Opinion & Analysis
Erik Anders Lang: The Filmmaker Tackling Golf’s Most Interesting Questions
If you follow the PGA Tour on Facebook or Twitter, chances are you’ve seen the work of Erik Anders Lang. Among other things, he’s the host of Skratch TV’s online series “Adventures in Golf,” which explores the most unique and unorthodox ways golf is played around the world, from the slums of Mumbai to the prisons of Louisiana.
Over the past few years, Lang has been working on a documentary called Be the Ball, which features a star-studded cast of interviews, from Rory McIlroy to Samuel L. Jackson. With the film almost completed, Erik and I chatted about his career and golf.
Q: For our readers who aren’t familiar with your work, give us some background into who you are and how you got into golf media?
Erik Anders Lang: When I was growing up, I hated golf. It was the opposite of everything I stood for. I didn’t like the old-money/country club stereotype, you know? I obviously didn’t understand golf, because if I did I probably would have liked it. Around the age of 30, I tried it at the urging of my brother, who was constantly asking me to play. Finally one day he asked me, and for whatever reason I said, “Fine, but only because I want to prove you wrong.” Something caught my attention, and I just loved it; the flight of the ball, the feeling of hitting the sweet spot, the realization that it’s not a private sport… I started seeing, very strangely, these connections between golf and spirituality, and found it to be a quite meditative game.
I set out on a journey to make a film about that side of golf, and that took me into meeting all of these interesting people. I had a realization that even the best players in the world use “spiritual techniques” to gain an edge, i.e. meditation. So that took me to one of the cool pieces of the film, Be the Ball, which is an experiment where we had 50 golfers and measured the effect that meditating before a round had on their golf games. In the process of making that film, the PGA Tour reached out to me and said they’d like me to host a golf show (with Skratch TV). I said “I’m not really a host, but sure, I’ll try anything!”

Lang speaking with Pat Perez at the Waste Management Phoenix Open.
I was in their office a couple months later and they asked me if I had any ideas of what I’d like to do for the show. I told them I’d like to go around the world and golf with strange people in strange places and call it “Adventures in Golf.” They liked the idea and said, “Great, we’ll start shooting in a few months,” and that was it.
Q: How did Be the Ball start, and how has it evolved throughout the filming process?
EAL: I think that a documentary, by definition, is something where you start out with a specific question and end up answering something different, something often more complex or significant. I started out wanting to uncover golf’s more mystical, spiritual aspects, and so that was centered around things like Golf in the Kingdom, Bill Murray’s improvised line in Caddyshack about the Dalai Lama, and the connections between The Legend of Bagger Vance and the ancient Indian text, the Bhagavad Gita. And then, last but not least, Zen Golf, which is a golf performance book written by a devoted Buddhist meditator, Dr. Joseph Parent.
Very shortly after I started playing golf, I called Dr. Parent and ended up meeting him at his home in Ojai, California. We became friends, and then the documentary began to be about him and the connections between golf and meditation. That might have been fine, but it didn’t seem as interesting as an idea I came up with after filming for two years, which was: Can we actually prove that golf is a spiritual/mental game? Somehow, I convinced a leading doctor to help me make this experiment a reality and make it real, credible science. So we began to do the experiment under the lens of the documentary itself, and it was a really wild journey that was so wonderful to be a part of.
Q: What is the status of the project. Is it near completion or still a work in progress?
EAL: We’re very close to completing it. The film should be out by late 2017/early 2018. As of right now, we’re pretty happy with the product we have. Hopefully, it will be a big game changer in golf. I think there is a way for people to watch this and not only be entertained, but when the film’s over, they’ll have the realization that, “Oh, I can play this game however I want. What am I going to do to make the most of what I have left of this game — or life?” It’s a film about golf, but it’s really about life. And anyone who’s ever played golf for more than a couple rounds knows that golf is a lot like life, only golf is a lot more complicated (laughs). It’s for golfers, but also for non-golfers, to show that it’s really not how they think it is.
