the driver. But, he generates 110-111 mph of clubhead speed. Not super fast, but fast enough where he can contend.

      He is probably the most similar player to 2003 Mike Weir. Last year he struggled with his switch to new irons. But, if he can regain his iron play form from 2011, he has a shot with his putting and how forgiving the fairways and rough are at ANGC.

  5. Brad

    Apr 10, 2013 at 8:37 pm

    John Merrick has played twice in The Masters. He missed the cut in 2010, but he had a t-6 (-8)in 2009.

    • Richie Hunt

      Apr 11, 2013 at 8:36 am

      Merrick is in that part of the list (along with Streelman) because I grouped players who fit one of the following criteria:

      1. First time invitee

      or

      2. Won their first Tour even this year.

      Both Merrick and Streelman are #2. I understand…it wasn’t really worded clearly.

  6. Josh

    Apr 10, 2013 at 7:41 am

    Paddy Harrington has 2 top 10s in his last 2 starts worldwide. How can you claim he hasn’t done enough this year to qualify when Cabrera doesnt have a top 15 all yr

    • Richie Hunt

      Apr 10, 2013 at 9:54 am

      I didn’t put Cabrera in my top-10 either. But with Harrington his metrics haven’t been very strong in some key areas. I will say that I like where his game is headed from a statistical standpoint. Much better than it was a couple of years ago.

  7. Brad

    Apr 10, 2013 at 12:00 am

    Great column Rich. Well done. You don’t think Hanson is playing well enough? He ticks a lot of key boxes this week (Driving Distance, scoring average, scrambling, par 5 performance).

    You also selected Shrek. Is this based on his danger zone play? The rest of his stats or just okay, he’s not that long, and his form is in question no?

    Lastly, no room for Adam Scott and Charl in your top 10? Great stats and distance numbers.

    • Richie Hunt

      Apr 10, 2013 at 9:52 am

      Stenson is in my top-10. He’s played fantastic this year from a ballstriking perspective and hits it a mile. Westwood’s main strength is from what I call the Safe Zone (shots from 125-175 yards). He’s usually pretty good from the Danger Zone as well and a very good driver.

      Last year he struggled from the Danger Zone for a while and then eventually improved from there. But, it cost him big events, particularly the US Open.

      This year he seems to be on track except for the putter.

      I like Schwartzel’s game from a statistical perspective a lot. But this year he just hasn’t gotten it going. And he ranked 66th out of 120 players from the Valero Open in my Driving Effectiveness ranking. I just think he’s not playing all that great for him at this moment.

      I really considered both Schwartzel and Scott. But with Scott he is another guy that hasn’t logged in a lot of rounds this year so there’s insufficient data. That’s not always a problem if the rest of the group hasn’t shown me much.

      But, Rickie Fowler’s metrics are quite strong this year. Dustin Johnson has struggled from the Danger Zone, but I think that was the entire winning the 1st tournament of the year and dating Paulina Gretzky. I think he’s getting back close to form and the course fits him pretty well. In particular, he’s putting quite well this year which is a scary thought with his game.

  8. Alec Hilliard

    Apr 9, 2013 at 10:45 pm

    Id like sneds in the top 10, but thats just me, and im assuming that tiger and rory are in that top 10. (12) with them included

    • Richie Hunt

      Apr 11, 2013 at 8:40 am

      I liked Snedeker’s chances a few week ago, obviously. He’s a great putter and hits the ball high, which plays into Augusta. The problem for him is that he’s always been suspect from the Danger Zone and off the tee and that’s why I think he hasn’t won a major yet despite having the opportunity. We saw this at the Ryder Cup, particularly in the Furyk/Snedeker vs. Rory/McDowell 1st match. They tied it up and Sneds was teeing off #18 and put it into the woods. Somehow, Furyk got the blame for the loss.

      Anyway, he hasn’t played well since the rib injury and the courses he has played well at have fit his style (sans Torrey Pines, which he always plays well at for whatever reason).

      And yes, Tiger and Rory are included for a ‘top-12’, but the return on betting on them is too small for my tastes.