Q: One of the cool things about the “Adventures in Golf” series is that it is very much about breaking those preconceptions of what golf is/isn’t supposed to be. What would you say you’ve learned from the series?
EAL: I’ve learned so many things, but not necessarily all of them have to do with golf. I’d say that one of the biggest is that just because you don’t know how to do something doesn’t mean you shouldn’t do it. When the PGA Tour offered me this job, I told them I don’t know what I’m doing, and they said to just go for it. In that sense, the earlier episodes were the most fun in that there was a sense of discovery associated with them. And sometimes golf is a lot like that; the more you play golf, the more you tend to waltz up to the tee and say, “I know what’s going to happen,” even though you know there’s no such thing as two identical golf shots. Learning that was great.
I had never played golf outside of America. I had only played golf for two or three years and then our first episode was in Scotland. What a deep pleasure… I can’t express how grateful I am for that opportunity. I know a lot of golfers who have played their whole lives and never been. In some sense, it’s like having food without dessert or steak without potatoes; it’s really hard to have perspective on golf without playing it where it began. It’s not like the ground or air is different; yeah it’s windy and wet, but I’m talking more about the people and the general sort of mental experience of golf there. The people that play in Scotland are just… I don’t know, they’re happier than they are in America; they’ve got something figured out there that we need to work on. You know, they play matches. You don’t hear people in the clubhouse talking about shooting a 78, you hear things like one up, two up, 3 and 2, whatever. They just have a different part of the golf game there, and that was really interesting to learn.
Then as we went further into the rabbit hole and went to all of these different places, I found that golf doesn’t even need to be played on grass! I’ve played it on dirt, I’ve played it on brick, you know? Whatever we think golf is… is ultimately exactly what it’s not. You go around the world and find that some people view golf as very different. And so, if you try to put a name on golf, it is very futile, because you would need as many definitions of golf as there are golfers themselves. It was really great to spend time with different groups of people who all basically said, “We agree that golf should be played like this,” from playing in the nude to playing in the slum alleyways to playing at night in the middle of Dubai. It was interesting to just spend time with people in their homes and have dinner with them, so to speak. Then the greatest part of it is that you come back home and see all of these new things about your own golf game and your own world that make you say, “Oh, I didn’t see it that way before.”
Q: What was your favorite episode of Adventures in Golf to shoot?
EAL: I’m a pretty deep guy; I know that I seem like a funny guy who just wants to have a laugh, and that’s totally true 100 percent of the time. But at the same exact time, I’m really interested in subjects that are not always funny or comedic. So for me, the episode that sticks out is the episode we did in the Louisiana prison. Usually, if someone hasn’t seen the show, I like to start there because it has a sense about it of truly uncovering something important and deeper than golf.
I’ve actually been in touch with the warden trying to figure out a way to let the inmates play golf. I think that just because golf is considered to be a country club sport doesn’t mean that they shouldn’t be able to enjoy it. Just because someone’s a murderer doesn’t mean that they can’t be a great golfer (laughs). But actually, why can’t they play golf just because they’ve committed murder? They can play basketball; they can play tennis; they can lift weights; they can read in the library. The punishment is that they’ll never be able to see the free world. Why is there a punishment that includes no golf? It doesn’t make any sense to me. They should be able to do labor and buy themselves a tee time just like they can do labor and buy themselves a cheeseburger. One of the other great things about that episode was that Warden Cain himself is a deeply spiritual dude who really believes in reformation and forgiveness. So that episode really checks all the boxes for me. We have some new episodes coming out in Season 2 that are going to be drop dead gorgeous. We went to some places that most people in the golf world do not know even exist, yet they are huge, amazing stories.
Q: With Skratch Golf you’ve also traveled to a variety of Tour stops and gotten the chance to work with tons of pros. Who’s been your favorite interview so far?
EAL: That’s a tough one. Well, I interviewed Charley Hoffman in a port-a-potty and that went really well. He definitely one of my favorite guys on Tour; he is just such a nice guy. You know, when you see Charley he will smile at you and that is just a really sweet thing. So that was a great interview.