  9. Troy Vayanos

    Apr 9, 2013 at 5:28 pm

    Great post Rich,

    Yes I had my top 5 in that list as well. Tiger is the number one choice for me but I see dangers in Phil Mickelson, Matt Kuchar, Justin Rose and Louis Oosthuizen. I expect all of them to be thereabouts come Sunday.

    I have this feeling Matt Kuchar is going to be in the top 3 again this year!

  10. Socorr4

    Apr 9, 2013 at 5:03 pm

    Nerves aree fundamental for success at majors unless you’re lucky enough to slide in the back door. The big hitters have an advantage of putting for eagles on on par 5’s, but it’s rare to get the ball close enough for a realistic chance to pick up a stroke on the field on these four holes. The par 3’s are equal for all, so what the winner must do is hit consistently to within 20 feet on the par 4’s. Almost everyone will be using 7 irons or less to the majority of their second shots on these holes. Long hitters have an advantage because they’ll use shorter clubs to aim for the pin, but they sometimes lack the skills required to save par on any missed greens.

    As is almost always the case, it all comes down to putting, and whoever has the best reads throughout four days should win. You cast Tiger and Rory aside for a frivolous reason and at some risk. The next best putter on your list of 23 is Snedeker, and it’s not clear why you left him off the short list. Of those on the short list, I like Bradley unless the demons get to him, and especially DJ if he can keep his putting game under control.

    • Steven

      Apr 9, 2013 at 5:13 pm

      Snedeker has missed his last two cuts. He hasn’t been the same since his injury.

  11. Brad P.

    Apr 9, 2013 at 3:50 pm

    Good analysis. Who is actually going to win though? Kuchar. And he’s not in your “Top 10”

    • Richie Hunt

      Apr 9, 2013 at 4:31 pm

      Kuchar was in my top-10 last year and came in 2nd. This year it’s hard to tell because he hasn’t logged many rounds and when he has, he’s been rather unspectacular. That doesn’t mean he can’t win because as players like Kuchar become more success, they log in less rounds. However, I’d rather pick players who have more data from this year and have performed well at key spots.

  12. Gary Lewis

    Apr 9, 2013 at 1:01 pm

    I like your picks. I am hoping someone like Westwood will break through and win a major but always want Phil to win another one. If Tiger can drive the ball well enough he should have a good chance, but that has been a big problem for him of late. Should be very interesting, as it always is.

  13. Steve

    Apr 9, 2013 at 12:50 pm

    Hmm, certainly a lot of thought put into this. Having said that, the majors are a completely different animal from regular tour events and personally I feel need to be analyzed differently.

    Removing Zach Johnson from the mix due to his short length is a bit silly really, given that he’s a past champion, but that’s already been mentioned.

    Also, while I agree that players competing in the Masters for the first time are at a disadvantage, I wouldn’t throw David Lynn under the bus quite so quickly as you did. Second place finish to Rory at last years PGA with flashes of form recently whisper to me that he could be up there. While of course I doubt he can win it, he is long odds and, in my eyes, a perfect E/W.

    In summary, I like your top ten, however I would replace DJ with Zach Johnson. Stenson is another one who I’d be a bit wobbly about, but he does seem to like Augusta National.

    • Richie Hunt

      Apr 9, 2013 at 1:01 pm

      First, Zach has not played well this year. But ANGC simply no longer allows short but accurate hitters to truly contend unless something happens with the weather. Look at the top-10 finishers over the past 3 years. Essentially, the shortest hitters in the bunch have been either KJ Choi, Poulter or Matt Kuchar who are about average to slightly below average in length. They were also great Danger Zone players in those years. And none of them won.

      Dustin Johnson concerns me because he has struggled from the Danger Zone this year. But he has been a top-10 player from that Distance throughout his entire career. I chalk it up to the ‘Paulina Gretzky flu’, but I think he’ll regain his old form (and he’s been playing better recently).

  14. Rob

    Apr 9, 2013 at 12:44 pm

    Nice catch Ed! I agree with your comments about Tiger and his driving. That will be his downfall in the Masters and the other majors this year. I see another 0-4 record in 2013.

  15. Pingback: Happy Masters Week – Day #2 – Apps and Articles | The Rogers

  16. john

    Apr 9, 2013 at 12:20 pm

    You could have made it even easier and eliminated all but the one who is going to win it…Tiger, Tiger Woods yall!

  17. Ed

    Apr 9, 2013 at 12:19 pm

    Craig Stadler did not win in his first appearance, but his 6th. Fuzzy Zoeller is the only modern player to win in his first appearance.

    • Richie Hunt

      Apr 9, 2013 at 12:55 pm

      Thanks for pointing that out as I got the two mixed up on a bad error on my part. With that said, it still proves the point that first time invitees do not fare well in winning the Green Jacket as Zoeller won back in ’79.

  18. chris

    Apr 9, 2013 at 12:06 pm

    Nice job Rich. I would say you are spot on with the winner being…..Phil of course 🙂

  19. Jason

    Apr 9, 2013 at 12:02 pm

    I don’t like how he cut out players that are “too short” to win the masters including Zach Johnson. Zach proved you don’t have to be long to win. He didn’t go for a single par 5 in two the year he won.

    • Richie Hunt

      Apr 9, 2013 at 12:53 pm

      Zach won when there was record cold temperatures at Augusta. That made the par-5’s less reachable for the long hitters and they had to use more wedges into those greens so the advantage shifted back towards Zach. The weather is supposed to be nice this week in Augusta outside of some late showers on Friday, so this does not bode well for short hitters.

  20. Billy

    Apr 9, 2013 at 11:43 am

    Sorry missed Rickie in your top ten!

  21. Billy

    Apr 9, 2013 at 11:43 am

    Interesting analysis. I like your top-ten, but I would opt for Rickie over Westwood. While Rickie may have a few more loose shots in his bag, I’ll pick Rickie’s putting over Westwood’s everyday. If Westwood can putt this week he’ll have a good chance, but he’s liable to have terrible putting.

    • Nik

      Apr 10, 2013 at 1:51 pm

      Rickie’s not that good of a putter. He putted well at Bay Hill but it kind of an anomaly.

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Club Junkie

Tour Edge Exotics mini driver review + TaylorMade Spider ZT Max first look – Club Junkie

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On this episode of Club Junkie, I put the new Tour Edge Exotics Mini Driver to the test and break down the performance, forgiveness, distance, and where it fits compared to a traditional driver or strong fairway wood. If you have been curious about adding a mini driver to the bag, this one is worth a look.

I also dive into the new TaylorMade Spider ZT Max putter that was recently spotted and discuss the growing zero torque putter trend. Plus, there is a closer look at the new Project X Titan Yellow shaft showing up on the PGA Tour and what makes it different from other profiles currently out there.

 

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Opinion & Analysis

AVL: We’re talking about practice! My best tips for taking your game to the course

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With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game.

Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills.

While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice.

This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times.

Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy.

One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length. Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine.

It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season.

Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds.

Finding the right balance is something we’re all working on, one practice session at a time. With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game. Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills. While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.

Drills

From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice. This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.

My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times. Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.

This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.

Game Mode

Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy. One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length.

Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine. It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.

Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.

This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.

Competition

Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season. Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.

When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds. Finding the right balance is something we’re all working on, one practice session at a time.

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Equipment

Seoul Sensibilities: Is Korean golf fashion starting to shape the world?

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For Korean golfers, we always look forward to the last of the kkot-saem-chu-I for the true start of a new golf season. The term refers to a cold snap, but literally translates as “winter being jealous of the flowers beginning to bloom, thus lashing out one final time before surrendering to spring”.

A rather poetic mouthful packed into a short expression.

Koreans can be like that. Understated, yet oddly expressive at the same time. And nowhere is this more true on the golf course and in our golf bags. In fact, I suspect many Korean golfers look forward to new apparel and accessory drops more than they do actual equipment launches each year.

At this point, Korean golf fashion may exist on its own timeline. (courtesy of @seonbi_golfer)

There is ample evidence to support that suspicion. Korea is the world’s third-largest golf market behind the United States and Japan, yet its appetite for golf apparel exceeds that of both countries combined. Recent estimates suggest that Korea accounts for nearly 40 percent of the global golf apparel market, placing it among the world’s most influential golf fashion markets and punching well above its size.