I also interviewed Jesper Parnevik for a series we’re doing called “Champions Dinner.” The idea was based on the Champions Dinners held at the Masters and other events. I thought we should do the same thing, but instead of winning a certain tournament, you’re just on the Champions Tour. Basically, we structured it so that we could talk about whatever we wanted, we could curse; let’s spend an hour with these guys who can tell stories for days! It worked out pretty well, and Jesper was totally game for the process.
Q: Last question, what’s next for you professionally and within golf?
EAL: There’s a TV project that’s in the works, a travel show. There’s a screenplay that I wrote, a romantic comedy based in Los Angeles. I was a filmmaker long before I got into golf, so it’s been really funny to watch my career get caught up in this tidal wave of golf, kind of at exactly the right time. It seems that right as I got into golf, golf kind of embedded itself into me — not to make myself seem more important than I am. Because I didn’t really ask for any of this; it just started with me saying yes to my brother trying to get me to play golf for the 100th time. The next thing I know, I was at the PGA Show and people were coming up to me thanking me for “Adventures in Golf,” and I was just like, “People have actually seen that?”
So it’s been really exciting. On some level, I want to keep doing as much stuff as I can within golf and I think that will happen naturally. I also want to do something about meditation in a nuts-and-bolts, simple-to-follow way since the experience I had with meditation in Be the Ball was so gratifying. I found that not only did I like it, but a lot of those who did the experiment in the film also enjoyed my meditations. Other than that, I have a new dog named Snowball. He and I will probably grow old together (laughs).
Club Junkie
Tour Edge Exotics mini driver review + TaylorMade Spider ZT Max first look – Club Junkie
On this episode of Club Junkie, I put the new Tour Edge Exotics Mini Driver to the test and break down the performance, forgiveness, distance, and where it fits compared to a traditional driver or strong fairway wood. If you have been curious about adding a mini driver to the bag, this one is worth a look.
I also dive into the new TaylorMade Spider ZT Max putter that was recently spotted and discuss the growing zero torque putter trend. Plus, there is a closer look at the new Project X Titan Yellow shaft showing up on the PGA Tour and what makes it different from other profiles currently out there.
Opinion & Analysis
AVL: We’re talking about practice! My best tips for taking your game to the course
With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game.
Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills.
While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.
Drills
From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice.
This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.
My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times.
Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.
This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.
Game Mode
Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy.
One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length. Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine.
It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.
Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.
This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.
Competition
Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season.
Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.
When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds.
Finding the right balance is something we’re all working on, one practice session at a time. With the beginning of June on the horizon and courses rounding into peak condition for the season, it’s time to hone the finer skills that often get rusty over the winter. More sunlight also means more time to get out on the course and work on your game. Whether it’s the practice green or the driving range, there’s always something to improve—whether you’re enjoying the fresh air or preparing for a weekend game or tournament. You can work on drills or freestyle around the green, and friendly competition is a great way to sharpen your skills. While there are endless ways to get better at golf, I’m going to focus on practicing around the green. Let’s take a look at a few things to keep in mind as we head into the summer months.
Drills
From the driving range to the practice green, it’s important to incorporate drills into your routine. Years ago, I spent a weekend working on my short game with James Sieckmann. He recommended doing drill work for 5–10 minutes, then returning to your main practice. This way, you create a balance between structured drills and real-world scenarios, so you’re not confined to “perfect” situations. For example, hitting the same three-foot putt over and over is good for repetition, but after a while, it becomes less interactive for your brain.
My approach is to use a putting trainer with a narrow gate for the ball to pass through, or simply place tees just outside the width of the ball. I’ll hit a series of four putts through the gate for three sets. Then, from a similar distance, I’ll hit four putts without the training aid and repeat that sequence three times. Next, I’ll hit a number of 15–25 foot putts in a random fashion, then circle back to repeat the short putt drills with and without the training aid.
This breaks up the rhythm of hitting short putts with the training aid. When you hit the same short putts over and over, it’s easy to get into a groove—which is great for the drill, but not reflective of actual course play. While finding a rhythm is fundamental for drills, I like to introduce variation with longer putts to keep things realistic.