Simply, we care deeply about how new golf clubs look and feel, but enjoy looking good while swinging them even more.

Golfers in the West may laugh and say that golf is played on a course, not a fashion runway. Perhaps. But what’s the harm in trying to look and feel good, if the added self-confidence can help actual performance? It certainly seems to have worked for Jason Day, who may have unlocked a new stats category: dormant strokes gained. Coincidence?

During the COVID-era, estimates placed the market near $9 billion, an astonishing figure for a single country.

As a proud member of Gen X, I’ve witnessed the highs and lows of golf fashion firsthand. The pleated trousers and wing-tipped shoes of Jack Nicklaus, the stylish plus-fours and knickers of Payne Stewart, the baggy black trousers and fitted mock-necks of Tiger Woods, and the thigh-hugging athletic tailoring of Rory McIlroy. Golf fashion, like the golf swing itself, has rarely stood still.

But nowhere have those trends shifted, evolved, and been scrutinized quite as relentlessly as in Korea. Here, golf fashion moves faster than fairway gossip, and consumers dissect brands with a level of discernment that can be both impressive and mildly terrifying. New brands are studied, judged, embraced, or dismissed with startling efficiency.

The result is a consumer base with one of the sharpest eyes for quality and authenticity anywhere in the world. It is difficult to quantify, but easy to recognize. Clean lines without trying too hard. Luxury mixed with utility. Trend awareness balanced by restraint and purpose.

It’s golf fashion shaped by one of the world’s most style-literate cities, something I like to call Seoul Sensibilities, referring to the taste level forged by a uniquely competitive environment.

And increasingly, global brands have noticed.

Many golf brands in Korea have their own flagship shops dedicated to apparel only

Titleist understood this years ago, when its apparel business in Korea took on a life of its own under new ownership and local direction. What had once been a straightforward extension of an iconic equipment giant became something sharper and more premium. By going all in on the serious Tour-player look (I couldn’t even fit into their XL sizes), Titleist struck the right chord with Korean consumers and helped its fledgling apparel business break into the mainstream. Titleist became a household name even for non-golfers who wore its caps, shirts, and windbreakers in daily life. In many ways, it proved that even heritage golf brands could carry real fashion credibility when viewed through a Korean lens.

Several years later, PXG took a page out of Titleist’s playbook and followed suit. Korean consumers helped transform the brand from one known largely for irons and loud commercials into something broader and more stylish. PXG apparel’s growth in Korea was explosive, where it found an early audience and turned the category into something more than mere logo merchandise. It is still hard to walk anywhere in Seoul without seeing its palindrome logo.

Malbon’s meteoric rise in the United States was genuine, but its ascent into a global golf lifestyle brand owes much to Korea, where it was elevated by a market already fluent in modern golf style. Korea did not simply embrace Malbon. It pressure-tested the concept, refined its appeal, and helped push it into the global spotlight.

As such, new brands may arrive from abroad, but more often than not, their sharpest evolution happens here. If a brand can earn credibility in Seoul, it’s deemed to have passed one of the toughest style audits in the game.

That is why the next meaningful chapter may not come from outside, but from a Korean brand moving in the opposite direction, carrying those Seoul Sensibilities outward as K-pop once did.

Play young Stay dope.

From Seoul, With Intent

Khalhon is a label that feels less like a trend-chasing newcomer and more like the product of a market that has already seen everything. Golfers here have long been surrounded by luxury logos, technical fabrics, and tour uniforms disguised as lifestyle wear and vice-versa. In other words, novelty alone rarely lasts here, and the Koreans seems to understand that instinctively.

Its style language leans into clean silhouettes, relaxed but tailored proportions, muted palettes, and premium materials that speak quietly but confidently. There is a modern city aesthetic running through it all, with strong layering pieces, thoughtful textures, and subtle branding that suggests sophistication rather than demanding attention.

“Built for the course. Designed beyond it.”