Game Mode
Once you’ve established a foundation with drills, it’s time to simulate on-course scenarios. This is where a few practice games come in handy. One that I’ve been enjoying lately involves putting 10- to 15-footers with two balls. If I make the putt, great! If I miss, I pull the missed ball back a putter length.
Suddenly, that little tap-in becomes a nerve-wracking three-footer—at least at first. As you get better at this game, those three- and five-footers become much more comfortable and routine. It may sound cliché, but each shot is just what it is—it’s how we react that makes the difference. I like this game because it blends the pressure of on-course putting with the consequence of leaving yourself a much longer putt than usual.
Another game I like is one I recently learned from Brad Faxon. Place three tees in a line at four different locations around the hole: one at 3 feet, one at 6 feet, and one at 8 feet. The 3- and 6-foot putts count as par, and the 8-footer is for birdie.
This game keeps you focused on scoring and helps you get into a competitive mindset. You can even think about this putting game while you’re on the course. I just started playing it, and last week I couldn’t get better than two under par.
Competition
Competition during practice is when drills and games come to life, and you start to see results. For me, nothing beats a putting contest with a friend or two. In the right setting, these contests can become talking points for the whole season. Match play, a game of 21, or simply seeing who can make the most one-putts (with a small prize on the line) are all great ways to simulate real on-course pressure. Recently, I played in a putting contest where one competitor made back-to-back 30- and 50-foot putts. As they say, expect your opponent to make every putt—and he nearly did. That’s impressive, and it’s something you see on the course, too: you have to stay committed to your game plan, no matter what.
When it comes to practice, it’s important to blend feedback from recent rounds with the fundamentals you want to reinforce. Drills, games, and competition—from the driving range to the putting green—form the backbone of skills you’ll rely on during actual rounds. Finding the right balance is something we’re all working on, one practice session at a time.
Equipment
Seoul Sensibilities: Is Korean golf fashion starting to shape the world?
For Korean golfers, we always look forward to the last of the kkot-saem-chu-I for the true start of a new golf season. The term refers to a cold snap, but literally translates as “winter being jealous of the flowers beginning to bloom, thus lashing out one final time before surrendering to spring”.
A rather poetic mouthful packed into a short expression.
Koreans can be like that. Understated, yet oddly expressive at the same time. And nowhere is this more true on the golf course and in our golf bags. In fact, I suspect many Korean golfers look forward to new apparel and accessory drops more than they do actual equipment launches each year.

At this point, Korean golf fashion may exist on its own timeline. (courtesy of @seonbi_golfer)
There is ample evidence to support that suspicion. Korea is the world’s third-largest golf market behind the United States and Japan, yet its appetite for golf apparel exceeds that of both countries combined. Recent estimates suggest that Korea accounts for nearly 40 percent of the global golf apparel market, placing it among the world’s most influential golf fashion markets and punching well above its size.
Simply, we care deeply about how new golf clubs look and feel, but enjoy looking good while swinging them even more.
Golfers in the West may laugh and say that golf is played on a course, not a fashion runway. Perhaps. But what’s the harm in trying to look and feel good, if the added self-confidence can help actual performance? It certainly seems to have worked for Jason Day, who may have unlocked a new stats category: dormant strokes gained. Coincidence?

During the COVID-era, estimates placed the market near $9 billion, an astonishing figure for a single country.
As a proud member of Gen X, I’ve witnessed the highs and lows of golf fashion firsthand. The pleated trousers and wing-tipped shoes of Jack Nicklaus, the stylish plus-fours and knickers of Payne Stewart, the baggy black trousers and fitted mock-necks of Tiger Woods, and the thigh-hugging athletic tailoring of Rory McIlroy. Golf fashion, like the golf swing itself, has rarely stood still.
But nowhere have those trends shifted, evolved, and been scrutinized quite as relentlessly as in Korea. Here, golf fashion moves faster than fairway gossip, and consumers dissect brands with a level of discernment that can be both impressive and mildly terrifying. New brands are studied, judged, embraced, or dismissed with startling efficiency.
The result is a consumer base with one of the sharpest eyes for quality and authenticity anywhere in the world. It is difficult to quantify, but easy to recognize. Clean lines without trying too hard. Luxury mixed with utility. Trend awareness balanced by restraint and purpose.
It’s golf fashion shaped by one of the world’s most style-literate cities, something I like to call Seoul Sensibilities, referring to the taste level forged by a uniquely competitive environment.
And increasingly, global brands have noticed.

Many golf brands in Korea have their own flagship shops dedicated to apparel only
Titleist understood this years ago, when its apparel business in Korea took on a life of its own under new ownership and local direction. What had once been a straightforward extension of an iconic equipment giant became something sharper and more premium. By going all in on the serious Tour-player look (I couldn’t even fit into their XL sizes), Titleist struck the right chord with Korean consumers and helped its fledgling apparel business break into the mainstream. Titleist became a household name even for non-golfers who wore its caps, shirts, and windbreakers in daily life. In many ways, it proved that even heritage golf brands could carry real fashion credibility when viewed through a Korean lens.
Several years later, PXG took a page out of Titleist’s playbook and followed suit. Korean consumers helped transform the brand from one known largely for irons and loud commercials into something broader and more stylish. PXG apparel’s growth in Korea was explosive, where it found an early audience and turned the category into something more than mere logo merchandise. It is still hard to walk anywhere in Seoul without seeing its palindrome logo.
Malbon’s meteoric rise in the United States was genuine, but its ascent into a global golf lifestyle brand owes much to Korea, where it was elevated by a market already fluent in modern golf style. Korea did not simply embrace Malbon. It pressure-tested the concept, refined its appeal, and helped push it into the global spotlight.
As such, new brands may arrive from abroad, but more often than not, their sharpest evolution happens here. If a brand can earn credibility in Seoul, it’s deemed to have passed one of the toughest style audits in the game.
That is why the next meaningful chapter may not come from outside, but from a Korean brand moving in the opposite direction, carrying those Seoul Sensibilities outward as K-pop once did.

Play young Stay dope.
From Seoul, With Intent
Khalhon is a label that feels less like a trend-chasing newcomer and more like the product of a market that has already seen everything. Golfers here have long been surrounded by luxury logos, technical fabrics, and tour uniforms disguised as lifestyle wear and vice-versa. In other words, novelty alone rarely lasts here, and the Koreans seems to understand that instinctively.
Its style language leans into clean silhouettes, relaxed but tailored proportions, muted palettes, and premium materials that speak quietly but confidently. There is a modern city aesthetic running through it all, with strong layering pieces, thoughtful textures, and subtle branding that suggests sophistication rather than demanding attention.

“Built for the course. Designed beyond it.”
Most importantly, the garments seem designed to blur the line between golfwear and everyday style. Shirts, trousers, knitwear, and outer layers move comfortably between a game of screen golf, a lunch reservation, an airport gate, or an afternoon coffee in Gangnam with friends.
It raises the question of whether this is golfwear that happens to look good off the course, or everyday clothing that performs beautifully on the fairways.
Personally, I have long appreciated Nike Golf for its clean, athletic modernization of golf attire. It also has the useful side effect of making me look like a more serious golfer than I probably am. But off the course, there are times when being instantly identified as the golf guy in a crowd of non-golfers can feel a touch self-conscious.

“Built for the course. Designed beyond it.”
That is part of what drew me to Khalhon, which seemed to blend golf and everyday wear naturally. While some of the outfits may be slightly beyond my personal confidence level, the brand also offers tasteful options for older guys like me who still want to express a little personality without regretting the decision later.
These are not simply flashy outfits worn on the course and then banished to the closet until the next tee time. They work surprisingly well off the course too, and I suspect many of the pieces will still look right a couple of years from now, which would certainly be kinder to my wallet than most golf fashion trends tend to be.
And perhaps that broader lifestyle positioning also helps explain why someone like Sean Wotherspoon would find Khalhon creatively interesting in the first place.