Most importantly, the garments seem designed to blur the line between golfwear and everyday style. Shirts, trousers, knitwear, and outer layers move comfortably between a game of screen golf, a lunch reservation, an airport gate, or an afternoon coffee in Gangnam with friends.

It raises the question of whether this is golfwear that happens to look good off the course, or everyday clothing that performs beautifully on the fairways.

Personally, I have long appreciated Nike Golf for its clean, athletic modernization of golf attire. It also has the useful side effect of making me look like a more serious golfer than I probably am. But off the course, there are times when being instantly identified as the golf guy in a crowd of non-golfers can feel a touch self-conscious.

“Built for the course. Designed beyond it.”

That is part of what drew me to Khalhon, which seemed to blend golf and everyday wear naturally. While some of the outfits may be slightly beyond my personal confidence level, the brand also offers tasteful options for older guys like me who still want to express a little personality without regretting the decision later.

These are not simply flashy outfits worn on the course and then banished to the closet until the next tee time. They work surprisingly well off the course too, and I suspect many of the pieces will still look right a couple of years from now, which would certainly be kinder to my wallet than most golf fashion trends tend to be.

And perhaps that broader lifestyle positioning also helps explain why someone like Sean Wotherspoon would find Khalhon creatively interesting in the first place.

“Built for the course. Designed beyond it.”

“Korea is not only one of the most fashion-forward golf markets in the world, but one of the most fashion-forward markets globally. Korea is ahead, and I love to watch and try to catch up.” – Sean Wotherspoon, Creative Director at Khalhon

Seoul and Beyond

If Khalhon’s rise says something about where Korean golf fashion is today, its relationship with Sean Wotherspoon says even more about where it is heading.

For readers less familiar with Sean Wotherspoon, his arrival at Khalhon is not some routine celebrity endorsement or influencer collaboration. In design and streetwear circles, Wotherspoon is regarded as one of the more influential creative voices of his generation, particularly when it comes to blending nostalgia, storytelling, and contemporary culture into products that people can connect with.

He first gained widespread attention through his now-famous Nike sneaker collaborations, where his vintage-inspired designs and instinct for color helped turn him into one of the defining artists of the late-2010s sneaker era. His work gradually expanded beyond footwear into apparel, automotive collaborations, collectibles, and broader lifestyle design.

Modern golf style now extends well beyond the fairways, where performance and functionality are largely expected by default. And while plenty of brands already make technically competent golfwear, Khalhon seems more focused on designing clothes people would genuinely want to wear even after the round ends.

And when guys at Wotherspoon’s level show genuine interest in working with a Korean golf brand as its new Creative Director, fashion circles tend to sit up and pay attention. There’s already a huge buzz among the fashion-conscious here about upcoming collabs with iconic sports stars and brands.

“My creative direction for Khalhon is disruptive, colorful, nostalgic, and modern. My goal is to blend these avenues seamlessly within each collection.” – Sean Wotherspoon

In chatting with Sean, what stood out most to me was how genuinely energized he sounded about the project itself. Despite having already worked across and countless other creative spaces, he described golf as a completely fresh category for him, saying that Khalhon “will be an amazing vehicle for my design work.”

At the same time, his enthusiasm seemed tied just as much to Korea itself. He spoke openly about admiring Korea’s fashion culture while repeatedly insisting he is still a terrible golfer.

There was something oddly refreshing about that humility. Rather than sounding like a celebrity parachuting into golf simply because the category suddenly became fashionable, Sean sounded genuinely curious about what Korea might do with the category next.

And perhaps that is what makes Khalhon feel interesting right now. The brand feels less like a trend-chaser and more like the natural result of a market now confident enough to export its own point of view.

For years, global brands came to Korea to sharpen their image against one of the most discerning audiences anywhere. Now, a Korean label appears ready to send those Seoul Sensibilities outward instead.

Which brings us back to kkot-saem-chu-i.

That final cold snap before spring always arrives with a reminder that seasons are changing, whether we notice it immediately or not. Golf fashion feels a little like that right now as well, as the old boundaries between sport, streetwear, luxury, and everyday style continue to soften.

And somewhere in Seoul, a Korean golf label already seems prepared for whatever season comes next. I just hope they have everything in my size.

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