“Built for the course. Designed beyond it.”
“Korea is not only one of the most fashion-forward golf markets in the world, but one of the most fashion-forward markets globally. Korea is ahead, and I love to watch and try to catch up.” – Sean Wotherspoon, Creative Director at Khalhon
Seoul and Beyond
If Khalhon’s rise says something about where Korean golf fashion is today, its relationship with Sean Wotherspoon says even more about where it is heading.
For readers less familiar with Sean Wotherspoon, his arrival at Khalhon is not some routine celebrity endorsement or influencer collaboration. In design and streetwear circles, Wotherspoon is regarded as one of the more influential creative voices of his generation, particularly when it comes to blending nostalgia, storytelling, and contemporary culture into products that people can connect with.
He first gained widespread attention through his now-famous Nike sneaker collaborations, where his vintage-inspired designs and instinct for color helped turn him into one of the defining artists of the late-2010s sneaker era. His work gradually expanded beyond footwear into apparel, automotive collaborations, collectibles, and broader lifestyle design.
Modern golf style now extends well beyond the fairways, where performance and functionality are largely expected by default. And while plenty of brands already make technically competent golfwear, Khalhon seems more focused on designing clothes people would genuinely want to wear even after the round ends.
And when guys at Wotherspoon’s level show genuine interest in working with a Korean golf brand as its new Creative Director, fashion circles tend to sit up and pay attention. There’s already a huge buzz among the fashion-conscious here about upcoming collabs with iconic sports stars and brands.

“My creative direction for Khalhon is disruptive, colorful, nostalgic, and modern. My goal is to blend these avenues seamlessly within each collection.” – Sean Wotherspoon
In chatting with Sean, what stood out most to me was how genuinely energized he sounded about the project itself. Despite having already worked across and countless other creative spaces, he described golf as a completely fresh category for him, saying that Khalhon “will be an amazing vehicle for my design work.”
At the same time, his enthusiasm seemed tied just as much to Korea itself. He spoke openly about admiring Korea’s fashion culture while repeatedly insisting he is still a terrible golfer.
There was something oddly refreshing about that humility. Rather than sounding like a celebrity parachuting into golf simply because the category suddenly became fashionable, Sean sounded genuinely curious about what Korea might do with the category next.
And perhaps that is what makes Khalhon feel interesting right now. The brand feels less like a trend-chaser and more like the natural result of a market now confident enough to export its own point of view.
For years, global brands came to Korea to sharpen their image against one of the most discerning audiences anywhere. Now, a Korean label appears ready to send those Seoul Sensibilities outward instead.
Which brings us back to kkot-saem-chu-i.
That final cold snap before spring always arrives with a reminder that seasons are changing, whether we notice it immediately or not. Golf fashion feels a little like that right now as well, as the old boundaries between sport, streetwear, luxury, and everyday style continue to soften.
And somewhere in Seoul, a Korean golf label already seems prepared for whatever season comes next. I just hope they have everything in my size.


Brian
Apr 20, 2017 at 7:48 pm
Great article. Even as a video/film guy, I somehow missed Erik’s work. The Louisiana prison piece was excellent. Glad to see Erik doing something that combines his passions.
Double Mocha Man
Apr 20, 2017 at 2:57 pm
I absolutely love this line: “The people that play in Scotland are just… I don’t know, they’re happier than they are in America; they’ve got something figured out there that we need to work on. ” It is so true. I play with my regular foursome but I also play with a lot of strangers. Every now and then I meet a guy (or gal) who gets it, can laugh at themselves and enjoy the game of golf in its purity. They are happy. It’s great to experience. Disclaimer: I have to admit I am usually happy playing golf, thanks in part to the Italian Sports Drink I carry with me.
Brody
Apr 20, 2017 at 3:02 pm
Definitely true! Thanks for reading.
Jack
Apr 20, 2017 at 11:30 pm
LOL Italian Sports Drink. We need more of those.
Double Mocha Man
Apr 21, 2017 at 10:50 am
Pinot Grigio from the Tuscany region… swing lubricator, mood enhancer.